My goal is to help brands stand out from their competition, and hit their marketing targets through concise messaging and revenue-driving strategies. My approach blends creativity with strategy because great marketing isn’t just about being seen—it’s about being remembered. I focus on the details that make a message resonate, so brands don’t just speak to their audience, they connect with them and gain measurable results. I am a Growth Marketing Copywriter and Marketing Strategist who helps brands communicate with clarity and confidence.…

Anita Mudi

My goal is to help brands stand out from their competition, and hit their marketing targets through concise messaging and revenue-driving strategies. My approach blends creativity with strategy because great marketing isn’t just about being seen—it’s about being remembered. I focus on the details that make a message resonate, so brands don’t just speak to their audience, they connect with them and gain measurable results. I am a Growth Marketing Copywriter and Marketing Strategist who helps brands communicate with clarity and confidence.…

Available to hire

My goal is to help brands stand out from their competition, and hit their marketing targets through concise messaging and revenue-driving strategies. My approach blends creativity with strategy because great marketing isn’t just about being seen—it’s about being remembered. I focus on the details that make a message resonate, so brands don’t just speak to their audience, they connect with them and gain measurable results. I am a Growth Marketing Copywriter and Marketing Strategist who helps brands communicate with clarity and confidence.

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Skills

Experience Level

Copywriting
Expert
Email Marketing
Intermediate

Language

English
Fluent
German
Beginner

Work Experience

Add your work experience history here.

Education

West African Senior School Certificate at Blessed Academy Comprehensive College, Jos, Plateau State
January 1, 2016 - December 31, 2016
Fundamentals of Digital Marketing at Google Digital Garage
April 1, 2025 - June 1, 2025
Training in Direct Response Copywriting and Marketing at HIC Academy
December 1, 2023 - February 1, 2024

Qualifications

Google Fundamentals of Digital Marketing
April 1, 2025 - June 1, 2025
HIC Copywriting Academy
December 1, 2023 - February 1, 2024
Internship Certificate (copywriter and content lead)
April 1, 2024 - October 1, 2024

Industry Experience

Media & Entertainment, Professional Services, Education, Other
    paper Landing page revamp, Long-Form Sales Page (CASE STUDY)

    What I observed
    Revoflex Xtreme has a great tool to help with weight loss, but they’re leaving money on the table by not ruling out customer objections.

    What I did
    Rewrote their lead magnet and landing page to be more customer-centric, ruling out possible customer objections, and infusing direct response to solicit an immediate emotional connection between the potential customer and the product.

    paper Blogs, Emails & UX Writing

    Why I was brought on
    Scribbish’s clients had high-quality services but struggled to convert visitors into leads. Their content lacked urgency and audience alignment.

    What I did
    Made their blogs and articles more conversational and utilized great hooks, worked on Email sequences/marketing and revamped the client’s website making it more user-centric

    Results:

    • 48% average email open rate.

    • Improved UX.

    • Increase in social media followers through authority themed SM captions and articles.

    paper Marketing strategy

    Why I was brought on
    Gashel’s messaging was generic, failing to stand out in saturated local markets. Social media engagement was almost non-existent, and sales relied on word-of-mouth.

    What I did
    Rebranded their voice, and pitched partnerships with agricultural cooperatives using data-driven case studies.

    Results

    • 100%+ increase in social media followers and engagements (Month 1).
    • 68% more inbound inquiries from local markets.
    • Enhanced visibility.
    paper UX writing

    Their website messaging was vague, confusing visitors about their new agency services, causing high bounce rates.

    Rewrote their pages with in depth clarity and great transitions, infusing clear and strategic CTAs to cancel out objections and effortlessly guide visitors.