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I’m an award-winning Graphic/Digital Designer, motion-focused creative artworker, and banner developer with 15+ years’ experience delivering high-performing digital and social assets as well as print collateral. I specialise in hand-coded rich media banner production, motion graphics, and large-format OOH advertising—supporting global brands like Disney, Samsung, JP Morgan, Vanguard, and Capital Group from initial creative brief through to cross-platform deployment. I’m confident working in fast, tightly managed production pipelines, coordinating briefs, timelines, proofs, and ad-server requirements with strong attention to accuracy and brand consistency. Alongside traditional design and motion workflows (InDesign, Illustrator, After Effects, Premiere Pro, HTML5/SVG, and GSAP), I’ve also started integrating AI tools like Leonardo and Midjourney into my everyday process to accelerate ideation while keeping final output polished and on-spec.…I’m an award-winning Graphic/Digital Designer, motion-focused creative artworker, and banner developer with 15+ years’ experience delivering high-performing digital and social assets as well as print collateral. I specialise in hand-coded rich media banner production, motion graphics, and large-format OOH advertising—supporting global brands like Disney, Samsung, JP Morgan, Vanguard, and Capital Group from initial creative brief through to cross-platform deployment. I’m confident working in fast, tightly managed production pipelines, coordinating briefs, timelines, proofs, and ad-server requirements with strong attention to accuracy and brand consistency. Alongside traditional design and motion workflows (InDesign, Illustrator, After Effects, Premiere Pro, HTML5/SVG, and GSAP), I’ve also started integrating AI tools like Leonardo and Midjourney into my everyday process to accelerate ideation while keeping final output polished and on-spec.

Paul Gasson

Graphic Designer, Web Developer, Motion Graphic Designer, +4

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I’m an award-winning Graphic/Digital Designer, motion-focused creative artworker, and banner developer with 15+ years’ experience delivering high-performing digital and social assets as well as print collateral. I specialise in hand-coded rich media banner production, motion graphics, and large-format OOH advertising—supporting global brands like Disney, Samsung, JP Morgan, Vanguard, and Capital Group from initial creative brief through to cross-platform deployment. I’m confident working in fast, tightly managed production pipelines, coordinating briefs, timelines, proofs, and ad-server requirements with strong attention to accuracy and brand consistency. Alongside traditional design and motion workflows (InDesign, Illustrator, After Effects, Premiere Pro, HTML5/SVG, and GSAP), I’ve also started integrating AI tools like Leonardo and Midjourney into my everyday process to accelerate ideation while keeping final output polished and on-spec.…I’m an award-winning Graphic/Digital Designer, motion-focused creative artworker, and banner developer with 15+ years’ experience delivering high-performing digital and social assets as well as print collateral. I specialise in hand-coded rich media banner production, motion graphics, and large-format OOH advertising—supporting global brands like Disney, Samsung, JP Morgan, Vanguard, and Capital Group from initial creative brief through to cross-platform deployment. I’m confident working in fast, tightly managed production pipelines, coordinating briefs, timelines, proofs, and ad-server requirements with strong attention to accuracy and brand consistency. Alongside traditional design and motion workflows (InDesign, Illustrator, After Effects, Premiere Pro, HTML5/SVG, and GSAP), I’ve also started integrating AI tools like Leonardo and Midjourney into my everyday process to accelerate ideation while keeping final output polished and on-spec.

Available to hire

I’m an award-winning Graphic/Digital Designer, motion-focused creative artworker, and banner developer with 15+ years’ experience delivering high-performing digital and social assets as well as print collateral. I specialise in hand-coded rich media banner production, motion graphics, and large-format OOH advertising—supporting global brands like Disney, Samsung, JP Morgan, Vanguard, and Capital Group from initial creative brief through to cross-platform deployment.

I’m confident working in fast, tightly managed production pipelines, coordinating briefs, timelines, proofs, and ad-server requirements with strong attention to accuracy and brand consistency. Alongside traditional design and motion workflows (InDesign, Illustrator, After Effects, Premiere Pro, HTML5/SVG, and GSAP), I’ve also started integrating AI tools like Leonardo and Midjourney into my everyday process to accelerate ideation while keeping final output polished and on-spec.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Graphic/Digital Designer / Banner Developer / Creative Artworker at LEAP

September 1, 2014 - Present

Produced high-performing web banners and complex rich-media ad and social units. Designed and delivered assets including animated GIFs, social video content, HTML emails and large-format DOOH digital video. Managed creative lifecycles for campaigns ranging from local sets to multi-lingual, multi-faceted global work. Performed video cutting and creation using Premiere Pro and After Effects. Handled high-volume marketing collateral under strict deadlines, ensured brand alignment and implemented pre-flight/proofing. Acted as client liaison to translate briefs, manage expectations and deliver cross-platform deployments.

Graphic/Digital Designer & Artworker at BlackDog Creative

March 1, 2012 - September 1, 2014

Spearheaded production of dynamic Flash banners for major client campaigns. Modernised legacy banner assets for compatibility with ad servers, tracking systems and Sizmek (formerly MediaMind). Trained the internal artworking team to build, modify and deploy standardised banner assets. Expanded output to print collateral including brochures, posters and exhibition stands alongside responsive HTML emails from client briefs.

Flash Designer/Developer & Creative Artworker at Alexander Mann Solutions Advertising Agency

July 1, 2011 - March 1, 2012

Worked as a Flash designer/developer and creative artworker within an advertising agency environment, supporting creative production and digital asset creation for client needs.

Flash Designer/Developer & Creative Artworker at Bernard Hodes Group Recruitment Advertising Agency

February 1, 2001 - June 30, 2011

Creative artworking and design support in a recruitment advertising environment, contributing to campaign production and delivery.

Creative Artworker and Flash Designer at Bernard Hodes Group Recruitment Advertising Agency

February 1, 2001 - June 30, 2011

Provided creative artwork and Flash design/development support within a recruitment advertising agency context over a long period, contributing to production of client-facing creative assets.

Sign Shop Designer/Production Manager at Fastsigns

February 1, 1996 - February 1, 2001

Managed the shop designing and manufacturing signs; led design and production responsibilities for signage outputs.

Shop Designer/Production Manager at Fastsigns

February 1, 1996 - February 1, 2001

Designed and manufactured signs, managed shop production and supported day-to-day operations in a sign production environment.

Education

GCSE (12 examinations) at Salisbury School / Latymer Grammar School

January 1, 1988 - January 1, 1993

A Levels (2 examinations) at Latymer Grammar School

January 1, 1993 - January 1, 1995

12 GCSE examinations at Latymer Grammar School

January 1, 1988 - January 1, 1993

2 A-Level examinations at Salisbury School

January 1, 1993 - January 1, 1995