Hi, I’m Himanshi Saini, a marketing and content strategist who loves turning data into engaging stories. I'm passionate about building brands, growing communities, and driving measurable results through creative campaigns, analytics, and thoughtful partnerships. Currently sharpening my craft with a Post Graduation Diploma in Marketing Management from Sheridan College and a College Graduate Certificate in Advertising and Art Direction from Humber College, alongside a Bachelor of Fine Arts from the College of Art, Delhi University. I enjoy collaborating across teams to craft experiences that earn trust and spark growth.

Himanshi Saini

Hi, I’m Himanshi Saini, a marketing and content strategist who loves turning data into engaging stories. I'm passionate about building brands, growing communities, and driving measurable results through creative campaigns, analytics, and thoughtful partnerships. Currently sharpening my craft with a Post Graduation Diploma in Marketing Management from Sheridan College and a College Graduate Certificate in Advertising and Art Direction from Humber College, alongside a Bachelor of Fine Arts from the College of Art, Delhi University. I enjoy collaborating across teams to craft experiences that earn trust and spark growth.

Available to hire

Hi, I’m Himanshi Saini, a marketing and content strategist who loves turning data into engaging stories. I’m passionate about building brands, growing communities, and driving measurable results through creative campaigns, analytics, and thoughtful partnerships.

Currently sharpening my craft with a Post Graduation Diploma in Marketing Management from Sheridan College and a College Graduate Certificate in Advertising and Art Direction from Humber College, alongside a Bachelor of Fine Arts from the College of Art, Delhi University. I enjoy collaborating across teams to craft experiences that earn trust and spark growth.

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Language

English
Fluent
French
Beginner

Work Experience

Receptionist (Part Time) at CURIO HAIR & BODY, Sherway Gardens Mall, Etobicoke
June 1, 2024 - February 1, 2025
Managed front-desk operations for 12+ stylists, handling 60+ clients and 50+ calls daily, optimized CRM scheduling, upsold premium products, and ensured seamless client experience.
Social Media Intern at VERITY.CA, Toronto
June 1, 2024 - August 1, 2024
Directed Instagram & LinkedIn calendars, reducing approval turnaround by 30% through proactive collaboration with compliance teams; produced 25+ multimedia assets optimized for accessibility, driving 18%+ engagement; designed KPI dashboards (CTR, saves, engagement rate) that improved content performance by 22% and supported audience growth; executed event campaigns that boosted on-campus and digital participation by 20%.
Receptionist at Curio Hair & Body, Sherway Gardens Mall, Etobicoke
June 1, 2024 - February 28, 2025
Handled front desk responsibilities including call management, appointment scheduling, client service, cash-out, and daily closing reports using the salon's CRM. Conducted inventory checks, processed gift card sales, and upsold salon services and products. Gained product knowledge on haircare brands and assisted with client consultations to improve customer experience and sales.
Social Media Intern at Verity.ca
June 1, 2024 - August 31, 2024
Developed and executed weekly content and campaign strategies with the marketing team, producing high-quality photo and video content using Adobe Photoshop, InShot, and Capcut to support marketing efforts. Assisted in planning and promoting on-campus events and virtual campaigns, increasing engagement. Managed Instagram and LinkedIn accounts, driving engagement through strategic content planning and enhancing communication within the marketing team.
Content Creator at GLITZYSAGA
January 1, 2020 - Present
Founded and scaled a lifestyle brand to 60K+ followers with a sustained engagement rate of 7%, designed the website from scratch (www.glitzysaga.com), negotiated 25+ influencer & brand partnerships generating 500K+ impressions and boosting conversions by 25%, standardized posting cadences and content playbooks increasing publishing consistency by 40%, and leveraged GA4 & Instagram Insights to optimize campaigns, boosting saves by 35% and CTR by 20%.

Education

Bachelor of Fine Arts at College of Art, Delhi University, India
January 1, 2018 - December 31, 2022
Post Graduation Diploma | Marketing Management at SHERIDAN COLLEGE
August 1, 2024 - April 1, 2025
College Graduate Certificate | Advertising and Art Direction at HUMBER COLLEGE
January 11, 2030 - February 4, 2026
Bachelor of Fine Arts (Specialisation- Applied Art) at COLLEGE OF ART, DELHI UNIVERSITY, INDIA
January 11, 2030 - February 4, 2026

Qualifications

Google Analytics Certification
February 22, 2025 - February 22, 2026

Industry Experience

Retail, Media & Entertainment, Professional Services, Software & Internet, Education