Hi, I’m Usman Raza, a Senior Webflow Developer and Architect helping enterprise teams build scalable Webflow CMS sites for B2B SaaS, healthcare AI, and content-led marketing. I lead multi-collection Webflow architectures, optimize performance to Lighthouse scores, and collaborate with cross-functional teams to deliver client-first experiences across the UK, EU, and US. Beyond coding, I mentor junior developers, establish standards (WCAG 2.2 AA, versioned JS, CTO-friendly docs), and enjoy turning complex requirements into elegant CMS-driven solutions for marketing, product, and sales teams.

Usman Raza

Hi, I’m Usman Raza, a Senior Webflow Developer and Architect helping enterprise teams build scalable Webflow CMS sites for B2B SaaS, healthcare AI, and content-led marketing. I lead multi-collection Webflow architectures, optimize performance to Lighthouse scores, and collaborate with cross-functional teams to deliver client-first experiences across the UK, EU, and US. Beyond coding, I mentor junior developers, establish standards (WCAG 2.2 AA, versioned JS, CTO-friendly docs), and enjoy turning complex requirements into elegant CMS-driven solutions for marketing, product, and sales teams.

Available to hire

Hi, I’m Usman Raza, a Senior Webflow Developer and Architect helping enterprise teams build scalable Webflow CMS sites for B2B SaaS, healthcare AI, and content-led marketing. I lead multi-collection Webflow architectures, optimize performance to Lighthouse scores, and collaborate with cross-functional teams to deliver client-first experiences across the UK, EU, and US.

Beyond coding, I mentor junior developers, establish standards (WCAG 2.2 AA, versioned JS, CTO-friendly docs), and enjoy turning complex requirements into elegant CMS-driven solutions for marketing, product, and sales teams.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Urdu
Fluent

Work Experience

Lead Webflow Developer / Architect at Instabase
June 1, 2024 - Present
Lead Webflow development for enterprise B2B SaaS engagements; Architected multi-collection Webflow CMS spanning 30+ collections (resource library, customer stories, integrations, blog); implemented FinSweet multi-filter search; delivered content-heavy templates with 90+ Lighthouse mobile performance; collaborated with RB2B, Grizzle, Mattermade, The Signs (UK Health AI), Audiense and Profit Labs for multi-organization campaigns.
Webflow Engineer at Audiense
September 1, 2019 - Present
Ongoing Webflow engineering for an NHS-facing AI platform serving NHS primary-care providers; implemented UK GDPR-compliant data flows; shipped landing pages for product launches, clinical publications and citations; optimized site performance for NHS regions.

Education

MBA, Sustainable Business Leadership at University of Leeds
June 1, 2020 - December 31, 2021
BBA, Accounting and Finance at Iqra University
January 1, 2016 - December 31, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Healthcare, Media & Entertainment