Naina Batra

Senior Graphic Designer / UI Designer at Lenskart (John Jacobs)

Developed creatives for performance marketing campaigns, enhancing conversion and engagement. Designed UI interfaces, wireframes, and interactive prototypes to support seamless user experiences. Produced video content for campaign rollouts, including edits for reels, digital ads, and store screens. Created integrated campaign designs—from packaging and logo creation to promotional assets. Delivered a wide range of social media creatives, adapting brand language across platforms to maintain consistency. Built retail marketing materials, including dropdown headers, in-store shelf talkers, store loop screens, and visual assets. Collaborated closely with marketing and tech teams to ensure design functionality, aesthetic appeal, and performance alignment. Maintained brand guidelines while exploring modern design trends to ensure fresh, strategic, and user-centric output.

Graphic Designer / UI Designer at Fleek

Specialized in crafting innovative subscription ads and display banners across web, app, and social media platforms for high-impact B2C campaigns. Designed compelling billboards and outdoor advertising creatives aligned with campaign messaging and brand aesthetics. Developed a broad range of illustrations, explainer videos, and animated assets to enhance brand storytelling. Created visually engaging packaging designs tailored to product positioning and consumer appeal. Designed impactful logos and brand identity systems, reflecting the voice and ethos of various startups and premium brands. Built user-focused website designs incorporating UX/UI principles, including layout structure, visual hierarchy, and interaction flow.

Lead Graphic cum Textile Designer at Radiaant Expovision pvt.ltd

Designed logos and visual identity systems aligned with client briefs, campaign goals, and brand narratives. Created campaign lookbooks and presentation decks to support product launches and seasonal promotions. Developed end-to-end bedding and home furnishing collections, integrating trends with client requirements. Applied techniques in fabric manipulation, surface ornamentation, embroidery, and print development to craft cohesive and market-ready designs. Collaborated with merchandising teams to ensure seamless alignment between design, production, and retail presentation.

Print Designer at Wraps

Led the entire lifecycle of garment collections from print development and fabric sourcing to final garment production. Collaborated closely with printers, tailors, and master craftsmen to ensure design execution met quality and timeline expectations. Handled client communications and buyer presentations, translating briefs into commercially viable and aesthetically refined collections.