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I am a creative and performance-focused Social Media Marketing Specialist with over 3 years of hands-on experience in digital marketing, SEO, content creation, and campaign execution across diverse platforms. I am proficient in managing digital campaigns, including strategy development, content planning, paid ads, and performance analysis to drive measurable results. Skilled in creating engaging content to target audiences, I enhance brand awareness, lead generation, and user engagement effectively. I have a strong track record of collaborating with teams and stakeholders to deliver high-impact marketing solutions aligned with business goals. Adept at making data-driven decisions, I optimize campaigns through continuous performance tracking and reporting, ensuring compliance with legal and ethical standards while staying ahead of industry trends.…I am a creative and performance-focused Social Media Marketing Specialist with over 3 years of hands-on experience in digital marketing, SEO, content creation, and campaign execution across diverse platforms. I am proficient in managing digital campaigns, including strategy development, content planning, paid ads, and performance analysis to drive measurable results. Skilled in creating engaging content to target audiences, I enhance brand awareness, lead generation, and user engagement effectively. I have a strong track record of collaborating with teams and stakeholders to deliver high-impact marketing solutions aligned with business goals. Adept at making data-driven decisions, I optimize campaigns through continuous performance tracking and reporting, ensuring compliance with legal and ethical standards while staying ahead of industry trends.

Ankita Mehra

Social Media Manager, Digital Marketer, Content Creator, +1

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I am a creative and performance-focused Social Media Marketing Specialist with over 3 years of hands-on experience in digital marketing, SEO, content creation, and campaign execution across diverse platforms. I am proficient in managing digital campaigns, including strategy development, content planning, paid ads, and performance analysis to drive measurable results. Skilled in creating engaging content to target audiences, I enhance brand awareness, lead generation, and user engagement effectively. I have a strong track record of collaborating with teams and stakeholders to deliver high-impact marketing solutions aligned with business goals. Adept at making data-driven decisions, I optimize campaigns through continuous performance tracking and reporting, ensuring compliance with legal and ethical standards while staying ahead of industry trends.…I am a creative and performance-focused Social Media Marketing Specialist with over 3 years of hands-on experience in digital marketing, SEO, content creation, and campaign execution across diverse platforms. I am proficient in managing digital campaigns, including strategy development, content planning, paid ads, and performance analysis to drive measurable results. Skilled in creating engaging content to target audiences, I enhance brand awareness, lead generation, and user engagement effectively. I have a strong track record of collaborating with teams and stakeholders to deliver high-impact marketing solutions aligned with business goals. Adept at making data-driven decisions, I optimize campaigns through continuous performance tracking and reporting, ensuring compliance with legal and ethical standards while staying ahead of industry trends.

Available to hire

I am a creative and performance-focused Social Media Marketing Specialist with over 3 years of hands-on experience in digital marketing, SEO, content creation, and campaign execution across diverse platforms. I am proficient in managing digital campaigns, including strategy development, content planning, paid ads, and performance analysis to drive measurable results. Skilled in creating engaging content to target audiences, I enhance brand awareness, lead generation, and user engagement effectively.

I have a strong track record of collaborating with teams and stakeholders to deliver high-impact marketing solutions aligned with business goals. Adept at making data-driven decisions, I optimize campaigns through continuous performance tracking and reporting, ensuring compliance with legal and ethical standards while staying ahead of industry trends.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Senior Associate - Lead Generation at WNS, India

August 1, 2023 - Present

Used internal and external tools to scrub raw lead data and prepare it for internal sales and pre-sales teams. Validated leads using internal qualification tools to determine suitability as sales opportunities. Prospected and qualified new sales opportunities through web searches and other tools to complement lead generation activities.

Email & Social Media Marketing Associate at Software Pundits (Imagility), India

March 31, 2025 - August 19, 2025

Crafted and executed impactful email marketing campaigns using platforms like Mailchimp and HubSpot, designing visually appealing and mobile-responsive templates significantly improving open and click-through rates. Managed and amplified the brand’s digital footprint by overseeing social media accounts across Instagram, Facebook, and Twitter to ensure consistent engagement and follower growth. Created compelling brand-aligned content and persuasive copywriting, including attention-grabbing headlines, click-worthy captions, and high-converting visual creatives tailored to target demographics. Strategised and maintained a forward-thinking content calendar aligning posts with seasonal trends, promotional campaigns, and organizational goals to maximize engagement and visibility. Liaised proactively with the sales team, sharing high-quality marketing-qualified leads generated through email campaigns and ensuring smooth lead handover and follow-up. Monitored and optimized campaign performa

Email & Social Media Marketing Associate at Wings Virtual Assistant, India

March 31, 2024 - August 19, 2025

Oversaw and curated social media accounts for multiple clients, strategising content calendars to drive brand consistency and audience growth. Designed compelling visual assets using Canva and produced engaging video content with Cap Cut to enhance brand storytelling across digital platforms. Addressed customer queries and feedback via DMs, enhancing brand trust and online reputation through proactive online reputation management. Launched and fine-tuned paid ad campaigns on social platforms, maximising reach, engagement, and qualified leads. Compiled insightful performance reports on a weekly and monthly basis, highlighting campaign outcomes and optimization opportunities. Delivered high-impact email marketing campaigns with segmented lists, persuasive copy, and performance testing. Collaborated cross-functionally with internal teams to fulfill client briefs and ensure timely, quality campaign delivery.

Marketing Executive at Technostruct Academy, Gurgaon, India

July 31, 2024 - August 19, 2025

Developed and executed strategic marketing plans across digital and traditional channels, leveraging market research and data insights to drive engagement and ROI. Led cross-functional creative teams and coordinated with stakeholders to deliver cohesive, multi-channel campaigns aligned with business goals and regulatory standards. Managed key aspects of digital marketing, including keyword research, ad copywriting, email marketing, PPC structure, and performance analysis to optimize campaigns and meet KPIs.

SEO Specialist at Redcliffe Labs, Delhi, India

November 30, 2022 - August 19, 2025

Executed on-page and off-page SEO strategies, including keyword optimization, meta tags, internal linking, and backlink building to improve search engine rankings and drive organic traffic. Analyzed website performance using Google Analytics and Search Console, generating SEO reports and insights to refine strategies and boost ROI. Planned and managed SEO-focused content across web and email platforms, aligning with keyword trends and business goals to enhance online visibility and engagement.