Available to hire
I am Laura Dirisio, an entry-level AI and Marketing Analyst with certifications in Responsible AI, Governance, and Python for Data Science. I combine hands-on experience with AI tools, data labeling, and governance to optimize campaigns and decision-making. With 20+ years of branding and design experience, I bring a strong eye for visual storytelling and a practical approach to cross-functional collaboration.
Fluent in English and Spanish, I thrive in fast-paced environments and enjoy translating complex AI concepts into actionable marketing strategies. I’m eager to apply Responsible AI practices to mid-sized companies in Orlando and beyond.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Spanish; Castilian
Fluent
Work Experience
Guest Advocate at Target Corporation
October 1, 2024 - PresentOrganized checkout flow, cut wait times and improved service quality; resolved guest concerns with empathy; identified bottlenecks by asking critical questions, reducing errors by 20%; drove a 60% increase in Target Circle sign-ups, raising customer satisfaction scores.
Graphic Designer at Cesco Sign
March 1, 2024 - October 1, 2025Applied AI tools to reduce proofreading errors and accelerate approval cycles; boosted lead conversion by 20% through AI-driven design optimization; standardized workflows improving cross-team data and file accuracy; delivered print and digital material on time with zero quality loss.
Marketing Planner at Let Us Claim Consultant
March 1, 2023 - October 1, 2025Leveraged SEO and AI content analysis to grow visibility by 30%; created MVP marketing campaigns using SEO + AI, boosting visibility by 30% before scaling full campaigns; collected and analyzed campaign data, driving ROI-focused decision making; supported leadership with AI-assisted reporting and recommendations.
Marketing Graphic Designer at Santo Pecado Design
September 1, 2022 - October 1, 2025Created cohesive cross-platform marketing designs aligned with brand strategy; increased customer engagement through targeted and visually impactful campaigns; applied market research insights to tailor content, improving audience relevance and response.
Guest Advocate at Target Corporation
October 1, 2024 - PresentReorganized checkout flow to cut wait times and improve service speed and quality. Resolved guest concerns with empathy, identified bottlenecks via critical questioning, reducing errors by 20%. Drove a 60% increase in Target Circle sign-ups, boosting customer satisfaction.
Graphic Designer at Cesco sign
March 1, 2024 - October 1, 2025Applied AI tools to reduce proofreading errors and accelerate approvals; boosted lead conversion by 20% through AI-driven design optimization. Standardized workflows to improve cross-team data and file accuracy; delivered print and digital materials on time with zero quality loss.
Marketing Planner at Let us claim Consultant
March 1, 2023 - October 1, 2025Leveraged SEO and AI content analysis to grow visibility by 30%. Created MVP marketing campaigns using SEO + AI, boosting visibility prior to full campaign scaling. Collected and analyzed campaign data, driving ROI-focused decision-making. Supported leadership with AI-assisted reporting and recommendations.
Marketing Graphic Designer at Santo Pecado Design
September 1, 2022 - October 1, 2025Created cohesive cross-platform marketing designs aligned with brand strategy. Increased customer engagement through targeted, visually impactful campaigns. Applied marketing research insights to tailor content, improving audience relevance and response.
Guest Advocate at Target Corporation
October 1, 2024 - PresentReorganized checkout workflow, reduced wait times, and improved service speed and quality. Resolved guest concerns with empathy, identified bottlenecks through critical questions, and helped reduce errors by 20%. Drove a 60% increase in Target Circle sign-ups, boosting customer satisfaction scores.
Graphic Designer at Cesco Sign
March 1, 2024 - October 1, 2025Applied AI tools to reduce provisioning errors and accelerate approvals. Boosted lead conversions by 20% through AI-driven design optimization. Standardized workflows, improving cross-team data and file accuracy. Delivered print and digital material on time with zero quality loss.
Marketing Planner at Let us claim Consultant
March 1, 2023 - October 1, 2025Leveraged SEO and AI content analysis to grow visibility by 30%. Created MVP marketing campaigns using SEO + AI, boosting visibility before full-scale campaigns. Collected and analyzed campaign data, driving ROI-focused decision-making. Supported leadership with AI-assisted reporting and recommendations.
Marketing Graphic Designer at Santo Pecado Design
September 1, 2022 - October 1, 2025Created cohesive cross-platform marketing designs fully aligned with brand strategy. Increased customer engagement through targeted and visually impactful campaigns. Applied market research insights to tailor content, improving audience relevance and responses.
Guest Advocate at Target Corporation
October 1, 2024 - PresentReorganized checkout flow to reduce wait times and improve speed of service. Resolved guest concerns with empathy, boosting positive feedback. Identified workflow bottlenecks through critical questioning, enabling a 20% reduction in errors. Drove a 60% increase in Target Circle sign-ups and improved customer satisfaction scores.
Graphic Designer at Cesco Sign
March 1, 2024 - October 1, 2025Applied AI tools to reduce proofing errors and accelerate approvals. Standardized workflows to improve cross-team data and file accuracy. Increased lead conversions by 20% through AI-driven design optimization. Delivered print and digital materials on time with zero quality loss.
Marketing Planner at Let Us Claim Consultant
March 1, 2023 - October 1, 2025Leveraged SEO and AI content analysis to grow visibility by 30%. Created MVP marketing campaigns using SEO + AI, boosting visibility before scaling full campaigns. Collected and analyzed campaign data to drive ROI-focused decisions. Supported leadership with AI-assisted reporting and recommendations.
Marketing Graphic Designer at Santo Pecado Design
September 1, 2022 - October 1, 2025Created cohesive cross-platform marketing designs aligned with brand strategy. Increased customer engagement through targeted, visually impactful campaigns. Applied market research insights to tailor content, improving audience relevance and response rates.
Education
Bachelor's Degree in Arts: Graphic Design at Accredited Regional University of US
January 1, 1997 - December 31, 2001Python Basics for Data Science at IBM
January 1, 2024 - December 31, 2024Google AI Essentials at Google
January 1, 2024 - December 31, 2024Google UX Design Professional Certificate at Google
January 1, 2023 - December 31, 2024Certified UX Design (Empathize, Define, Ideate) at Google
January 1, 2024 - December 31, 2024Design Thinking MicroMaster® at RITx, Rochester Institute of Technology
January 1, 2021 - December 31, 2021Brand Identity and Strategy at IE University
January 1, 2021 - December 31, 2021Certified Design Thinking for Innovation at University of Virginia
January 1, 2019 - December 31, 2019Web Design Course at Google Activate
January 1, 2015 - December 31, 2015Content Strategy I & II at Northwestern University
January 1, 2015 - December 31, 2015Effective Problem-Solving & Decision-Making at University of California, Irvine
January 1, 2011 - December 31, 2011SEO Crash Course at Semrush
January 1, 2024 - December 31, 2024Notary Public at American Association of Notaries USA
January 1, 2023 - December 31, 2023Registered Behavior Technician (40hrs Training) at Partnership Foundation
January 1, 2024 - December 31, 2024Disabilities Learning & Special Needs at OCPS / Kelly Education
January 1, 2024 - December 31, 2024Bachelor’s Degree in Arts: Graphic Design at Accredited Regional University of US
January 1, 1997 - December 31, 2001Python Basics for Data Science at IBM
January 1, 2024 - December 31, 2024Google AI Essentials at Google
January 1, 2024 - December 31, 2024Google UX Design Professional Certificate at Google
January 1, 2023 - December 31, 2024Certified UX Design (Empathize, Define, Ideate) at Google
January 1, 2024 - December 31, 2024Design Thinking MicroMaster® at RITx, Rochester Institute of Technology
January 1, 2021 - December 31, 2021Brand Identity and Strategy at IE University
January 1, 2021 - December 31, 2021Certified Design Thinking for Innovation at University of Virginia
January 1, 2019 - December 31, 2019Web Design Course at Google Activate
January 1, 2015 - December 31, 2015Content Strategy I & II at Northwestern University
January 1, 2015 - December 31, 2015Effective Problem-Solving & Decision-Making at University of California, Irvine
January 1, 2011 - December 31, 2011SEO Crash Course at Semrush
January 1, 2024 - December 31, 2024Bachelor's Degree in Graphic Design at Evaluated by Wes
January 1, 1997 - January 1, 2001Qualifications
Google Prompting Essentials (AI)
January 1, 2025 - October 1, 2025AI Governance Certification
January 1, 2025 - October 1, 2025Python Essentials for Data Science
January 1, 2024 - October 1, 2025Semrush SEO Crash Course
January 1, 2025 - January 13, 2026Google AI Essentials V1
January 1, 2025 - October 1, 2025Google UX Design Process: Empathize, Define & Ideate
January 1, 2023 - October 1, 2025Google Foundations of User Experience (UX) Design
January 1, 2021 - October 1, 2025Design Thinking Fundamentals (RITx Micro Master)
January 1, 2021 - October 1, 2025Brand Identity and Strategy (IE University)
January 1, 2021 - October 1, 2025Google Activate | Web Design Course
January 1, 2016 - October 1, 2025Content Strategy for Professionals: Engaging Audiences ( Northwestern)
January 1, 2015 - October 1, 2025Effective Problem-Solving & Decision-Making (UC Irvine)
January 1, 2011 - October 1, 20252nd Place – Naming Competition: PRAISON
January 1, 2013 - October 1, 2025Bachelor’s Degree in Graphic Design
January 1, 1997 - January 1, 2001Google Prompting Essentials (4 Course AI)
January 1, 2025 - October 1, 2025AI Governance Certification – Securiti Education
January 1, 2025 - October 1, 2025Python Essentials for Data Science | IBM
January 1, 2024 - October 1, 2025Semrush SEO Crash Course
January 1, 2025 - January 13, 2026Google AI Essentials V1
January 1, 2025 - October 1, 2025Google UX Design Process: Empathize, Define & Ideate
January 1, 2023 - October 1, 2025Google Foundations of User Experience (UX) Design
January 1, 2021 - October 1, 2025RITx Design Thinking Fundamentals Micro Master
January 1, 2021 - October 1, 2025IE University Brand Identity and Strategy
January 1, 2016 - October 1, 2025Northwestern University Content Strategy for Prof. 1&2. Engaging Aud. for Your Org.
January 1, 2015 - October 1, 2025UC Irvine Effective Problem-Solving & Decision-Making
January 1, 2011 - October 1, 2025Bachelor’s Degree in Graphic Design
January 1, 1997 - January 1, 2001Google Prompting Essentials (4 Course AI)
January 1, 2025 - October 1, 2025AI Governance Certification – Securiti Education
January 1, 2025 - October 1, 2025Python Essentials for Data Science | IBM
January 1, 2024 - October 1, 2025Semrush SEO Crash Course
January 1, 2025 - January 13, 2026Google AI Essentials V1
January 1, 2025 - October 1, 2025Google UX Design Process: Empathize, Define & Ideate
January 1, 2023 - October 1, 2025Google Foundations of User Experience (UX) Design
January 1, 2021 - October 1, 2025RITx Design Thinking Fundamentals MicroMasters
January 1, 2021 - October 1, 2025Google Activate | Web Design Course
January 1, 2016 - October 1, 2025Northwestern University | Content Strategy for Prof. 1 & 2. Engaging Audiences for Your Org.
January 1, 2015 - October 1, 2025UC Irvine | Effective Problem-Solving & Decision-Making
January 1, 2011 - October 1, 20252nd Place – Naming Competition: PRAISON
January 1, 2013 - October 1, 2025IE University | Brand Identity and Strategy
January 11, 2030 - October 1, 2025Bachelor's Degree in Graphic Design
January 1, 1997 - January 1, 2001Google Prompting Essentials (4 Course AI)
January 1, 2025 - January 1, 2025AI Governance Certification – Securiti Education
January 1, 2025 - January 1, 2025Python Essentials for Data Science
January 1, 2024 - January 1, 2024Semrush SEO Crash Course
January 1, 2025 - January 13, 2026Google AI Essentials V1
January 11, 2030 - October 1, 2025Google UX Design Process: Empathize, Define & Ideate
January 1, 2023 - January 1, 2023Google Foundations of User Experience (UX) Design
January 1, 2021 - January 1, 2021RITx, Rochester Institute of Technology | Design Thinking Fundamentals. MicroMaster
January 1, 2021 - January 1, 2021IE University | Brand Identity and Strategy
January 1, 2021 - January 1, 2021Google Activate | Web Design Course
January 1, 2016 - January 1, 2016Northwestern University | Content Strategy for Prof. 1&2. Engaging Aud. for Your Org.
January 1, 2015 - January 1, 2015University of California, Irvine | Effective Problem-Solving & Decision-Making
January 1, 2011 - January 1, 2011Industry Experience
Retail, Professional Services, Media & Entertainment, Consumer Goods, Education, Software & Internet, Other
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