Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I’m Mary Bosibori, an Email Marketing Specialist and direct-response copywriter based in Nairobi. I help brands grow through audience research, persuasive email and landing page copy, segmentation, and automation—building campaigns that move people from attention to action. I’ve managed full-funnel strategies across e-commerce and service brands, and I bring a strong customer-service background with consistently high quality scores and KPI performance. Most recently, I ghostwrite and manage a legal professional’s LinkedIn account from zero, achieving 11K+ organic impressions and 100 new followers in 21 days without paid advertising, and I’m HubSpot Email Marketing and Google Digital Marketing certified.…I’m Mary Bosibori, an Email Marketing Specialist and direct-response copywriter based in Nairobi. I help brands grow through audience research, persuasive email and landing page copy, segmentation, and automation—building campaigns that move people from attention to action. I’ve managed full-funnel strategies across e-commerce and service brands, and I bring a strong customer-service background with consistently high quality scores and KPI performance. Most recently, I ghostwrite and manage a legal professional’s LinkedIn account from zero, achieving 11K+ organic impressions and 100 new followers in 21 days without paid advertising, and I’m HubSpot Email Marketing and Google Digital Marketing certified.

Mary Bosibori

Digital Marketer, Marketing Automation Specialist, Content Strategist, +1





I’m Mary Bosibori, an Email Marketing Specialist and direct-response copywriter based in Nairobi. I help brands grow through audience research, persuasive email and landing page copy, segmentation, and automation—building campaigns that move people from attention to action. I’ve managed full-funnel strategies across e-commerce and service brands, and I bring a strong customer-service background with consistently high quality scores and KPI performance. Most recently, I ghostwrite and manage a legal professional’s LinkedIn account from zero, achieving 11K+ organic impressions and 100 new followers in 21 days without paid advertising, and I’m HubSpot Email Marketing and Google Digital Marketing certified.…I’m Mary Bosibori, an Email Marketing Specialist and direct-response copywriter based in Nairobi. I help brands grow through audience research, persuasive email and landing page copy, segmentation, and automation—building campaigns that move people from attention to action. I’ve managed full-funnel strategies across e-commerce and service brands, and I bring a strong customer-service background with consistently high quality scores and KPI performance. Most recently, I ghostwrite and manage a legal professional’s LinkedIn account from zero, achieving 11K+ organic impressions and 100 new followers in 21 days without paid advertising, and I’m HubSpot Email Marketing and Google Digital Marketing certified.

Available to hire

I’m Mary Bosibori, an Email Marketing Specialist and direct-response copywriter based in Nairobi. I help brands grow through audience research, persuasive email and landing page copy, segmentation, and automation—building campaigns that move people from attention to action.

I’ve managed full-funnel strategies across e-commerce and service brands, and I bring a strong customer-service background with consistently high quality scores and KPI performance. Most recently, I ghostwrite and manage a legal professional’s LinkedIn account from zero, achieving 11K+ organic impressions and 100 new followers in 21 days without paid advertising, and I’m HubSpot Email Marketing and Google Digital Marketing certified.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

LinkedIn Ghostwriter & Account Manager at Freelance

June 1, 2026 - Present

Managed the LinkedIn presence of a legal professional from scratch, including content pillars, posting cadence, brand voice, and engagement strategy aimed at attracting law firms and legal professionals. Built the account from zero followers and zero content, creating the foundation for ongoing growth. Produced LinkedIn content to establish authority and increase visibility, tracking performance to inform future plans, including a 30-day case study based on analytics. Achieved 11K+ organic impressions and 100 new followers within the first 21 days without paid advertising, including 4,000+ impressions on a single post in the first 19 days.

Performance Marketing & Copywriting Intern at DigiMark Media

April 1, 2026 - June 30, 2026

Developed marketing strategies and campaign deliverables for seven briefs across seven niches, applying audience research, positioning, funnel strategy, and direct-response principles. Created full-funnel strategies for real client briefs in the dental and insurance sectors, including segmentation, funnel mapping, ad concepts, landing page copy, and email marketing components. Wrote direct-response copy across campaign stages such as paid social ads, landing pages, and email sequences, adapting messaging to different audiences and objectives. Presented strategies and copy for review and incorporated feedback to improve targeting and funnel logic. Practiced Meta Ads Manager setups in mock environments and supported content development using AI tools, automation platforms, and agency SOPs while maintaining brand voice.

Freelance Copywriter at Remote

January 1, 2025 - April 30, 2026

Created copy for websites, landing pages, email sequences, product descriptions, and social media for e-commerce and service-based brands across 4+ industries. Applied audience research, direct-response principles, and A/B testing concepts to produce conversion-focused marketing assets while developing consistent brand voice. Built a portfolio of 5+ full-funnel projects covering advertising, landing pages, and email automation sequences with end-to-end campaign planning and copywriting. Developed a personal brand around direct-response copywriting through educational content to strengthen visibility and credibility in marketing communities.

Customer Service Representative at CCI Kenya Limited

February 1, 2023 - January 31, 2025

Provided consistently high-quality customer support while meeting daily KPIs and handling 180+ customer interactions per 8-hour workday. Maintained quality scores between 95% and 100% and achieved a 100% combined KPI and quality score during a top-scoring period, ranking #1 among representatives. Resolved complex and escalated cases calmly and solutions-focused, coordinating further escalation when specialist or official intervention was required. Served as a buddy to new employees, training colleagues on Freshdesk navigation and call-handling best practices. Demonstrated strong objection handling, active listening, and a continuous learning mindset to understand customer needs and communicate clear solutions.