Available to hire
Hi, I’m Alexis Yandell, an experienced Social Media Manager with over 10 years in the field. I love crafting engaging content and developing innovative digital strategies that help brands grow and connect authentically with their audiences. I’m passionate about using data to guide decisions and stay ahead of trends to deliver impactful results.
I take pride in leading teams, optimizing campaigns, and building lasting client relationships. When I’m not brainstorming creative campaigns or analyzing performance metrics, I’m always eager to learn about the latest tools and trends in social media to keep my work fresh and effective.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Social Media Director at Zenplex Virtual - Marketing Agency
January 1, 2022 - April 30, 2025Directed a team of 10 social media specialists and content creators, improving productivity by 35% through effective leadership and task delegation. Developed and executed global social media strategies for clients, aligning content with each brand’s unique values and culture, resulting in a 30% increase in brand engagement. Streamlined marketing processes, heightening project delivery efficiency by 20% across all accounts. Conducted regular team training sessions on the latest social media trends and tools, bolstering team performance by 15%. Utilized data insights and analytics to optimize strategies, resulting in a 25% boost in click-through rates and sales. Championed content creation and curation, leading to a 45% surge in audience engagement and a 50% uplift in SEO-driven web traffic.
Social Media Marketing Specialist at Zenplex Virtual - Marketing Agency
October 1, 2019 - January 1, 2022Aided in the design and execution of impactful social media strategies, elevating average brand visibility by 30% and audience engagement by 25%. Authored compelling copy for over 50 monthly social media posts, ensuring consistency in brand voice. Managed client social media advertising budgets exceeding $500k, optimizing ad spends for maximum ROI. Oversaw online community interactions and responded to 100+ weekly inquiries. Collaborated closely with Sales and internal teams to provide seamless and effective client experiences, ensuring alignment with organizational goals and values.
Social Media Manager at Freelance Social Media Manager
January 1, 2015 - August 31, 2019Directed the development and execution of tailored social media strategies for various clients, increasing online engagement by 35%. Provided clients with insightful performance reports, refining strategies for continued improvement. Demonstrated robust project management skills to ensure timely delivery across multiple accounts. Optimized advertising budgets exceeding $100k, reducing costs by 15% without impacting campaign performance. Fostered excellent client relationships through clear and prompt communication, resulting in repeat business and strong referrals.
Social Media Director at Zenplex Virtual - Marketing Agency
January 1, 2022 - April 30, 2025Directed a team of 10 social media specialists and content creators, improving productivity by 35% through effective leadership and task delegation. Developed and executed global social media strategies for clients, aligning content with each brand’s unique values and culture, resulting in a 30% increase in brand engagement. Streamlined marketing processes, heightening project delivery efficiency by 20% across all accounts. Conducted regular team training sessions on the latest social media trends and tools, bolstering team performance levels by 15%. Utilized data insights and analytics to optimize social media strategies, resulting in a 25% boost in click-through rates and sales. Championed content creation and curation, leading to a 45% surge in audience engagement and a 50% uplift in SEO-driven web traffic.
Social Media Marketing Specialist at Zenplex Virtual - Marketing Agency
October 1, 2019 - January 1, 2022Aided in the design and execution of impactful social media strategies, elevating average brand visibility by 30% and audience engagement by 25%. Authored compelling copy for 50+ monthly social media posts, ensuring consistency in brand voice. Managed client social media advertising budgets totaling over $500k, optimizing ad spends for maximum ROI. Oversaw online community interactions, responding to 100+ weekly inquiries and providing necessary support. Collaborated closely with Sales and internal teams to provide seamless and effective client experiences, ensuring alignment with organizational goals and values.
Social Media Manager at Freelance Social Media Manager
January 1, 2015 - August 31, 2019Directed the development and execution of tailored social media strategies for various clients, increasing online engagement by 35%. Regularly provided clients with insightful performance reports, refining social media strategies for continued improvement. Demonstrated robust project management skills, ensuring timely delivery of high-quality work across multiple client accounts. Optimized ad spends for client advertising budgets exceeding $100k, reducing costs by 15% without impacting campaign performance. Fostered excellent client relationships through clear and prompt communication, resulting in repeat business and a strong referral network.
Education
Qualifications
Social Media Certified
January 1, 2021 - December 31, 2021Google Analytics
January 1, 2021 - December 31, 2021Google Ads Creatives
January 1, 2021 - December 31, 2021Twitter Ads Manager
January 1, 2021 - December 31, 2021Campaign Manager 360
January 1, 2021 - December 31, 2021Creatives
January 1, 2021 - December 31, 2021Search Ads 360
January 1, 2021 - December 31, 2021Inbound Marketing
January 1, 2020 - December 31, 2020Social Media Marketing
January 1, 2019 - December 31, 2019Flight School Video Badge
January 1, 2021 - December 31, 2021Twitter For Creatives
January 1, 2021 - December 31, 2021Industry Experience
Professional Services, Retail, Financial Services, Media & Entertainment, Software & Internet, Consumer Goods, Healthcare, Non-Profit Organization, Real Estate & Construction, Travel & Hospitality, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Hire a Social Media Manager
We have the best social media manager experts on Twine. Hire a social media manager in Peoria today.