Available to hire
Hi, I’m Rachel Ellis, a highly organised and proactive marketer with over four years of experience in marketing and three years in retail. I have a keen eye for detail, design, and emerging trends in social media. I’m passionate about producing visually striking content that sparks engagement and drives performance.
I enjoy collaborating with teams to deliver high-performing campaigns across various platforms, including Meta, LinkedIn, TikTok, and Pinterest. Creating compelling video and static content, optimising SEO, and delivering data-driven insights are some of my key strengths that help brands connect with their audience effectively.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
Work Experience
Digital Marketing Executive at theEword
January 1, 2023 - January 1, 2025Supported paid media, SEO, and social campaigns across diverse sectors in collaboration with senior strategists. Produced high-performing video and static content for platforms such as Meta, LinkedIn, TikTok, and Pinterest, contributing to a 68% year-over-year CPL reduction. Led creation of on-site content, blogs, email newsletters, and UGC, significantly improving SEO rankings and organic traffic. Delivered data-driven insights to optimize performance, resulting in a 546% increase in TikTok views. Edited social-first video content and adapted creative for multiple formats.
Creative Marketing Assistant at Tanzaro Creative
June 1, 2021 - August 7, 2023- Developed and executed organic social strategies across Instagram, Facebook, and LinkedIn, boosting engagement and brand visibility.
- Created on-brand visual content using Photoshop, Premiere Pro, and InDesign.
- Retouched high volumes of campaign and e-commerce imagery to tight deadlines.
- Produced fashion shoots aligned with creative direction.
- Captured event and behind-the-scenes image and video content.
Education
BA(Hons) at Manchester Metropolitan University
January 1, 2017 - December 31, 2020Qualifications
Adobe Certified Professional: Photoshop - Intermediate
January 1, 2021 - December 31, 2021Adobe Certified Professional: Premiere Pro - Intermediate
January 1, 2025 - December 31, 2025Industry Experience
Media & Entertainment, Retail, Professional Services, Travel & Hospitality, Real Estate & Construction
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