I’m Jorge Martinez, a Senior Graphic Designer and Art Director with 15+ years of experience shaping brands across advertising, packaging, and digital campaigns. I love turning creative strategy into clear, high-impact visuals—whether that’s concepting bold campaign worlds, designing packaging systems, or building social and digital assets that perform. In recent years, I’ve specialized in AI-assisted content creation, combining generative image and video workflows with traditional design, photography, photo retouching, motion graphics, and video editing. From concept through final delivery, I collaborate closely with marketing, production, developers, and printers to produce engaging content for major international brands.…

Jorge Martinez

I’m Jorge Martinez, a Senior Graphic Designer and Art Director with 15+ years of experience shaping brands across advertising, packaging, and digital campaigns. I love turning creative strategy into clear, high-impact visuals—whether that’s concepting bold campaign worlds, designing packaging systems, or building social and digital assets that perform. In recent years, I’ve specialized in AI-assisted content creation, combining generative image and video workflows with traditional design, photography, photo retouching, motion graphics, and video editing. From concept through final delivery, I collaborate closely with marketing, production, developers, and printers to produce engaging content for major international brands.…

Available to hire

I’m Jorge Martinez, a Senior Graphic Designer and Art Director with 15+ years of experience shaping brands across advertising, packaging, and digital campaigns. I love turning creative strategy into clear, high-impact visuals—whether that’s concepting bold campaign worlds, designing packaging systems, or building social and digital assets that perform.

In recent years, I’ve specialized in AI-assisted content creation, combining generative image and video workflows with traditional design, photography, photo retouching, motion graphics, and video editing. From concept through final delivery, I collaborate closely with marketing, production, developers, and printers to produce engaging content for major international brands.

See more

Work Experience

Senior Graphic Designer / Art Director at Freelance
January 1, 2016 - Present
Develop creative concepts and deliver branding, packaging, email and digital campaigns for consumer and retail brands. Maintain and update websites and e-commerce platforms with banners, product imagery, and digital design. Create AI-assisted imagery and video for social media, digital advertising, and product campaigns by combining generative AI with photography, retouching, motion graphics, and video editing. Produce social media assets for Instagram, Facebook, TikTok, YouTube and others, including reels and promotional animations. Manage multiple projects simultaneously while collaborating with marketing teams, developers, and printers; support integrated campaign concepts through final production.
Senior Art Director at GREY (WPP)
January 1, 2014 - December 31, 2016
Led senior-level art direction for major consumer and technology clients, developing integrated advertising and digital campaign concepts. Produced creative direction across multiple deliverables, coordinating with creative, account, and production teams from concept to final execution. Worked across brand-led visuals and campaign content tailored to client needs and timelines.
Senior Graphic Designer / Art Director (Graphic Designer) at GREY (WPP)
January 1, 2010 - December 31, 2014
Worked as a graphic designer supporting campaign and branding deliverables for major clients. Contributed to the design of advertising and digital assets, collaborating with creative and production teams to ensure quality and on-time delivery.
Graphic Designer at Ogilvy
January 1, 2008 - December 31, 2009
Designed graphics and campaign assets for clients including major global brands. Supported creative development and execution, collaborating across teams to deliver advertising materials and digital content aligned with campaign direction.

Education

Specialization in Art Direction at FAEC Advertising
January 11, 2030 - October 2, 2026
Photography at Centro Cultural Recoleta
January 11, 2030 - October 2, 2026

Qualifications

AI + Creative Tech (tools & platforms)
January 11, 2030 - October 2, 2026

Industry Experience

Media & Entertainment, Consumer Goods, Professional Services