Hi, I'm Priyanka Monis, a brand strategy and digital marketing professional who loves turning ideas into growth. I lead end-to-end campaigns across social media, influencer marketing, and content production to drive engagement and revenue for e-commerce and health/beauty brands. I enjoy partnering with creators and cross-functional teams to craft platform-native storytelling and build consistent brand identities across social, web, and email. I’m data-driven and focused on measurable results—optimizing copy, visuals, and campaigns to improve CTR, reach, and conversions. My work ranges from brand refreshes to scalable content calendars and influencer programs that grow audiences and strengthen brand trust.

Hi, I'm Priyanka Monis, a brand strategy and digital marketing professional who loves turning ideas into growth. I lead end-to-end campaigns across social media, influencer marketing, and content production to drive engagement and revenue for e-commerce and health/beauty brands. I enjoy partnering with creators and cross-functional teams to craft platform-native storytelling and build consistent brand identities across social, web, and email. I’m data-driven and focused on measurable results—optimizing copy, visuals, and campaigns to improve CTR, reach, and conversions. My work ranges from brand refreshes to scalable content calendars and influencer programs that grow audiences and strengthen brand trust.

Available to hire

Hi, I’m Priyanka Monis, a brand strategy and digital marketing professional who loves turning ideas into growth. I lead end-to-end campaigns across social media, influencer marketing, and content production to drive engagement and revenue for e-commerce and health/beauty brands. I enjoy partnering with creators and cross-functional teams to craft platform-native storytelling and build consistent brand identities across social, web, and email.

I’m data-driven and focused on measurable results—optimizing copy, visuals, and campaigns to improve CTR, reach, and conversions. My work ranges from brand refreshes to scalable content calendars and influencer programs that grow audiences and strengthen brand trust.

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Language

English
Fluent

Work Experience

Brand Strategy, Social Media & Content Overview at FF Stores Ltd (Amazon Seller)
January 1, 2023 - Present
Led full brand refresh with a single voice and visual identity across social, web, and email. Built end-to-end content and influencer campaigns, coordinating creators and internal teams to deliver platform-native storytelling and measurable performance. Launched a brand-wide content calendar across social and paid media, boosting trust and conversions. Set up Meta & TikTok campaigns driving over 15K weekly clicks to Amazon with CTR/ROAS optimization; produced ad copies and landing pages, including Pinterest copy, reaching over 2M monthly viewers. Restructured product pages and copy for consistency; contributed to revenue growth of over £6K and more than 4,000 site visits in three months.
Social Media Marketing & Creator-Led Brand Marketing at DaMEN SCH
January 1, 2022 - January 1, 2023
Led social media and creator-led brand marketing, delivering culturally relevant campaigns that drove engagement, reach, and revenue. Managed end-to-end execution from concept to launch, partnering with creators and internal teams to bring ideas to life. Launched and measured campaigns like 'Easy Shopping' with 30+ creators, achieving over 1M user reach; grew Instagram by over 20K and Facebook by over 45K through community-focused content. Created and optimized ad copy for websites and promotions, leveraging GA4 data to improve CTR and campaign performance.
Sales & Promotion Coordinator (Intern) at Airtel
December 1, 2014 - February 1, 2015
Supported sales promotions and cross-channel campaigns, coordinating promotional events and internal communications to support brand objectives.
Marketing Coordinator at Columbia Asia Hospitals
July 1, 2014 - August 1, 2014
Coordinated hospital network marketing activities, supporting digital campaigns, events, and cross-team collaboration to drive patient engagement.
Health & Glow Overview: Multi-Channel Content Marketing at Health & Glow
January 1, 2018 - December 31, 2020
Managed multi-channel content marketing strategies spanning email, blog, and social media; led influencer campaigns and grew audiences with data-driven, brand-aligned content. Executed the 'Easy Shopping' campaign with 30+ creators, achieving broad reach and recall, while increasing Instagram and Facebook communities. Created and optimized ad copy for websites and promotions, using GA4 data to improve CTR and campaign performance.

Education

Add your educational history here.

Qualifications

Master of Business Administration
January 11, 2030 - January 1, 2015
Bachelor of Business
January 11, 2030 - January 1, 2013
Digital Marketing Professional Program in Association with Google
January 11, 2030 - December 22, 2025
Brand & Marketing Certifications (Braze, HubSpot, Email Deliverability Tools)
January 11, 2030 - December 22, 2025

Industry Experience

Media & Entertainment, Retail, Professional Services