Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Work Experience
Email Marketing Specialist at LaunchPoint Business Consultancy
January 1, 2024 - PresentDesigns and executes full-funnel email marketing campaigns for B2B and e-commerce clients. Builds and optimizes automated welcome, cart abandonment, post-purchase, and win-back flows using Klaviyo and HubSpot. Develops segmentation and dynamic personalization strategies, provides consulting on lifecycle marketing and customer lifetime value optimization, and analyzes campaign KPIs to improve targeting, messaging, and send-time strategies.
Email Copywriter at Freelance – Self-Employed
January 1, 2023 - January 1, 2025Created high-converting email copy for e-commerce brands, newsletters, and promotional campaigns. Wrote welcome, nurture, and re-engagement sequences tailored to buyer journey stages, achieving an average 40% open rate across client campaigns. Collaborated with clients on brand voice, product launches, and seasonal promotions.
Affiliate Marketing Specialist at Freelance – Self-Employed
January 1, 2021 - January 1, 2023Generated leads and drove conversions through affiliate marketing campaigns, email outreach, and list-building strategies. Developed content marketing initiatives to grow subscriber bases and affiliate revenue, while applying SEO, content creation, and conversion optimization principles to improve campaign return on investment.
Education
Professional Development and Continuing Education Certification at HubSpot Academy
June 1, 2023 - December 1, 2023Qualifications
Professional Development and Continuing Education Certification
June 1, 2023 - December 1, 2023Industry Experience
Professional Services, Retail, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Hire a Marketing Automation Specialist
We have the best marketing automation specialist experts on Twine. Hire a marketing automation specialist in Lusaka today.