I'm a highly creative design professional with over two decades of experience shaping brands, books, logos, and print and web identities for individuals and small to mid-size businesses. As the Owner and Principal of Indigo Disegno, I oversee complex projects from concept to completion, collaborating with clients and 3rd party vendors at every stage to deliver thoughtful, audience-focused design. Primarily a print designer, my award-winning work includes the 2025 Next Generation Indie Book Awards for Best Non-Fiction Book Design, for 'Women of Jewelry' which was launched at Sotheby's NY during Jewelry Week 2023. My client roster spans Women of Jewelry, CBS Records, Elevations Credit Union, Direct Source Wealth, Emerson, Sedona Winefest, NAU Flagstaff, and M&I Bank..

Peggy Sands

I'm a highly creative design professional with over two decades of experience shaping brands, books, logos, and print and web identities for individuals and small to mid-size businesses. As the Owner and Principal of Indigo Disegno, I oversee complex projects from concept to completion, collaborating with clients and 3rd party vendors at every stage to deliver thoughtful, audience-focused design. Primarily a print designer, my award-winning work includes the 2025 Next Generation Indie Book Awards for Best Non-Fiction Book Design, for 'Women of Jewelry' which was launched at Sotheby's NY during Jewelry Week 2023. My client roster spans Women of Jewelry, CBS Records, Elevations Credit Union, Direct Source Wealth, Emerson, Sedona Winefest, NAU Flagstaff, and M&I Bank..

Available to hire

I’m a highly creative design professional with over two decades of experience shaping brands, books, logos, and print and web identities for individuals and small to mid-size businesses. As the Owner and Principal of Indigo Disegno, I oversee complex projects from concept to completion, collaborating with clients and 3rd party vendors at every stage to deliver thoughtful, audience-focused design.

Primarily a print designer, my award-winning work includes the 2025 Next Generation Indie Book Awards for Best Non-Fiction Book Design, for ‘Women of Jewelry’ which was launched at Sotheby’s NY during Jewelry Week 2023. My client roster spans Women of Jewelry, CBS Records, Elevations Credit Union, Direct Source Wealth, Emerson, Sedona Winefest, NAU Flagstaff, and M&I Bank…

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Language

English
Fluent
Italian
Advanced

Work Experience

Owner and Principal at Indigo Disegno
January 1, 2006 - November 5, 2025
Owner and Principal of Indigo Disegno. Create and develop books, identities, logos, print and web design for individuals and small to medium-sized businesses. Oversee complex projects from concept to completion, interfacing with clients and 3rd party vendors at every stage of the project. Notable work includes book design and layout for Women of Jewelry, two-volume luxury coffee-table book projects that won a 2025 Next Generation Indie Book Award for Best Non-Fiction Book Design, and campaigns for Emerson Electric, The Sedona Winefest, and Philosophy in the Public Interest.
Artist / Designer at Self-Employed (San Gimignano, Italy)
January 1, 2006 - January 1, 2006
Painted and sold work throughout Europe and America. Designed and illustrated books, CD covers, wine labels, logos, and letterheads.
Graphic Designer / Book Designer at Rebel Press
January 1, 1993 - January 1, 1993
Specialized in book design, including full-color coffee table books, as well as tape, CD and video cover design. Collaborated closely with the President of CBS India to create and develop an integrated series of over 60 tape and CD covers and related promotional pieces. Designed covers and marketing materials for ‘Ek Omkar Satnam’; a set of 20 tapes released in elite ceremony by the President of CBS and ex-President of India.
Artist & Designer at San Gimignano, Italy
January 1, 2006 - January 1, 2006
Painted and sold work throughout Europe and America. Designed/illustrated books, CD Covers, wine labels, logos and letterheads.
Book and Graphic Designer at Rebel Press
January 1, 1993 - January 1, 1993
Specialized in book design, including full color coffee table books, as well as tape, CD and video cover design. Responsibilities included all aspects of cover and interior design and related promotional pieces: newspaper ads, flyers, cards, invitations, billboards (CBS India). Worked closely with the President of CBS, India to create and develop an integrated series of over 60 tape and CD covers and related promotional pieces. Designed covers and marketing materials for ‘Ek Omkar Satnam’; a set of 20 tapes released in elite ceremony by President of CBS and ex-President of India in response to the violence between the Sikh and Hindu communities.
Art and Design at San Gimignano, Italy
January 1, 1992 - January 1, 2006
Painted and sold work throughout Europe and America. Designed/illustrated books, CD Covers, wine labels, logos and letterheads.
Book and Graphic Designer at Rebel Press
January 1, 1988 - December 31, 1993
Specialized in book design, including full color coffee table books, as well as tape, CD and video cover design. Responsibilities included all aspects of cover and interior design and related promotional pieces: newspaper ads, flyers, cards, invitations, billboards (CBS India). Worked closely with the President of CBS, India to create and develop an integrated series of over 60 tape and CD covers and related promotional pieces.
Art & Design (Freelance) at San Gimignano, Italy
January 1, 1992 - December 31, 2006
Painted and sold work throughout Europe and America. Designed/illustrated books, CD Covers, wine labels, logos and letterheads.
Art and Design at San Gimignano, Italy (Self-employed)
January 1, 1992 - January 1, 2006
Painted and sold work throughout Europe and America. Designed /illustrated books, CD Covers, wine labels, logos and letterheads.
Art Director at The Sedona Winefest
January 1, 2012 - January 1, 2013
Expanded and overhauled identity, resulting in a tripling of attendees over a two year period. Responsible for print & web design, including website, catalogs, banners, posters, flyers, cards, ads, embroidery design for T-shirts and hats, water bottle labels, related logos, Winefest poster art.
Art Director at The Savvy Pet
January 1, 2015 - Present
Created unified identity including logo, website, postcards, business cards, flyers, banners and related collateral. The company launched successfully in late 2015, receiving invitations to Shark Tank, Sky Mall and Overstock.com.

Education

BFA at Rhode Island School of Design
September 1, 1973 - June 1, 1978
Bachelor of Fine Arts (BFA) at Rhode Island School of Design
January 11, 2030 - November 5, 2025
Bachelor of Fine Arts at Rhode Island School of Design
January 11, 2030 - November 5, 2025
BFA at Rhode Island School of Design
January 11, 2030 - January 5, 2026
Bachelor of Fine Arts at Rhode Island School of Design
January 11, 2030 - January 5, 2026
BFA at Rhode Island School of Design
January 11, 2030 - January 10, 2026

Qualifications

Winner: 2025 First Generation Indie Awards Non-Fiction Design
May 1, 2025 - May 1, 2025
I received first prize for non fiction book design for 'Women of Jewelry'
Next Generation Indie Book Awards - Best Non-Fiction Book Design
January 1, 2025 - November 5, 2025
Geocon 2019 Conference Speaker: Book Design
January 1, 2019 - November 5, 2025
Boulder Office of Arts + Culture: Mural Artist Roster
January 1, 2018 - November 5, 2025
City of Sedona Professional Artists Grant
January 1, 2009 - November 5, 2025
Marilyn Sunderman Teachers Grant
January 1, 2016 - November 5, 2025
King Soopers Mural Competition Winner
January 1, 2017 - November 5, 2025
Elevations Credit Union Mural Competition Winner
January 1, 2016 - November 5, 2025
Sedona Serenity Mural Project – Winning Team
January 1, 2006 - November 5, 2025
Seventeen Magazine Annual Illustration Contest: First Prize
January 11, 2030 - November 5, 2025
Geocon 2019 Conference Speaker: Book Design
January 1, 2019 - January 5, 2026
Marilyn Sunderman Teachers Grant
January 1, 2009 - January 5, 2026
City of Sedona Professional Artists Grant
January 1, 2007 - January 5, 2026
Winning Team: Landscapers Challenge
January 1, 2006 - January 5, 2026
Elevations Credit Union Mural Competition Winner
January 1, 2016 - January 5, 2026
King Soopers Mural Competition Winner
January 1, 2016 - January 5, 2026
City of Fort Collins Design Consultant
January 1, 2017 - January 5, 2026
Marilyn Sunderman Teachers Grant
January 1, 2016 - January 10, 2026
Boulder Office of Arts + Culture: Mural Artist Roster
January 1, 2019 - January 10, 2026
City of Fort Collins Design Consultant
January 1, 2018 - January 10, 2026
King Soopers Mural Competition Winner
January 1, 2017 - January 10, 2026
Elevations Credit Union Mural Competition Winner
January 1, 2016 - January 10, 2026
City of Sedona Professional Artists Grant
January 1, 2009 - January 10, 2026
Seventeen Magazine Annual Illustration Contest: First Prize
January 1, 2009 - January 10, 2026
Next Generation Indie Book Awards: Best Non-Fiction Book Design
January 1, 2025 - January 10, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Retail, Manufacturing, Financial Services, Travel & Hospitality, Other
    paper Women of Jewelry

    A 2 volume, of high end luxury coffee table set rolled out at Southeby’s NYC, acquired in university libraries and museums around the world that I received The 2025 Next Generation Indie Book Award for Non-Fiction Design