Hi! I’m Prag, a social media manager with over 4 years of experience in growing the digital presence of multiple brands online. I specialize in conceptualizing the vision for engaging content, social media strategy, and fostering strong client relationships. My approach combines creativity and data to keep brand messaging impactful and relevant, while aligning with each client’s unique goals. I’m passionate about helping brands tell their stories, connect with audiences, and build loyal communities.

Hi! I’m Prag, a social media manager with over 4 years of experience in growing the digital presence of multiple brands online. I specialize in conceptualizing the vision for engaging content, social media strategy, and fostering strong client relationships. My approach combines creativity and data to keep brand messaging impactful and relevant, while aligning with each client’s unique goals. I’m passionate about helping brands tell their stories, connect with audiences, and build loyal communities.

Available to hire

Hi! I’m Prag, a social media manager with over 4 years of experience in growing the digital presence of multiple brands online. I specialize in conceptualizing the vision for engaging content, social media strategy, and fostering strong client relationships. My approach combines creativity and data to keep brand messaging impactful and relevant, while aligning with each client’s unique goals. I’m passionate about helping brands tell their stories, connect with audiences, and build loyal communities.

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Work Experience

Senior Social Media Manager at United Strategic Solutions Agency
December 31, 2025 - July 25, 2025
Independently managed social media accounts for 6+ clients, ensuring consistent brand voice and performance across platforms. Provided strategy across all major platforms including Instagram, Facebook, LinkedIn, TikTok. Acted as the primary client-facing representative maintaining strong relationships and presenting social media plans, reports, and performance insights. Curated aesthetically cohesive Instagram grids tailored to each brand’s unique tone and visual style. Directed content creators during shoots, led a creative team of editors and graphic designers, developed monthly content calendars, scheduled and published content using tools like Metricool, and spearheaded community engagement efforts to boost brand loyalty and visibility.
Social Media Manager at Preeka’s Jewelry
December 31, 2024 - July 25, 2025
Spearheaded social media strategy and content execution for luxury jewelry market. Directed stylized photoshoots and product videography aligned with premium brand aesthetics. Developed high-impact Instagram Reels and Stories leveraging trending audio and storytelling. Implemented paid media campaigns to amplify reach and support sales. Maintained visually cohesive Instagram grid, designed dynamic content calendar, cultivated community engagement through interactive features, tracked content performance using Instagram Insights and reported outcomes to leadership.
Senior Specialist, Digital Marketing at Burjeel Hospital
December 31, 2023 - July 25, 2025
Developed and implemented tailored social media strategies for healthcare and wellness content. Managed daily social media activities including content creation, scheduling, and community engagement. Collaborated with healthcare teams ensuring messaging aligned with patient needs and hospital branding. Analyzed metrics, optimized campaigns, generated performance reports, and produced high-quality content across channels including articles and promotional materials. Supported public relations efforts and managed social media platforms driving increased patient inquiries.
Social Media Manager at Browns & Co
December 31, 2025 - July 25, 2025
Led social media strategy and content execution for a premium aesthetics clinic in Dubai market. Directed aesthetic photoshoots and video content aligned with luxury skincare brand standards. Conceptualized and produced high-performing Instagram Reels, boosted via paid promotions to increase reach and bookings. Maintained elegant Instagram grid, created tailored content calendar aligned with service promotions and influencer collaborations, actively engaged community through DMs and story polls, and monitored analytics to refine strategy and report growth metrics.
Senior Social Media Manager at United Strategic Solutions Agency
December 31, 2025 - July 25, 2025
Independently managed social media accounts for 6+ clients, ensuring consistent brand voice and performance across platforms. Provided strategy across all major platforms including Instagram, Facebook, LinkedIn, TikTok. Acted as the primary client-facing representative, maintaining strong relationships and presenting social media plans, reports, and performance insights. Curated aesthetically cohesive Instagram grids tailored to each brand’s unique tone and visual style. Directed content creators during shoots to align with campaign vision, brand guidelines, and trending formats. Led a creative team of editors and graphic designers, overseeing timely delivery and brand-consistent content. Developed and maintained detailed monthly content calendars, integrating campaign themes, product launches, and seasonal events. Scheduled and published content across major platforms using tools like Metricool. Spearheaded community engagement efforts by actively responding to comments, DMs, and me
Social Media Manager at Preeka’s Jewelry
December 31, 2024 - July 25, 2025
Spearheaded the social media strategy and content execution for Preekas Jewellery, enhancing digital presence in a competitive luxury jewellery market. Directed stylized photoshoots and product videography to showcase intricate craftsmanship, ensuring content aligned with the brand’s premium aesthetic. Developed and executed high-impact Instagram Reels and Stories, leveraging trending audio and visual storytelling. Implemented paid media campaigns to amplify reach, drive product inquiries, and support seasonal sales and collection launches. Maintained a visually cohesive and luxurious Instagram grid. Designed and managed dynamic content calendars for product launches and campaigns. Cultivated community engagement through prompt responses to DMs and comments, interactive polls, and story Q&As. Tracked content performance using Instagram Insights and reported growth to leadership.
Senior Specialist, Digital Marketing at Burjeel Hospital
December 31, 2023 - July 25, 2025
Developed and implemented tailored social media strategies with a focus on healthcare and wellness content. Managed daily social media activities including content creation, scheduling, and community engagement across platforms. Collaborated with healthcare teams to ensure messaging aligned with patient needs and hospital branding. Analyzed metrics to optimize campaigns and generate detailed performance reports. Produced high-quality content for various channels including articles and promotional materials. Assisted in public relations efforts including press releases and media outreach. Built strong relationships with healthcare professionals to ensure consistent marketing results and increased patient inquiries.
Social Media Manager at Browns & Co
December 31, 2025 - July 25, 2025
Led social media strategy and content execution to elevate brand presence for a premium aesthetics clinic. Directed aesthetic photoshoots and video content aligned with luxury skincare and wellness standards. Conceptualized and produced high-performing Reels optimized for engagement using trending audio and storytelling. Boosted posts via paid promotions to increase reach, bookings, and follower growth. Maintained an elegant Instagram grid reflecting the clinic’s high-end image. Managed tailored content calendar aligned with promotions and influencer collaborations. Engaged actively with community through DMs, comments, and polls. Monitored analytics to refine strategy and adjusted content based on performance.

Education

BA International Business at Middlesex University
January 1, 2018 - December 31, 2021
MSc International Marketing at Heriot Watt University
January 1, 2021 - December 31, 2022
BA International Business at Middlesex University
January 1, 2018 - December 31, 2021
MSc International Marketing at Heriot Watt University
January 1, 2021 - December 31, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Healthcare, Professional Services, Travel & Hospitality, Consumer Goods