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I'm Zoe Min Wei, a graphic designer and web designer with over 10 years of international experience across France and China, focusing on branding, digital design, and visual communication. I’m passionate about creating innovative design solutions that improve user experience and strengthen brand impact, with a collaborative, human-centered approach and a love for bridging cultures.…

ZOE MIN WEI

Art Director, Graphic Designer, Web Designer, +3

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I'm Zoe Min Wei, a graphic designer and web designer with over 10 years of international experience across France and China, focusing on branding, digital design, and visual communication. I’m passionate about creating innovative design solutions that improve user experience and strengthen brand impact, with a collaborative, human-centered approach and a love for bridging cultures.…

Available to hire

I’m Zoe Min Wei, a graphic designer and web designer with over 10 years of international experience across France and China, focusing on branding, digital design, and visual communication.

I’m passionate about creating innovative design solutions that improve user experience and strengthen brand impact, with a collaborative, human-centered approach and a love for bridging cultures.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Fluent

Chinese

Fluent

Work Experience

Founder at Z-Mrlife Design

January 1, 2023 - June 14, 2024

Founded Z-Mrlife Design, a design studio specialized in web design, graphic design, branding, and illustration.

Graphic Designer / Web Designer at Jeunesse pour Christ France (JPC France)

September 1, 2020 - January 1, 2023

Responsible for developing the visual communication plan for JPC France, including digital projects and offline activities. Focused on creatively serving young people in France so they can hear and live the gospel.

Junior Art Director / Graphic Designer at Tick’nBox

July 1, 2017 - October 31, 2018

Managed the visual identity of the company’s brand and designed marketing and sales materials, including both online digital tools and offline print materials in a young and dynamic team.

Mobile Designer at Cityway France

June 1, 2016 - May 31, 2017

Collaborated with a multidisciplinary team to handle UX and UI design, application feasibility, functionality, prototyping, testing, and delivery to streamline public transportation mobility.

Art Director / Senior Strategist at PLTFRM Shanghai

October 1, 2013 - September 30, 2015

Worked with an international team on branding projects for local and international brands while managing a small team, including creative design and account management.

Designer at Siegel+Gale Shanghai

October 1, 2011 - March 31, 2013

Collaborated globally to build brands by conducting visual research, conceptualizing ideas, and designing logos and brand images for local and international clients.

Senior Designer at WILDDESIGN Shanghai

December 1, 2010 - June 30, 2011

Worked with international cross-cultural branding design teams and was involved in the entire design process from proposal to final production for both local and international clients.

Designer at SPAR China

June 1, 2009 - June 30, 2010

Developed packaging design, POS design, and other design ideas for SPAR China’s own brands, collaborating closely with the marketing department and suppliers.

Sales Consultant (Part time) at Longchamp

May 1, 2024 - June 14, 2024

Reception and sales, visual merchandising, building customer relationships, developing marketing strategies, and communicating brand concepts.

French-Chinese Interpretation at SR Mazarine Spa

July 1, 2023 - July 31, 2023

Served as the French-Chinese interpreter for the president, introducing the business and establishing communication with Chinese beauty industry businessmen.

Graphic Designer – Packaging & Marketing Design at SupportPlus China Ltd.

January 1, 2006 - January 1, 2008

Responsible for product packaging, user manuals, and marketing materials. Designed visuals aligned with brand identity, enhancing readability, aesthetic appeal, and consumer engagement.

Graphic Designer at Lantern Design Shanghai

January 1, 2008 - January 1, 2009

In charge of visual identity, graphic, and web design projects. Handled the full creative process, from concept development to final artwork preparation, ensuring design consistency and print production quality across all materials.

Graphic & Web Designer at Youth for Christ France

January 1, 2020 - January 1, 2023

Developed and implemented visual communication strategy (print & digital). Created engaging graphic assets to reach and inspire young audiences. Designed innovative campaigns to make the message more accessible.

Founder / Creative Director at Z-Mrlife Design

January 1, 2023 - Present

Founded and managed a creative studio specializing in web design, branding, and graphic design. Designed impactful brand identities and digital solutions for diverse clients.

Sales Consultant at Longchamp

January 1, 2024 - Present

Welcoming clients and providing personalized sales advice. Supporting visual merchandising to ensure an elegant and coherent product presentation. Contributing to revenue growth and client loyalty by embodying the brand’s values of elegance, craftsmanship, and heritage.

French–Chinese Interpreter at SR Mazarine Spa

July 1, 2023 - July 1, 2023

Provided interpretation services between French and Chinese during a professional visit by Chinese business representatives. Facilitated clear communication and cultural understanding to support business development in the beauty sector.