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Hi, I'm Jaimini Karsan, a passionate marketing professional with extensive experience driving growth and engagement in diverse sectors including education, automotive, hospitality, and gaming. I specialize in connecting data insights with creative strategies to attract the right audiences and improve digital footprints. I enjoy collaborating with cross-functional teams and finding innovative ways to deliver measurable results. I take pride in leading marketing transformations and building communities, whether it's helping special education schools attract families or boosting dealership engagements across the UK. I'm always eager to learn and adapt to emerging trends and tools, ensuring my work supports both business goals and customer needs in a meaningful way.…Hi, I'm Jaimini Karsan, a passionate marketing professional with extensive experience driving growth and engagement in diverse sectors including education, automotive, hospitality, and gaming. I specialize in connecting data insights with creative strategies to attract the right audiences and improve digital footprints. I enjoy collaborating with cross-functional teams and finding innovative ways to deliver measurable results. I take pride in leading marketing transformations and building communities, whether it's helping special education schools attract families or boosting dealership engagements across the UK. I'm always eager to learn and adapt to emerging trends and tools, ensuring my work supports both business goals and customer needs in a meaningful way.

Jaimini Karsan

Marketing Strategist, Digital Marketer, Brand Strategist, +2

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Hi, I'm Jaimini Karsan, a passionate marketing professional with extensive experience driving growth and engagement in diverse sectors including education, automotive, hospitality, and gaming. I specialize in connecting data insights with creative strategies to attract the right audiences and improve digital footprints. I enjoy collaborating with cross-functional teams and finding innovative ways to deliver measurable results. I take pride in leading marketing transformations and building communities, whether it's helping special education schools attract families or boosting dealership engagements across the UK. I'm always eager to learn and adapt to emerging trends and tools, ensuring my work supports both business goals and customer needs in a meaningful way.…Hi, I'm Jaimini Karsan, a passionate marketing professional with extensive experience driving growth and engagement in diverse sectors including education, automotive, hospitality, and gaming. I specialize in connecting data insights with creative strategies to attract the right audiences and improve digital footprints. I enjoy collaborating with cross-functional teams and finding innovative ways to deliver measurable results. I take pride in leading marketing transformations and building communities, whether it's helping special education schools attract families or boosting dealership engagements across the UK. I'm always eager to learn and adapt to emerging trends and tools, ensuring my work supports both business goals and customer needs in a meaningful way.

Available to hire

Hi, I’m Jaimini Karsan, a passionate marketing professional with extensive experience driving growth and engagement in diverse sectors including education, automotive, hospitality, and gaming. I specialize in connecting data insights with creative strategies to attract the right audiences and improve digital footprints. I enjoy collaborating with cross-functional teams and finding innovative ways to deliver measurable results.

I take pride in leading marketing transformations and building communities, whether it’s helping special education schools attract families or boosting dealership engagements across the UK. I’m always eager to learn and adapt to emerging trends and tools, ensuring my work supports both business goals and customer needs in a meaningful way.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Gujarati

Fluent

Hindi

Fluent

English

Fluent

Work Experience

Marketing Manager (Remote) at CareTech

March 1, 2024 - May 31, 2025

Led marketing strategy for a network of 26 specialist autism and SEN schools, coordinating teaching staff, therapists, and local authorities around shared audience goals. Responsibilities included content strategy, paid media, SEO, social growth, PR governance, campaign reporting, and compliance. Enhanced admissions insight connections through digital tools, boosting lead quality and engagement metrics. Achievements include generating 1200 qualified leads, press placements worth £40,000, community growth on Facebook by 1000 followers, a 10% traffic increase via SEO, and a 30% lead-to-enrolment conversion improvement.

Field Marketing Manager at Vertu Motors

February 1, 2023 - December 31, 2023

Managed marketing strategies across 44 car dealerships focusing on multiple vehicle brands. Created campaigns blending Facebook adverts, website promotions, and CRM emails leading to higher Google My Business ratings and fresh customer reviews. Executed community-building with no budget to grow Facebook engagement and followers. Drove over 25 marketing initiatives tailored to brands and local consumer behaviors. Delivered 120+ presentations improving digital tactics, reviewed physical touchpoints adding 100+ sales points, and partnered with external suppliers and regional events for broader outreach.

Digital Marketing Manager at Compass Group/RA Venues

February 1, 2019 - January 31, 2023

Directed digital transformations across 32 cultural heritage venues focusing on campaign strategy, website launches, and client engagement. Managed flagship projects launching two hospitality venue websites on WordPress and Umbraco, successfully attracting 2000+ new monthly visitors with SEO and paid search. Activated CRM email campaigns and secured backlinks through conference networking. Supported sales teams with training and ensured seamless post-launch performance.

Brand Manager at Global Brands

January 1, 2018 - July 31, 2018

Oversaw the second largest drinks brand in the company portfolio, focusing on strategic positioning, campaign planning, budget management, and supplier coordination. Delivered over 10 major campaigns enhancing presence across bars, supermarkets, and digital platforms. Conducted market analysis spanning 30+ retail outlets to inform promotions. Collaborated with multiple internal departments to ensure brand equity and managed a budget exceeding £100,000. Initiated partnerships with Rakuten TV for cross-channel promotional content across major retailers.

Product and Marketing Manager at Playtech

July 1, 2016 - December 31, 2017

Managed marketing and product development for the Winner Gaming brand, directing strategy, creative efforts, and team leadership across multiple countries. Coordinated a team comprising a VIP manager and 14 contact agents with clear objectives and performance dashboards. Spent time onsite in Tel Aviv to improve cross-functional team integration, accelerating product releases. Managed a £60,000 marketing budget targeting high-value player segments, achieving annual revenues of over £360,000 with a 6:1 ROI. Facilitated regular international stakeholder communication.