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Hi, I’m Giulia Nasini, a fractional Chief Marketing Officer with over 15 years of experience across tech, insurance, SaaS, and automotive industries. I blend vision, creativity, and pragmatism to build successful marketing strategies that drive brand awareness, sales, and customer engagement. I thrive in multicultural environments and enjoy leading international teams to deliver impactful results. I’ve worked in Rome and London, managing global marketing plans and budgets, including high-profile sponsorships like MotoGP. Beyond corporate roles, I’m passionate about supporting young people entering the workforce and promoting diversity and inclusion. When not working, I enjoy sports, including swimming, triathlon, and diving, and exploring areas such as AI, neuroscience, and creative writing.…Hi, I’m Giulia Nasini, a fractional Chief Marketing Officer with over 15 years of experience across tech, insurance, SaaS, and automotive industries. I blend vision, creativity, and pragmatism to build successful marketing strategies that drive brand awareness, sales, and customer engagement. I thrive in multicultural environments and enjoy leading international teams to deliver impactful results. I’ve worked in Rome and London, managing global marketing plans and budgets, including high-profile sponsorships like MotoGP. Beyond corporate roles, I’m passionate about supporting young people entering the workforce and promoting diversity and inclusion. When not working, I enjoy sports, including swimming, triathlon, and diving, and exploring areas such as AI, neuroscience, and creative writing.

Giulia Nasini | The Bespoke CMO

Marketing Strategist, Brand Strategist, Digital Marketer, +2

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Hi, I’m Giulia Nasini, a fractional Chief Marketing Officer with over 15 years of experience across tech, insurance, SaaS, and automotive industries. I blend vision, creativity, and pragmatism to build successful marketing strategies that drive brand awareness, sales, and customer engagement. I thrive in multicultural environments and enjoy leading international teams to deliver impactful results. I’ve worked in Rome and London, managing global marketing plans and budgets, including high-profile sponsorships like MotoGP. Beyond corporate roles, I’m passionate about supporting young people entering the workforce and promoting diversity and inclusion. When not working, I enjoy sports, including swimming, triathlon, and diving, and exploring areas such as AI, neuroscience, and creative writing.…Hi, I’m Giulia Nasini, a fractional Chief Marketing Officer with over 15 years of experience across tech, insurance, SaaS, and automotive industries. I blend vision, creativity, and pragmatism to build successful marketing strategies that drive brand awareness, sales, and customer engagement. I thrive in multicultural environments and enjoy leading international teams to deliver impactful results. I’ve worked in Rome and London, managing global marketing plans and budgets, including high-profile sponsorships like MotoGP. Beyond corporate roles, I’m passionate about supporting young people entering the workforce and promoting diversity and inclusion. When not working, I enjoy sports, including swimming, triathlon, and diving, and exploring areas such as AI, neuroscience, and creative writing.

Available to hire

Hi, I’m Giulia Nasini, a fractional Chief Marketing Officer with over 15 years of experience across tech, insurance, SaaS, and automotive industries.

I blend vision, creativity, and pragmatism to build successful marketing strategies that drive brand awareness, sales, and customer engagement. I thrive in multicultural environments and enjoy leading international teams to deliver impactful results.

I’ve worked in Rome and London, managing global marketing plans and budgets, including high-profile sponsorships like MotoGP. Beyond corporate roles, I’m passionate about supporting young people entering the workforce and promoting diversity and inclusion. When not working, I enjoy sports, including swimming, triathlon, and diving, and exploring areas such as AI, neuroscience, and creative writing.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

Italian

Fluent

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Founder at The Bespoke CMO

June 1, 2022 - June 5, 2024

Founded The Bespoke CMO to provide personalised Chief Marketing Officer services tailored for SMEs and scale-ups. Delivered structured leadership to improve strategic and operational marketing activities. Managed clients across various industries, including Hyperlean, Extreme Weblive, and GAPMED, achieving significant growth in marketing performance and brand presence.

Head of Global Operational Marketing at OCTO TELEMATICS

November 1, 2008 - June 30, 2022

Led brand marketing strategy and execution globally for all OCTO brands. Managed high-profile sponsorships and events including MotoGP and Moto-E. Directed social media, digital communication, live streaming, and lead generation campaigns. Oversaw sales tools and global marketing campaigns while evolving corporate branding and digital strategy to enhance brand visibility and engagement.

Brand & Communication Manager at VIASAT S.p.a.

March 1, 2007 - October 31, 2008

Managed the full cycle of internal and external communications, including budget and supplier management. Led advertising campaigns, media planning, and buying across ATL and BTL channels. Organized events and facilitated sales management and training for insurance retail networks and car dealer networks for major groups such as Generali and UnipolSai.

Business Development and Retail Promotion Manager at TIM Telecom Italia Mobile S.p.a.

April 1, 2004 - January 31, 2005

Responsible for business development and retail promotion of new telecommunication products, value-added services, and 3G technology. Focused on expanding market reach and increasing product adoption within Italy.