Hi there! I'm Tanner Lopez, a media and marketing professional with 8+ years of experience scaling digital content for artists, creators, and brands. I specialize in campaign strategy, paid social, and audience growth, with a track record of driving engagement and brand visibility through video content and creative storytelling. I love turning data into actionable growth plans, building partnerships, and delivering end-to-end campaigns that feel authentic across YouTube, Instagram, and other platforms. When I'm not crafting growth strategies, I enjoy collaborating with creators to unlock new monetization opportunities and tell compelling brand stories.

Tanner Lopez

Hi there! I'm Tanner Lopez, a media and marketing professional with 8+ years of experience scaling digital content for artists, creators, and brands. I specialize in campaign strategy, paid social, and audience growth, with a track record of driving engagement and brand visibility through video content and creative storytelling. I love turning data into actionable growth plans, building partnerships, and delivering end-to-end campaigns that feel authentic across YouTube, Instagram, and other platforms. When I'm not crafting growth strategies, I enjoy collaborating with creators to unlock new monetization opportunities and tell compelling brand stories.

Available to hire

Hi there! I’m Tanner Lopez, a media and marketing professional with 8+ years of experience scaling digital content for artists, creators, and brands. I specialize in campaign strategy, paid social, and audience growth, with a track record of driving engagement and brand visibility through video content and creative storytelling.

I love turning data into actionable growth plans, building partnerships, and delivering end-to-end campaigns that feel authentic across YouTube, Instagram, and other platforms. When I’m not crafting growth strategies, I enjoy collaborating with creators to unlock new monetization opportunities and tell compelling brand stories.

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Language

English
Fluent

Work Experience

Marketing Coordinator at Plexus International
January 1, 2025 - July 28, 2025
Lead integrated marketing campaigns across social media, email, and Google Ads to drive engagement and brand awareness. Partner with international teams on marketing initiatives. Create digital assets, eLearning content, and manuals to simplify complex information. Leverage AI tools to improve marketing efficiency and impact.
Consulting work (Video Editor, Videographer, Media Strategy, Advertising) at Self-employed
January 1, 2025 - July 28, 2025
Edited engaging videos for Tristan Jass on YouTube and TikTok, helping to boost his online presence and connect with a wider audience. Led creative direction, filming, and editing for a Columbia Records artist, while managing their social media pages to enhance brand presence and engagement. Oversaw creative direction and editing, while managing social media pages to drive engagement and strengthen the brand.
Social Media, Video Editor at Surpass Digital Marketing Agency
December 31, 2021 - July 28, 2025
Managed and optimized marketing campaigns and advertisements for Facebook and other digital media platforms, ensuring maximum reach and engagement. Produced high-quality video content for small businesses across various industries.
DCD-S&P Paraprofessional at South Washington County Schools
December 31, 2021 - July 28, 2025
Supported children with DCD and severe disabilities, helping develop motor and cognitive skills, coaching during exercises, and assisting with Math and English.
Social Media Manager, Advertising at DTS Marketing Agency
September 1, 2017 - September 1, 2019
Optimized multi-channel paid media campaigns across Meta platforms, driving audience growth through data-driven strategy and performance marketing. Developed content-led campaigns, produced high-performing creative assets, improved website conversions, and executed A/B testing to maximize ROI.
Artist & Talent Growth Strategy / Digital Campaign & Growth Strategy, Full-Cycle Video Production & Content Development at Tristan Jass
September 1, 2019 - January 1, 2025
Scaled digital growth for a 5M+ subscriber creator through performance content and monetization strategy. Executed cross-platform campaign rollouts and brand partnerships integrations.
Campaign & Outreach (Internship) at TF Management
January 1, 2021 - June 1, 2021
Supported digital release campaigns for a Columbia Records artist, coordinating DSP distribution and cross-platform promotion.
Marketing Coordinator at Plexus International
February 1, 2023 - September 1, 2025
Managed integrated digital marketing campaigns across paid media, email, and social channels to drive engagement, audience growth, and conversion performance. Optimized creative assets, messaging, and funnel strategy.

Education

Bachelor's Degree in Marketing at University of Augsburg
January 1, 2017 - December 31, 2021
Bachelor's Degree in Marketing at University of Augsburg
January 1, 2017 - December 31, 2021
Bachelor's Degree in Marketing at University of Augsburg
January 1, 2017 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Manufacturing, Transportation & Logistics, Software & Internet