I’m a results-driven digital marketing professional with 3+ years of experience across SEO, paid media, social media marketing, email campaigns, and marketing analytics. I enjoy turning data into action—using GA4, Google Ads, and Meta Insights to improve engagement, optimize spend, and drive measurable growth across channels. I’ve managed end-to-end digital campaigns, supported lead generation through CRM and email automation tools, and strengthened online visibility through on-page SEO improvements and content restructuring. From growing an organic social presence to coordinating cross-functional initiatives and influencer collaborations, my focus is always on delivering practical, impactful marketing outcomes.…

Apurva Rana

I’m a results-driven digital marketing professional with 3+ years of experience across SEO, paid media, social media marketing, email campaigns, and marketing analytics. I enjoy turning data into action—using GA4, Google Ads, and Meta Insights to improve engagement, optimize spend, and drive measurable growth across channels. I’ve managed end-to-end digital campaigns, supported lead generation through CRM and email automation tools, and strengthened online visibility through on-page SEO improvements and content restructuring. From growing an organic social presence to coordinating cross-functional initiatives and influencer collaborations, my focus is always on delivering practical, impactful marketing outcomes.…

Available to hire

I’m a results-driven digital marketing professional with 3+ years of experience across SEO, paid media, social media marketing, email campaigns, and marketing analytics. I enjoy turning data into action—using GA4, Google Ads, and Meta Insights to improve engagement, optimize spend, and drive measurable growth across channels.

I’ve managed end-to-end digital campaigns, supported lead generation through CRM and email automation tools, and strengthened online visibility through on-page SEO improvements and content restructuring. From growing an organic social presence to coordinating cross-functional initiatives and influencer collaborations, my focus is always on delivering practical, impactful marketing outcomes.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Digital Marketing Specialist at Hire N Ext
January 1, 2026 - Present
Manage and optimize paid advertising campaigns across Google Ads, Meta Ads, and LinkedIn Ads by refining audience targeting, testing ad creatives, optimizing bidding strategies, and reallocating budgets toward high-performing campaigns. Execute and optimize email marketing campaigns using Mailchimp with audience segmentation, A/B testing, and performance analytics to improve open rates and overall effectiveness. Improve the WordPress website using on-page SEO updates including keyword optimization, metadata updates, and content restructuring. Manage social media strategy across Instagram, LinkedIn, and Facebook through content calendars, scheduling, engagement monitoring, and performance analysis to increase engagement.
Social Media Marketing Intern at Puure
August 1, 2025 - December 31, 2025
Created and published social media content including Instagram Reels and TikTok videos, along with branded graphics designed in Canva and Adobe. Grew engagement and follower growth across Meta (Facebook & Instagram), TikTok, LinkedIn, and X. Managed multiple influencer collaborations end-to-end (outreach, content review, creator performance tracking), and increased organic reach while maintaining brand consistency. Built and managed a monthly content calendar for UGC-style posts and short-form video, running structured A/B tests on format, caption length, and posting times using Sprout Social, Hootsuite, and Meta Insights.
Digital Marketing Specialist at Chandigarh Medical Gases
February 1, 2023 - June 30, 2024
Managed social media strategy across Facebook, Instagram, Pinterest, and YouTube using branded graphics created in Canva and Adobe. Drove improved digital engagement and strengthened brand presence. Managed multi-channel paid advertising campaigns across Google Ads, Meta Ads, and LinkedIn Ads while supporting on-page and off-page SEO and executing email campaigns via Klaviyo to improve qualified lead flow and increase organic website traffic. Led a team of 3 to plan and execute a winter health awareness campaign, coordinating content, paid ads, and email outreach across target audiences and improving delivery speed using Asana for deadline tracking.
Marketing Coordinator at Chandigarh Medical Gases
January 1, 2022 - January 31, 2023
Created and scheduled social media content for Facebook, Instagram, Pinterest, and YouTube while supporting SEO, Google Business Profile optimization, and paid advertising on Google Ads and Facebook. Updated website content, performed keyword research, and supported off-page SEO through backlink outreach in WordPress to strengthen search visibility for target keywords and increase search-driven traffic. Executed email marketing campaigns using Constant Contact with audience segmentation and performance tracking to improve open rates and email engagement.

Education

MBA - Marketing and Digital Marketing at University of New Haven
January 11, 2030 - May 1, 2026
BBA - Digital Marketing at Chandigarh University
January 11, 2030 - May 1, 2024

Qualifications

Google Analytics Certification (GA4)
January 11, 2030 - September 22, 2026
Beta Gamma Sigma (International Business Honor Society)
January 11, 2030 - September 22, 2026

Industry Experience

Healthcare, Media & Entertainment, Professional Services, Retail