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I am a bilingual digital marketing strategist with over 8 years of experience specializing in Paid Media, SEO, and Project Management. I have a passion for crafting data-driven marketing strategies that drive growth and optimize campaign performance. Currently, I consult as a freelance digital marketer, helping clients with comprehensive audits and multi-channel paid campaigns to generate sales and qualified leads. Throughout my career, I've held roles that required client-facing communications, team leadership, and utilizing advanced analytics to deliver actionable insights. My experience spans remote and on-site positions across international markets including Canada and Morocco. I am always eager to integrate AI and innovative technologies to enhance digital marketing operations and deliver measurable results.…I am a bilingual digital marketing strategist with over 8 years of experience specializing in Paid Media, SEO, and Project Management. I have a passion for crafting data-driven marketing strategies that drive growth and optimize campaign performance. Currently, I consult as a freelance digital marketer, helping clients with comprehensive audits and multi-channel paid campaigns to generate sales and qualified leads. Throughout my career, I've held roles that required client-facing communications, team leadership, and utilizing advanced analytics to deliver actionable insights. My experience spans remote and on-site positions across international markets including Canada and Morocco. I am always eager to integrate AI and innovative technologies to enhance digital marketing operations and deliver measurable results.

Walid Tahiri

Digital Marketer, Marketing Strategist, Growth Marketer, +2

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I am a bilingual digital marketing strategist with over 8 years of experience specializing in Paid Media, SEO, and Project Management. I have a passion for crafting data-driven marketing strategies that drive growth and optimize campaign performance. Currently, I consult as a freelance digital marketer, helping clients with comprehensive audits and multi-channel paid campaigns to generate sales and qualified leads. Throughout my career, I've held roles that required client-facing communications, team leadership, and utilizing advanced analytics to deliver actionable insights. My experience spans remote and on-site positions across international markets including Canada and Morocco. I am always eager to integrate AI and innovative technologies to enhance digital marketing operations and deliver measurable results.…I am a bilingual digital marketing strategist with over 8 years of experience specializing in Paid Media, SEO, and Project Management. I have a passion for crafting data-driven marketing strategies that drive growth and optimize campaign performance. Currently, I consult as a freelance digital marketer, helping clients with comprehensive audits and multi-channel paid campaigns to generate sales and qualified leads. Throughout my career, I've held roles that required client-facing communications, team leadership, and utilizing advanced analytics to deliver actionable insights. My experience spans remote and on-site positions across international markets including Canada and Morocco. I am always eager to integrate AI and innovative technologies to enhance digital marketing operations and deliver measurable results.

Available to hire

I am a bilingual digital marketing strategist with over 8 years of experience specializing in Paid Media, SEO, and Project Management. I have a passion for crafting data-driven marketing strategies that drive growth and optimize campaign performance. Currently, I consult as a freelance digital marketer, helping clients with comprehensive audits and multi-channel paid campaigns to generate sales and qualified leads.

Throughout my career, I’ve held roles that required client-facing communications, team leadership, and utilizing advanced analytics to deliver actionable insights. My experience spans remote and on-site positions across international markets including Canada and Morocco. I am always eager to integrate AI and innovative technologies to enhance digital marketing operations and deliver measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

French

Fluent

Work Experience

Digital Marketing Consultant at Freelance/Self-Employed

February 1, 2023 - June 1, 2024

Developed comprehensive digital marketing strategies including audits of web, SEO, social media, and paid media ecosystems. Designed and managed multi-channel paid campaigns to generate sales, MQLs, and SQLs. Utilized analytics to optimize campaigns for maximum ROI and integrated AI and new technologies to automate and enhance operations.

Paid Media Strategist at POSTMEDIA NETWORK

December 1, 2022 - February 28, 2023

Managed multiple client accounts focusing on aligning paid media campaigns with client objectives. Led strategic planning, execution, and management of complex paid social media campaigns. Maintained and nurtured client relationships with proactive strategic recommendations. Used advanced analytics tools for reporting and continuous optimization.

Senior Social Media Manager at ICUC – Dentsu Group

September 1, 2021 - September 30, 2022

Consulted clients on strategy and social media insights, developing data-driven strategies aligned with client KPIs. Managed community growth, social media activities, content, and paid social campaigns. Defined and improved community management and content development processes. Led a team of three social media managers, providing training and guidance.

Digital Marketing Manager at Amplify Agency

December 1, 2020 - September 30, 2021

Managed international client relationships and provided strategic marketing guidance. Developed and executed data-driven marketing plans optimizing client revenue. Oversaw paid media campaigns across various channels. Led a team of four, set performance metrics, and provided training and leadership.

Social Media Lead at PLACEBO STUDIO

August 1, 2019 - December 31, 2020

Led a client portfolio ensuring paid media objectives were met. Developed data-driven social media and e-commerce strategies driving revenue growth and customer acquisition. Spearheaded content creation and consistent brand messaging.

Social Media Manager at THE NEXT CLICK

December 1, 2018 - August 31, 2019

Cultivated and maintained client relationships, ensuring retention. Developed social media strategies aligned to client business objectives. Created content and managed paid media campaigns.

Social Media Manager at URBACOM

September 1, 2016 - December 31, 2018

Managed content and community. Conducted social media strategic research. Performed copywriting and copy-editing. Managed newsletters and email campaigns.

Digital Marketing Consultant at Freelance / Self-Employed

February 1, 2023 - Present

Develop comprehensive digital marketing strategies including ecosystem audits (web, SEO, social media, paid media), benchmarking, and growth roadmaps. Design and manage multi-channel paid campaigns to generate sales and marketing-qualified leads. Utilize analytics to optimize campaigns for maximum ROI. Integrate AI and new technologies to automate and enhance marketing operations.

Paid Media Strategist at Postmedia Network

February 28, 2023 - August 27, 2025

Managed multiple client accounts aligning paid media campaigns with client objectives. Led strategic planning and execution of complex paid social media campaigns. Maintained client relationships through proactive strategic recommendations. Monitored and optimized campaigns with precision. Provided continuous reporting and actionable insights using advanced analytics tools. Conducted thorough research to inform data-driven strategies.

Senior Social Media Manager at ICUC – Dentsu Group

September 30, 2022 - August 27, 2025

Client-facing role consulting on strategy and social media insights to develop data-driven social media strategies aligned with objectives and KPIs. Managed community growth and social media activities including content and paid social campaigns. Improved community management and content development processes. Led and trained a team of 3 social media managers.

Digital Marketing Manager at Amplify Agency

September 30, 2021 - August 27, 2025

Managed and nurtured international client relationships providing strategic marketing guidance. Developed and executed data-driven marketing plans to optimize client revenue, overseeing paid media campaigns across various channels. Led a team of 4, establishing performance metrics and providing training and guidance.

Social Media Lead at Placebo Studio

December 1, 2020 - August 27, 2025

Managed a portfolio of clients ensuring achievement of paid media objectives. Developed data-driven social media strategies covering content creation and growth efforts. Crafted e-commerce strategies to drive revenue and customer acquisition. Led content creation and management ensuring consistent brand messaging.

Social Media Manager at The Next Click

August 1, 2019 - August 27, 2025

Client-facing role focused on building and maintaining client relationships to ensure retention. Developed and evolved social media strategies aligned with business objectives. Created content and executed paid media campaigns across multiple platforms.

Social Media Manager at Urbacom

December 1, 2018 - August 27, 2025

Managed content and community for social media platforms. Conducted social media strategic research, copywriting, and copy-editing. Managed newsletters and email campaigns.