Content Designer and Organisational Learning & Development Specialist with extensive experience creating user-centred digital content, blended learning solutions and adoption resources across NHS, Ministry of Defence, legal and corporate environments. Skilled in translating complex processes into clear, accessible learning journeys and practical guidance through stakeholder engagement, user feedback and learning needs analysis. Proven track record supporting large-scale transformation programmes through content design, organisational L&D, digital adoption and post-go-live support—combining UX-focused content development, governance and evaluation with modern digital adoption platforms and e-learning tooling.

Tina Doyle

Content Designer and Organisational Learning & Development Specialist with extensive experience creating user-centred digital content, blended learning solutions and adoption resources across NHS, Ministry of Defence, legal and corporate environments. Skilled in translating complex processes into clear, accessible learning journeys and practical guidance through stakeholder engagement, user feedback and learning needs analysis. Proven track record supporting large-scale transformation programmes through content design, organisational L&D, digital adoption and post-go-live support—combining UX-focused content development, governance and evaluation with modern digital adoption platforms and e-learning tooling.

Available to hire

Content Designer and Organisational Learning & Development Specialist with extensive experience creating user-centred digital content, blended learning solutions and adoption resources across NHS, Ministry of Defence, legal and corporate environments. Skilled in translating complex processes into clear, accessible learning journeys and practical guidance through stakeholder engagement, user feedback and learning needs analysis.

Proven track record supporting large-scale transformation programmes through content design, organisational L&D, digital adoption and post-go-live support—combining UX-focused content development, governance and evaluation with modern digital adoption platforms and e-learning tooling.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Elearning Developer / Facilitator at NHS (contract)
November 24, 2024 - February 26, 2026
Designed and developed e-learning modules, knowledge checks, training guides and videos for the Nervecentre Patient Administration System using the AI Digital Adoption Platform Userlane; delivered virtual learning for up to 18,500 users at University Hospitals of Leicester; created interactive Articulate Storyline and Rise modules and quick reference guides; trained colleagues on the AI features; managed and created user adoption reports; produced training videos; delivered on-site sessions; collaborated with stakeholders to ensure content accuracy; post-training transition to BAU with AI help assistant.
Digital Content Designer / Facilitator at NHS (contract) – University Hospitals of Leicester
November 1, 2024 - February 1, 2026
Designed user-centred digital content, e-learning modules, knowledge checks and guidance resources to support organisational learning and adoption of a new Electronic Patient Record system. Collaborated with stakeholders, SMEs and business users to ensure content was accurate, accessible and aligned to user and business needs. Delivered virtual learning and adoption support for up to 18,500 clinical and non-clinical users. Created and edited training videos (Clipchamp, Adobe). Developed learning journeys and contextual guidance using Storyline, Rise and AI-powered adoption tools. Built quick reference guides using Scribe, trained colleagues on Userlane AI and facilitated on-site e-learning sessions. Managed and created user adoption reports using Userlane AI Assistant; created an AI help assistant for BAU transition sourced from QRGs.
Digital Content Designer / Facilitator at NHS (contract)
November 1, 2024 - February 1, 2026
Designed user-centred digital content including e-learning modules, knowledge checks and guidance resources to support organisational learning and adoption of a new Electronic Patient Record system. Collaborated with stakeholders, SMEs and internal business users to ensure content was accurate, accessible and aligned to user and business needs. Delivered virtual learning and adoption support for up to 18,500 clinical and non-clinical users at University Hospitals of Leicester. Created and edited training videos using Clipchamp and Adobe. Developed learning journeys and contextual guidance using Storyline, Rise and AI-powered adoption tools. Created quick reference guides using Scribe to improve engagement and digital adoption. Trained and supported colleagues on Userlane AI and Articulate. Delivered facilitated e-learning sessions on-site in hospitals. Managed and created user adoption reports using Userlane AI Assistant. Post-training/transition to BAU created an AI help assistant usi
E-learning Developer / Facilitator at NHS (Contract) – University Hospitals of Leicester
November 1, 2024 - February 1, 2026
Designed and developed e-learning modules, knowledge checks, training guides and videos for the implementation of the NerveCentre Patient Administration System, using the AI Digital Adoption Platform Userlane. Delivered virtual learning for up to 18,500 users. Created interactive Articulate Storyline and Rise modules, quick reference guides with Scribe, and trained colleagues on AI features. Managed and created user adoption reports using Userlane’s AI Assistant and supported transition to BAU with AI-powered help resources.
Change and Adoption Specialist at Stephenson Harwood
September 1, 2022 - August 31, 2024
Led change management initiatives to drive adoption of new digital initiatives; engaged project stakeholders and focus groups; delivered webinars, interactive sessions and video content; effectively communicated technology initiatives to up to 1,000 users in London; contributed to stakeholder communications and adoption analytics.
Change & Adoption Specialist at Stephenson Harwood
September 1, 2022 - August 1, 2024
Led change management initiatives, engaging project stakeholders and focus groups to drive adoption of digital initiatives. Communicated technology changes to up to 1,000 users in London and delivered adoption through webinars, live sessions, and video content. Created training materials using Articulate Rise, Storyline, and Camtasia and provided ad hoc training on legal software (Intapp Time, CleanDocs, Mimecast, iManage) and Microsoft Office.
Digital Content Designer at NHS Improvement Plan (Covid)
August 1, 2021 - September 1, 2022
Designed clear, accessible digital content and facilitated Covid and flu training via Teams Live Events and Teams Meetings to support consistent adoption across regional, national and site-based user groups. Analysed programme data, stakeholder feedback and user needs to shape content priorities, learning journeys and adoption messaging. Developed user-focused digital guidance, bite-sized video content and support materials for the Covid-19 Information Cell and NHS for approximately 300,000 end users. Managed publication and maintenance of e-learning modules, videos and learning resources on the internal website to improve findability, consistency and stakeholder access. Created content standards, templates, procedures and a training request process to improve governance, consistency and reuse across the training team. Worked with developers, external consultants, directors and stakeholders to translate system updates and business changes into practical digital adoption content. Design
Training Specialist at NHS Improvement Plan (Covid)
August 1, 2021 - September 22, 2022
Designed and delivered Covid & flu training via Teams for broad accessibility; tailored training strategies based on Programme data; supported approximately 300,000 end users; managed e-learning modules and videos for the Covid-19 Information Cell and NHS; created templates and procedures to ensure consistency within the training team.
Training & Development Specialist (Covid) at NHS Improvement Plan
August 1, 2021 - September 1, 2022
Designed and delivered Covid & flu training sessions via Teams to ensure broad accessibility. Analyzed data to tailor training strategies and developed bite-sized materials for the Covid-19 Information Cell, supporting approximately 300,000 end users. Managed e-learning modules and videos, created templates and procedures to standardize training delivery, and collaborated with developers and stakeholders to align materials with system updates.
Elearning Designer at Lloyds Banking Group
November 1, 2020 - June 1, 2021
Designed, developed and edited Articulate Storyline and Rise e-learning solutions; produced facilitator guides and learning materials to support trainers and learners; managed governance tasks and content in SharePoint; uploaded and managed content in Workday LMS; collaborated with SMEs on multiple learning projects.
E-learning Designer at Lloyds Banking Group (Remote)
November 1, 2020 - June 1, 2021
Designed, developed, and edited Articulate Storyline and Rise e-learning solutions for a global bank. Produced facilitator guides and learning materials to support trainers and learners, managed governance and documentation in SharePoint, and uploaded and managed content in Workday LMS. Collaborated with SMEs across Customer Financial Assistance and Business Banking to deliver multiple learning projects.
Learning & Content Design Lead at i3Works (MOD Corsham)
January 1, 2020 - May 31, 2020
Conducted Learning Needs Analysis for approximately 400,000 external end users to identify training requirements. Collaborated with stakeholders and project teams, participating in beta testing with external users to refine learning solutions. Designed and developed Quick Reference Guides, FAQs, e-learning and video content following DSAT standards and ADDIE models. Delivered learning webinars via Skype and Microsoft Teams. Developed digital learning content tailored to diverse end-user groups to support organisational readiness and adoption.
Learning & Content Design Lead at i3Works, MOD Corsham
January 1, 2020 - May 31, 2020
Conducted Learning Needs Analysis for approximately 400,000 external end users to identify training requirements. Collaborated with stakeholders and project teams including beta testing with external users to refine learning solutions. Designed and developed quick reference guides, FAQs, e-learning and video content following DSAT standards and ADDIE models. Delivered learning webinars via Skype and Microsoft Teams. Developed digital learning content tailored to diverse end-user groups to support organisational readiness and adoption.
Training Manager at i3Works
January 1, 2020 - May 31, 2020
Conducted Learning Needs Analysis for approximately 400,000 external end users; collaborated with stakeholders and beta-tested learning solutions; designed and developed Quick Reference Guides, FAQs, e-learning and videos; delivered webinars and live sessions; created end-user training content for DSAT standards.
Training & Development Specialist at i3Works, MOD Corsham
January 1, 2020 - May 31, 2020
Conducted Learning Needs Analysis for approximately 400,000 external end users; collaborated with stakeholders in beta testing; designed Quick Reference Guides, FAQs, e-learning and videos following DSAT standards and ADDIE, delivered webinars, and developed PowerPoint-based e-learning for diverse end-user groups.
Training & Development Specialist at Blue Chip Group
August 1, 2019 - October 31, 2019
Created modular e-learning and training materials for LANDesk and Lotus Notes; developed e-learning for Information Security and GDPR using Articulate Storyline 360.
Lead Project Software Trainer at Watson, Farley & Williams
July 1, 2018 - July 1, 2019
Designed and developed modular e-learning for Intapp Open and Conflicts using Articulate Storyline and Rise; used Whatfix for interactive walkthroughs; created training content, FAQs, and webinars to support end-user adoption; contributed to FollowMe Printing and Containerisation projects for iOS/Android.
Content Designer/Trainer at Civica (UK) Ltd
April 1, 2018 - June 30, 2018
Developed quick reference guides, lesson plans and training materials to support Luton Borough Council’s transition from Windows 7/Office 2010 to Windows 10/Office 2016. Organised and facilitated technical training courses for colleagues to ensure smooth knowledge transfer. Assisted Business Analysts in developing technical roadmaps for existing applications. Storyboarded and designed e-learning solutions for up to 500 end users to enhance digital adoption and skills development.
Trainer at Civica (UK) Ltd
April 1, 2018 - June 30, 2018
Developed quick reference guides, lesson plans and training materials to support Windows 10/Office 2016 migration; organised external trainers; storyboarded e-learning solutions for up to 500 end users; supported knowledge sharing and adoption.
Trainer at Civica (UK) Ltd, Luton
April 1, 2018 - June 1, 2018
Developed Quick Reference Guides, lesson plans, and training materials to support Luton Borough Council’s transition from Windows 7/Office 2010 to Windows 10/Office 2016; organized and facilitated technical training; collaborated with Business Analysts on roadmaps; storyboarded and designed e-learning for up to 500 end users.
Digital Learning & Content Designer at Bird & Bird
June 1, 2017 - March 31, 2018
Created storyboards and developed e-learning simulations using Adobe Captivate. Managed upload and deployment of e-learning content to the internal LMS. Designed and published quick reference guides for DocuSign and Mimecast supporting user adoption. Designed and delivered IT induction courses covering FileSite (iManage), Workshare Protect & Compare, Carpe Diem, Word 2010 and firm-wide internal templates for fee earners and PAs.
IT Trainer/Instructional Designer at Bird & Bird
June 1, 2017 - March 31, 2018
Created storyboards and developed e-learning simulations using Adobe Captivate; managed LMS uploads; designed IT Induction courses covering core firm applications; authored quick reference guides for DocuSign and Mimecast; delivered IT Induction courses for staff and partners.
IT Trainer / Instructional Designer at Bird & Bird, London
June 1, 2017 - March 1, 2018
Created storyboards and e-learning simulations using Adobe Captivate; managed LMS uploads; designed IT Induction courses and firm-wide templates; produced quick reference guides for DocuSign and Mimecast.
Content Designer/Trainer at Capita plc (contract)
February 1, 2017 - May 31, 2017
Designed and developed training and learning materials to DSAT standards for the Ministry of Defence (MOD). Created Learning Specifications (LSpecs), workbooks and presentations aligned with DSAT requirements. Consulted with Capita and MOD stakeholders throughout system development to ensure training effectiveness. Assisted with GAP analysis, system testing and data analysis to support continuous improvement. Developed and implemented blended training solutions for MOD personnel combining digital and instructor-led approaches.
Training Designer/Trainer at Capita plc (contract)
February 1, 2017 - May 31, 2017
Designed and developed training and learning materials to DSAT standards for the MOD; created Learning Specifications (LSpecs), workbooks and presentations; consulted with Capita and MOD stakeholders; supported GAP analysis, system testing and data analysis; delivered blended training solutions for MOD personnel.
Training Designer / Trainer at Capita plc (contract), Reading
February 1, 2017 - May 1, 2017
Designed and developed DSAT-aligned training for the MOD; produced Learning Specifications (LSpecs), workbooks, and presentations; collaborated with Capita and MOD stakeholders to ensure training effectiveness; supported GAP analysis, testing, and data analysis for continuous improvement.
Content Designer at Knight Frank
November 1, 2016 - January 31, 2017
Created learning materials for Windows 10 and Office 2016 upgrades for UK offices. Supported London offices in their learning requirements. Organised external trainers to deliver Windows 10 & Office 16 training.
Systems Trainer at Knight Frank
November 1, 2016 - January 31, 2017
Created learning materials on Windows 10 and Office 2016 upgrades; organized external trainers; supported London offices with learning requirements; ensured effective adoption of new systems.
Systems Trainer at Knight Frank, London
November 1, 2016 - January 1, 2017
Created learning materials for Windows 10 and Office 2016 upgrades; coordinated external trainers; supported London offices with learning needs; storyboarded and designed e-learning for up to 500 end users.
Lead Trainer (FTC) at Network Rail
October 1, 2015 - October 31, 2016
Led development and delivery of e-learning and training materials for a nationwide safety programme; managed project deliverables and a team of trainers; conducted Learning Needs Analyses; produced e-learning proposals and content; facilitated learning pilots and video shoots for behavioural assessment.
Lead Trainer (FTC) at Network Rail, Milton Keynes
October 1, 2015 - October 1, 2016
Led development and delivery of e-learning and training materials for a nationwide safety program, supporting over 100,000 users; managed project deliverables and a training team; conducted Learning Needs Analyses and created e-learning proposals and content.
Lead Trainer (contract) at Home Energy Services
January 1, 2015 - July 31, 2015
Developed training documentation for end users and field staff; planned and delivered a comprehensive training programme; coordinated with project managers and stakeholders to minimise disruption; led a small training team; delivered train-the-trainer sessions and post-implementation help desk support.
Lead Trainer (Contract) at Home Energy Services, Nottingham
January 1, 2015 - July 1, 2015
Developed end-user training documentation and a comprehensive training program; planned and delivered sessions for office and field staff; managed a small training team and provided post-implementation helpdesk support.
Software Trainer (contract) at Mercedes-Benz
November 1, 2014 - December 31, 2014
Designed and developed training resources for Mercedes-Benz on behalf of their software provider. Collaborated with Mercedes-Benz and software developers to establish project scope, logistics and training requirements. Delivered bespoke system training at Mercedes-Benz headquarters to ensure end-user adoption. Created professional training guides and lesson plans for system implementation and user proficiency.
Software Trainer (contract) at Mercedes Benz
November 1, 2014 - December 31, 2014
Designed and developed training resources for Mercedes-Benz on behalf of their software provider; delivered bespoke system training at headquarters; created professional training guides and lesson plans to support system implementation and user proficiency.
Software Trainer (Contract) at Mercedes Benz, Milton Keynes
November 1, 2014 - December 1, 2014
Designed and delivered bespoke system training at Mercedes-Benz HQ; produced training guides and lesson plans to support system implementation and user proficiency.
Deployment and Adoption Consultant at PCTI Solutions Limited
February 1, 2013 - November 30, 2014
Managed multiple training projects alongside day-to-day responsibilities ensuring smooth implementation and coordination. Consulted with Primary Care practices not yet using the software and delivered advanced user training and best-practice workshops to improve acceptance, adoption, efficiency and confidence in day-to-day use. Designed and delivered sessions for customer trainers supporting end users across medical practices. Provided training and ongoing support to GP surgeries on workflow and document management systems. Applied coaching, negotiation and conflict management skills to support adoption, resolve challenges and maintain positive relationships. Simplified complex business processes so customers could use the software effectively aligned to best practice.
Deployment Consultant at PCTI Solutions Limited
February 1, 2013 - November 1, 2014
Managed multiple training projects; delivered advanced user training and best-practice workshops for medical practices; conducted Train-the-Trainer sessions to support end users.
Training and Development Officer at Travco LLP
January 1, 2012 - February 28, 2013
Led learning and development for 300 employees; designed and delivered training for a new telephone system; developed a Train-the-Trainer course; created interactive e-learning modules with Adobe Captivate; authored a Learning & Development Policy and Training Strategy.
Training & Development Officer at Travco LLP, London
January 1, 2012 - February 1, 2013
Led L&D for 300 employees; designed and delivered a training program for a new telephone system; created e-learning modules and a Train-the-Trainer program; authored learning policy and strategy.
Deployment and Adoption Consultant at PCTI Solutions Ltd (Field based)
January 1, 2011 - January 31, 2012
Delivered bespoke document management software training to GP surgery staff nationwide providing process improvement guidance and change management support. Coached and supported practice staff, conducted group training sessions and provided GP-specific troubleshooting. Developed user training guides and handouts for new releases to ensure seamless adoption. Trained helpdesk and training colleagues on software updates to enhance internal support. Conducted Train-the-Trainer sessions to upskill fellow trainers. Performed Training Needs Analysis to tailor Microsoft Office training for internal administrative staff. Created user guides and aide-mémoire handouts to support retention.
Software Trainer at PCTI Solutions Ltd (Field based)
January 1, 2011 - January 31, 2012
Delivered bespoke document management software training to GP surgeries nationwide; coached practice staff; created user training guides and handouts; conducted Train-the-Trainer sessions to upskill colleagues.
Software Trainer at PCTI Solutions Ltd, Field Based
January 1, 2011 - January 1, 2012
Delivered bespoke document management software training to GP surgeries nationwide; developed user guides and handouts; conducted Train-the-Trainer sessions to upskill staff.
IT Development Officer at Cambridgeshire Fire & Rescue Service
July 1, 2004 - December 1, 2010
Led IT training for nearly 1,000 personnel; delivered classroom and remote training; authored IT courseware and conducted training needs analysis; delivered awareness sessions on data protection, information security, and business continuity.

Education

City & Guilds 7302 Delivering Learning at City & Guilds
January 11, 2030 - June 30, 2026
Change & Adoption Foundation – APMG at APMG
March 1, 2023 - March 1, 2023
TAP Diploma in Learning and Development (including training delivery, facilitation, coaching and mentoring, training design and development, instructional design and blended learning) at TAP
January 11, 2030 - June 30, 2026
TAP Certificate in Articulate Storyline 360 (elearning) at TAP
January 11, 2030 - June 30, 2026

Qualifications

Change & Adoption Foundation – APMG
March 1, 2023 - June 30, 2026
TAP Certificate in Articulate Storyline 360 (elearning)
January 11, 2030 - June 30, 2026
City & Guilds 7302 Delivering Learning
January 11, 2030 - June 30, 2026
TAP Diploma in Learning and Development (including training delivery, facilitation, coaching and mentoring, training design and development, instructional design and blended learning)
January 11, 2030 - June 30, 2026

Industry Experience

Healthcare, Government, Financial Services, Professional Services, Education, Media & Entertainment, Non-Profit Organization, Computers & Electronics