Available to hire
Hi, I’m Tomasz Mysłek. I’m a digital marketing leader with over 12 years of hands-on experience driving performance and growth through data-driven research, brand strategy, and full-scale digital transformation. I’m passionate about blending marketing and technology, with a strong focus on AI-powered automation to boost efficiency and business results for a diverse range of entrepreneurs.
I enjoy uncovering what truly sets brands apart and translating those insights into real outcomes. I’ve designed and implemented AI-enabled systems, led cross-functional teams, and helped clients scale through innovative GTM strategies, product development, and data-driven decision making. My work spans performance, branding, and digital transformation, always aimed at meaningful growth and measurable impact.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Advanced
Polish
Fluent
German
Beginner
Spanish; Castilian
Beginner
Italian
Beginner
Work Experience
Brand Strategy Lead, Global at Adlook
April 1, 2024 - PresentTranslates complex AI technologies into clear, innovative solutions and go-to-market strategies. Develops messaging and positioning to drive product adoption and market impact. Aligns campaigns with real-world value, collaborates across Creative, Analytical, and Partnership teams, and leads internal trainings for new Joiners. Focused on growth and offering development.
Strategic Product Planner EMEA, New Products department at RTB House
October 1, 2022 - April 1, 2024Shapes strategic and product direction for top clients in the EMEA region, develops new products, and improves existing ones. Collaborates closely with sales, product, graphic and development teams; analyzes client needs and industry trends; leads non-conventional marketing ideas and solutions; served as a Cookieless Champion within a company-wide initiative.
Digital Manager and Digital Consultant at Hirefolks
February 1, 2018 - October 1, 2022Led digital strategy development for clients across multiple sectors, managed a team of 4 for global projects, oversaw the financial aspects of media activities, and drove global digital projects and pilots. Implemented performance and awareness marketing and professional media planning; conducted digital transformation initiatives.
Founder and Owner at Petbox.pl
September 1, 2017 - February 1, 2022Founded and grew an ecommerce and stationary PetCare shop; led brand and business development, creative and marketing efforts. Built a scalable business model and successfully exited in 2022 with continued growth under new ownership.
Digital Manager, Head of Digital Strategy at Mediacom Poland
March 1, 2017 - August 1, 2017Led digital care for major client teams, directly managed a team of 4, and contributed to digital strategy development and tender involvement. Drove innovation and digital competence expansion across the organization.
Senior Online Specialist, Digital Head at Mediacom Poland
July 1, 2016 - March 1, 2017Managed two global clients; implemented annual digital strategy; led PPC, reach, awareness and mobile campaigns; supervised digital projects and team training; contributed to company innovations.
Senior Investment Specialist, Digital Head at Mediacom Poland
September 1, 2015 - May 1, 2016Led trainee development and team leadership; direct client liaison; pricing, negotiations, campaign planning and optimization; budget management and cross-department collaboration; contributed to company-wide initiatives.
Interaction Specialist at Mediacom Poland
July 1, 2014 - September 1, 2015Valuation, negotiation, planning and execution of digital campaigns for major clients; strategic planning and optimization; reporting using analytics tools; budgeting and cross-media campaigns; led internal projects.
Social Media Planner at K2 Media (K2 Group)
January 1, 2014 - June 1, 2014Estimated potential, planned and executed social media campaigns; prepared media plans for short-term promotions and long-term activities; budget management; client presentations.
Junior Social Media Specialist at K2 Media (K2 Group)
October 1, 2012 - December 1, 2012Managed multiple client profiles, collaborated with creative teams, implemented ad campaigns and prepared reporting; contributed to growth initiatives.
Junior Project Manager at Codex Media Group
October 1, 2012 - January 1, 2013Assisted in CMS development and management; coordinated content creation for educational materials and distribution.
Education
Master in Journalism and Social Communication: PR and Advertising at Jagiellonian Univeristy
September 1, 2007 - May 30, 2012Master's degree: Journalism and Social Communication at Kadir Has University
September 1, 2011 - March 1, 2012Master's degree: Journalism and Social Communication at Jagiellonian University in Cracow
October 1, 2010 - June 1, 2012Bachelor's degree: Journalism and Social Communication at Jagiellonian University in Cracow
January 1, 2007 - June 1, 2010High School Diploma at 4th High School in Czestochowa
January 1, 2004 - January 1, 2007Qualifications
DIMAQ Professional - Digital Marketing Qualification
January 1, 2017 - December 5, 2025Google Analytics Certificate
March 1, 2013 - December 5, 2025Prince2 Agile Foundation Certificate - zarządzanie projektami w środowisku zwinnym
June 1, 2023 - December 5, 2025The Data Strategy Course: Building a Data-driven Business
December 1, 2023 - December 5, 20259 hours Intensive Programmatic and DV360 training
February 1, 2020 - December 5, 2025Design Thinking and Innovation: Harvard Business School
April 1, 2024 - December 5, 2025Create a Brand Strategy: LinkedIn Learning Community
April 1, 2025 - December 5, 2025AIDEAS – development program in AI competencies: Deep Tech Talent Initiative
May 1, 2025 - December 5, 2025Industry Experience
Travel & Hospitality, Computers & Electronics, Healthcare, Manufacturing, Professional Services, Retail, Wholesale & Distribution, Consumer Goods, Financial Services, Real Estate & Construction, Media & Entertainment, Software & Internet
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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