I am Martina Forte, a marketing specialist with a strong background in the fashion and e-commerce industry, experienced in optimizing catalogs, managing partnerships, and driving brand growth. I am skilled at turning insights into strategic actions that boost customer engagement and sales across multichannel campaigns. As an enthusiastic and sociable person, I believe success comes from blending strategic thinking with great teamwork, and I thrive when collaborating with cross-functional teams to deliver impactful results.

Martina Forte

I am Martina Forte, a marketing specialist with a strong background in the fashion and e-commerce industry, experienced in optimizing catalogs, managing partnerships, and driving brand growth. I am skilled at turning insights into strategic actions that boost customer engagement and sales across multichannel campaigns. As an enthusiastic and sociable person, I believe success comes from blending strategic thinking with great teamwork, and I thrive when collaborating with cross-functional teams to deliver impactful results.

Available to hire

I am Martina Forte, a marketing specialist with a strong background in the fashion and e-commerce industry, experienced in optimizing catalogs, managing partnerships, and driving brand growth. I am skilled at turning insights into strategic actions that boost customer engagement and sales across multichannel campaigns.

As an enthusiastic and sociable person, I believe success comes from blending strategic thinking with great teamwork, and I thrive when collaborating with cross-functional teams to deliver impactful results.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate

Language

Italian
Fluent
English
Advanced
Spanish; Castilian
Intermediate
German
Beginner
Russian
Beginner

Work Experience

Marketplace Key Account Manager at Miinto Group
December 1, 2020 - August 1, 2022
Responsible for Italian boutiques' partnership growth; monitored boutiques' operations efficiency, profitability, and NPS; optimized assortment by matching Scandinavian market demand and trends.
B2B E-commerce Merchandising & Marketing Coordinator at Max Mara Fashion Group
June 1, 2017 - December 1, 2020
Buying overview and stock levels monitoring for in-season reassortments; coordinated E-commerce B2B media plans and performance reviews.
WRTW Retail Merchandiser at Gucci
August 1, 2022 - January 1, 2023
Referent for global e-commerce and retail business; supported omnichannel strategy; monitored sales/stock performance and adapted homepage rotation to regional markets.
E-commerce & Merchandising Executive at VF Group
June 1, 2023 - July 1, 2025
Group's e-commerce specialist contributing to growth; analyzed online sales performance to improve UX and conversions; aligned with retail merchandising and marketing teams; supported the launch and growth of sarto.com.mt and a fashion marketplace.
Malta Digital Marketing Executive at Bullshark
July 1, 2015 - Present
Coordinating digital strategies across brands and clients; manage SEO, websites, social media content and marketing calendars; collaborate with creatives and media buyers to boost performance.

Education

Executive Master at TAG - Talent Garden
February 1, 2023 - May 31, 2023
Bachelor Degree at Polimoda
January 1, 2013 - December 31, 2017
Bachelor's Degree in Fashion Business at Polimoda
January 1, 2013 - January 1, 2017

Qualifications

Executive Master Digital Marketing
February 1, 2023 - May 1, 2023

Industry Experience

Retail, Consumer Goods, Software & Internet, Media & Entertainment, Professional Services, Other