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Hi, I'm Julie Riley. With three decades of experience in hospitality operations, brand development, and AI-enhanced storytelling, I specialize in creative strategy and remote sales. I've successfully led national restaurant rollouts and managed vendor partnerships, all while leveraging AI tools to tell compelling brand stories. I enjoy partnering with chefs, designers, and creatives to elevate client experiences through thoughtful branding and visual storytelling. Outside of that, I also support founders and creatives by developing resumes, bios, portfolios, and pitch materials designed to increase their visibility and impact.…Hi, I'm Julie Riley. With three decades of experience in hospitality operations, brand development, and AI-enhanced storytelling, I specialize in creative strategy and remote sales. I've successfully led national restaurant rollouts and managed vendor partnerships, all while leveraging AI tools to tell compelling brand stories. I enjoy partnering with chefs, designers, and creatives to elevate client experiences through thoughtful branding and visual storytelling. Outside of that, I also support founders and creatives by developing resumes, bios, portfolios, and pitch materials designed to increase their visibility and impact.

Julie Riley

Creative Director, Copywriter, Designer, +2

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Hi, I'm Julie Riley. With three decades of experience in hospitality operations, brand development, and AI-enhanced storytelling, I specialize in creative strategy and remote sales. I've successfully led national restaurant rollouts and managed vendor partnerships, all while leveraging AI tools to tell compelling brand stories. I enjoy partnering with chefs, designers, and creatives to elevate client experiences through thoughtful branding and visual storytelling. Outside of that, I also support founders and creatives by developing resumes, bios, portfolios, and pitch materials designed to increase their visibility and impact.…Hi, I'm Julie Riley. With three decades of experience in hospitality operations, brand development, and AI-enhanced storytelling, I specialize in creative strategy and remote sales. I've successfully led national restaurant rollouts and managed vendor partnerships, all while leveraging AI tools to tell compelling brand stories. I enjoy partnering with chefs, designers, and creatives to elevate client experiences through thoughtful branding and visual storytelling. Outside of that, I also support founders and creatives by developing resumes, bios, portfolios, and pitch materials designed to increase their visibility and impact.

Available to hire

Hi, I’m Julie Riley. With three decades of experience in hospitality operations, brand development, and AI-enhanced storytelling, I specialize in creative strategy and remote sales. I’ve successfully led national restaurant rollouts and managed vendor partnerships, all while leveraging AI tools to tell compelling brand stories.

I enjoy partnering with chefs, designers, and creatives to elevate client experiences through thoughtful branding and visual storytelling. Outside of that, I also support founders and creatives by developing resumes, bios, portfolios, and pitch materials designed to increase their visibility and impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Owner and Director of Operations at J Riley Design

January 1, 2016 - June 21, 2024

Boutique floral and event design company focused on high-impact creative experiences. Produced and managed weddings, installations, and brand collaborations across Florida, Alabama, and Colorado. Partnered with chefs, designers, and creatives to elevate client experiences through thoughtful brand presentation and visual storytelling.

Product Strategist and Sales Representative at Innovative Food Holdings / HRVST Chef's Market

February 1, 2024 - May 31, 2025

Helped launch HRVST Chef's Market, managed sales, vendor partnerships, and national chef engagement. Used AI tools to create proposals, refine messaging, and support product launches. Oversaw onboarding of new farms and specialty vendors; developed brand materials and internal and external documents.

Director of FOH Operations at International Restaurant Group (IRG)

January 1, 2009 - January 31, 2018

Led FOH operations and brand consistency for multiple restaurant concepts across 30+ states. Created onboarding guides, training manuals, and HR materials to support growth and retention. Developed service standards and labor strategies to optimize guest experience and profitability. Worked under mentorship of executive leadership.

Assistant Manager at SAZA Serious Italian

January 1, 2007 - January 31, 2009

Helped launch and grow a celebrated Italian concept, developing systems and culture from the ground up. Created FOH manuals, vendor coordination tools, and payroll systems. Trained staff and ensured high-caliber guest service in a fast-paced environment.

Store Manager and Regional Trainer at Starbucks Coffee Company

January 1, 2004 - January 31, 2007

Led daily operations and service excellence in high-volume locations. Hired and trained team members and new managers across multiple stores. Facilitated workshops, launched new stores, and supported regional rollouts.