Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I’m Mateo Leon, a brand and marketing lead with 7+ years of experience across luxury and B2B, including 5 years at Automobili Pininfarina in Munich. I’ve led digital marketing, CRM, and global partnership growth across 10+ international markets, working with C-level stakeholders and building campaigns that connect brand storytelling to measurable performance. Today, I co-founded a remote brand and growth agency (Kaveau) where I develop positioning, service models, and data-driven diagnostic audits to help multi-country businesses grow. My focus is on SEO and performance marketing, CRM automation, and partner-led activations—bringing clarity, structure, and results to every project.…I’m Mateo Leon, a brand and marketing lead with 7+ years of experience across luxury and B2B, including 5 years at Automobili Pininfarina in Munich. I’ve led digital marketing, CRM, and global partnership growth across 10+ international markets, working with C-level stakeholders and building campaigns that connect brand storytelling to measurable performance. Today, I co-founded a remote brand and growth agency (Kaveau) where I develop positioning, service models, and data-driven diagnostic audits to help multi-country businesses grow. My focus is on SEO and performance marketing, CRM automation, and partner-led activations—bringing clarity, structure, and results to every project.

Mateo Leon

Brand Strategist, Marketing Strategist, Digital Marketer, +4





I’m Mateo Leon, a brand and marketing lead with 7+ years of experience across luxury and B2B, including 5 years at Automobili Pininfarina in Munich. I’ve led digital marketing, CRM, and global partnership growth across 10+ international markets, working with C-level stakeholders and building campaigns that connect brand storytelling to measurable performance. Today, I co-founded a remote brand and growth agency (Kaveau) where I develop positioning, service models, and data-driven diagnostic audits to help multi-country businesses grow. My focus is on SEO and performance marketing, CRM automation, and partner-led activations—bringing clarity, structure, and results to every project.…I’m Mateo Leon, a brand and marketing lead with 7+ years of experience across luxury and B2B, including 5 years at Automobili Pininfarina in Munich. I’ve led digital marketing, CRM, and global partnership growth across 10+ international markets, working with C-level stakeholders and building campaigns that connect brand storytelling to measurable performance. Today, I co-founded a remote brand and growth agency (Kaveau) where I develop positioning, service models, and data-driven diagnostic audits to help multi-country businesses grow. My focus is on SEO and performance marketing, CRM automation, and partner-led activations—bringing clarity, structure, and results to every project.

Available to hire

I’m Mateo Leon, a brand and marketing lead with 7+ years of experience across luxury and B2B, including 5 years at Automobili Pininfarina in Munich. I’ve led digital marketing, CRM, and global partnership growth across 10+ international markets, working with C-level stakeholders and building campaigns that connect brand storytelling to measurable performance.

Today, I co-founded a remote brand and growth agency (Kaveau) where I develop positioning, service models, and data-driven diagnostic audits to help multi-country businesses grow. My focus is on SEO and performance marketing, CRM automation, and partner-led activations—bringing clarity, structure, and results to every project.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

Spanish; Castilian

Fluent

English

Fluent

French

Advanced

Work Experience

Brand and growth agency (Co-founder - remote) at Kaveau

January 1, 2026 - Present

Built positioning and the service model for multi-country clients and managed new business and brand/creative work.

Brand and growth agency, Co-founder (remote) at Kaveau

January 1, 2026 - Present

Built positioning and the service model for multi-country clients, including a paid diagnostic audit to structure and launch new engagements. Lead new business, client relationship management, and brand/creative deliverables across digital growth initiatives.

Independent project (Property investment and renovation)

March 1, 2025 - December 1, 2025

Managed a property investment from acquisition to sale, coordinating three contractors and delivering a 75% ROI through project execution and value optimization.

Digital Marketing Lead at Automobili Pininfarina

February 1, 2024 - February 1, 2025

Led digital marketing for an ultra-luxury electric car brand selling globally to UHNWI clients. Grew social following from 493K to 607K and drove 200%+ organic search growth via SEO audits, content optimization, and site restructuring. Ran the Pininfarina x Warner Bros. partnership across paid social, email, and digital activations, generating 22K+ new followers, 94K engagements, and 100+ UHNWI leads. Exceeded annual KPIs (2x engagement, 2.2x traffic, 4x leads to sales) and renegotiated agency/supplier contracts to reduce costs by 40%.

Marketing & Digitalization Specialist at Automobili Pininfarina

October 1, 2021 - January 1, 2024

Launched an Extended Warranty program generating multi-million-euro revenue with a 95% sell-through rate. Led aftersales digitalization and CRM migration from Salesforce Marketing Cloud to HubSpot, coordinating 10+ stakeholders. Built a unified global portal reducing operational costs by 70%. Created brand and marketing materials for 26 dealers across 10+ markets, ensuring consistent brand delivery.

Business Development Specialist at Automobili Pininfarina

October 1, 2020 - September 1, 2021

Secured five global partnerships, achieving 20% cost savings, and developed €200M+ business cases supporting an investor round.

Merchandise & Accessories Specialist at Automobili Pininfarina

March 1, 2020 - September 1, 2020

Developed the e-commerce strategy and optimized parts pricing, increasing profitability by 15%.

Brand & Marketing Consultant at LAND & Piccolo Legal

January 1, 2018 - February 1, 2020

Led brand and digital marketing for B2B clients, driving 40%+ web traffic and generating 1,500+ qualified leads.

Marketing & Digital Strategy Lead (Volunteer) at Jesus Revolution (Nonprofit)

October 1, 2016 - Present

Led rebrand and digital marketing strategy, including email campaigns, supporting a nonprofit with an audience reach of roughly 5K–10K.