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An adept and discerning content marketing specialist with 10+ years of experience developing compelling, SEO and AEO/GEO-optimized content. Skilled in content creation, SEO/AEO, social media marketing, and project management, with a track record of producing high-performing assets that generate strong organic traffic, brand awareness, and demand generation. Known for strategizing and producing weekly editorial and thought-leadership content, ghostwriting, and managing freelancer teams while analyzing data to shape brand narratives. Background includes working with B2B clients across industries and delivering authority-site placements and measurable growth in subscriptions and rankings.…An adept and discerning content marketing specialist with 10+ years of experience developing compelling, SEO and AEO/GEO-optimized content. Skilled in content creation, SEO/AEO, social media marketing, and project management, with a track record of producing high-performing assets that generate strong organic traffic, brand awareness, and demand generation. Known for strategizing and producing weekly editorial and thought-leadership content, ghostwriting, and managing freelancer teams while analyzing data to shape brand narratives. Background includes working with B2B clients across industries and delivering authority-site placements and measurable growth in subscriptions and rankings.

Lorraine Ryshin

Content Strategist, Content Producer, SEO Expert, +1

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An adept and discerning content marketing specialist with 10+ years of experience developing compelling, SEO and AEO/GEO-optimized content. Skilled in content creation, SEO/AEO, social media marketing, and project management, with a track record of producing high-performing assets that generate strong organic traffic, brand awareness, and demand generation. Known for strategizing and producing weekly editorial and thought-leadership content, ghostwriting, and managing freelancer teams while analyzing data to shape brand narratives. Background includes working with B2B clients across industries and delivering authority-site placements and measurable growth in subscriptions and rankings.…An adept and discerning content marketing specialist with 10+ years of experience developing compelling, SEO and AEO/GEO-optimized content. Skilled in content creation, SEO/AEO, social media marketing, and project management, with a track record of producing high-performing assets that generate strong organic traffic, brand awareness, and demand generation. Known for strategizing and producing weekly editorial and thought-leadership content, ghostwriting, and managing freelancer teams while analyzing data to shape brand narratives. Background includes working with B2B clients across industries and delivering authority-site placements and measurable growth in subscriptions and rankings.

Available to hire

An adept and discerning content marketing specialist with 10+ years of experience developing compelling, SEO and AEO/GEO-optimized content. Skilled in content creation, SEO/AEO, social media marketing, and project management, with a track record of producing high-performing assets that generate strong organic traffic, brand awareness, and demand generation.

Known for strategizing and producing weekly editorial and thought-leadership content, ghostwriting, and managing freelancer teams while analyzing data to shape brand narratives. Background includes working with B2B clients across industries and delivering authority-site placements and measurable growth in subscriptions and rankings.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Content Marketing Manager at Pollfish

September 1, 2020 - Present

Increased organic rankings and site traffic by 300% in the first three months by implementing SEO and AEO/GEO tactics and maintaining a consistent stream of original website content. Authored 250+ articles (including 100 within a few months) while balancing multiple content priorities. Led and strategized content campaigns to build thought leadership, brand awareness, and engagement across the customer journey. Managed a team of freelancers and ensured alignment with core themes and editorial/design standards. Owned content and communications for product releases and new features, producing weekly SEO/AEO/GEO-optimized editorial and demand-generation assets. Achieved top positioning on Quora for key industry topics via ghostwriting.

Content Writer at Contentsquare

December 1, 2018 - September 1, 2020

Executed multi-channel content strategy to drive lead generation, traffic, and brand awareness. Pitched and secured publishing in authority outlets including Forbes, Yahoo Finance, and Upcity. Increased blog subscriptions by 25% within four months. Produced content for a UX-savvy B2B audience including white papers, blogs, emails, case studies, landing pages, eBooks, social media, social ads, webinars, reports, and ABM campaigns. Partnered with the data team to translate findings into clear, engaging content. Performed ghostwriting to match company voice and maintained SEO best practices with editorial integrity.

Copywriter at Ibinex

June 1, 2018 - December 1, 2018

Executed brand strategy and created compelling copy to amplify brand voice. Coordinated with cross-functional teams and external industry influencers to manage the full content development process in the cryptocurrency space—from concept creation to production. Wrote long-form and short-form content including eBooks, reports, white papers, microsites, landing pages, emails, infographics, and social media posts. Supported marketing with content calendar management to ensure creation, approval, and deployment. Applied SEO and content marketing best practices such as keyword research and competitive analysis to drive engagement across channels.

Copywriter at iPullRank

June 1, 2016 - May 1, 2018

Brainstormed content and copy ideas in support of the content strategy team. Worked with UI/UX designers and content strategists to deliver content campaigns for B2B and B2C clients. Wrote copy for deliverables including blogs, articles, eBooks, wireframes, emails, social media, and white papers. Collaborated with research and analytics to design and run conversion tests. Conducted keyword research and ensured copy followed SEO best practices. Proofread and edited copy across client and internal content teams.

Content Writer & Marketing Assistant at Manhattan Home Design

December 1, 2015 - June 1, 2016

Conceptualized and created online advertising and content marketing campaigns. Researched SEO keywords for web copy (e.g., product descriptions and blog posts) to generate higher traffic. Spearheaded social media campaigns using Hootsuite, Facebook Ads Manager, and Twitter Ads. Pitched content to influencers in the upscale furniture and interior design space.

Freelance Copywriter at Rainbow Apparel

September 1, 2015 - December 1, 2015

Wrote large volumes of relevant, engaging, descriptive e-commerce copy without sacrificing quality. Collaborated with buyers, marketing managers, photo studio, and e-commerce merchandisers to ensure products were ready for site launch. Checked the website daily for errors and refreshed copy where opportunities existed. Researched and applied evolving SEO and copywriting best practices using web tools.

SEO & PPC Marketing Intern at Bolder Road

September 1, 2015 - May 1, 2016

Created and optimized on-site copy and SEO attributes for blogs, meta tags, and product descriptions. Conceptualized and tested paid search ad copy (Facebook Business Manager and Google AdWords). Reviewed search query reports to identify new marketing opportunities and adjusted bids and budgets to meet revenue, transaction, and ROI goals.

Junior Copywriter & Content Strategist at Web Tools Group

December 1, 2014 - September 1, 2015

Wrote promotional SEO-optimized copy for client blogs, banners, emails, web pages, e-newsletters, e-blasts, landing pages, product descriptions, social media copy, and other marketing collateral.