Available to hire
Hi, I’m Bruna Boege Pickler, a Master in Communication and New Media with a passion for marketing, communication strategies, and applied generative AI. My professional journey has taken me across Brazil, China, and Hong Kong, where I honed my skills in marketing analytics, social media management, and content creation for both national and international markets.
I love combining creativity with data-driven insights and have hands-on experience leading teams, coordinating communications, and implementing marketing strategies that really deliver results. Currently, I am expanding my expertise with a certificate program in Applied Generative AI from Johns Hopkins University, exploring the exciting potentials of AI in business and research.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Portuguese
Fluent
English
Advanced
Spanish; Castilian
Intermediate
French
Intermediate
German
Intermediate
Work Experience
Senior Marketing Analyst at Schweers Metalúrgica
February 1, 2025 - June 26, 2025Manage national and international social media presence and create various artworks for internal and external use in both digital and offline formats. Utilize skills in communication, media, marketing strategy, and public relations, leveraging tools such as Adobe InDesign, Adobe Photoshop, Microsoft Office, and Google Analytics.
Communications Coordinator at Mentoria Inclusiva
March 1, 2024 - August 31, 2024Coordinated the communications team, led website creation and management, managed social media, and executed special projects focused on inclusivity. Utilized team leadership skills and expertise in media strategy and international relations.
Senior International Marketing Analyst at Altona Steel Foundry and Machining
May 1, 2022 - September 30, 2023Performed all departmental marketing roles including analysis and directive creation as sole member of the marketing department. Managed a substantial marketing budget and led national and international campaigns and trade fair exhibitions. Upgraded departmental functioning post-pandemic, created new brand visuals, managed market intelligence research, and presented analyses to the board of directors.
Senior International Marketing Analyst at Skymsen Metalúrgica
October 1, 2020 - April 30, 2022Implemented international marketing operations and supported overseas clients. Designed marketing strategies for multiple branches across Latin America, Europe, and the USA. Managed marketing communications and branding strategies effectively.
Marketing, Design and Communications Manager at Ipsis Verbis Communication
June 1, 2018 - October 31, 2019Oversaw communications and the design and review process for Macao Magazine editions 63 to 70. Liaised with local communications authorities to secure final approvals.
Teaching Assistant at University of Macau
September 1, 2016 - December 31, 2017Assisted professors with communication courses, supervised approximately 150 students, and created online branding and a website for the Faculty's creative communication laboratory. Proficient with various social media platforms and content production tools.
Exports Manager at Sunray Wallcoverings
November 1, 2013 - August 31, 2016Managed international contracts and new trends in wallpaper fashion, traveled for customer prospecting across Europe, Asia, and Latin America. Assisted the CEO in international communications and directed art for various sample and promotional materials.
Graphic Designer at Guia Fácil Yellow Pages
February 1, 2011 - April 30, 2013Conducted creative design work including final art and page-making. Used industry-standard design software such as Adobe InDesign, Photoshop, and Corel Draw.
Final Art at Mundi Editora
August 1, 2009 - January 31, 2011Prepared graphic art from mock-up stages to print, also managed social media content creation and monitoring.
Administrative Manager at Dental Prev
January 1, 2008 - August 31, 2009Measured client satisfaction and controlled budget aspects including income and expenses. Utilized Microsoft Office and ProDent software to manage administrative functions.
Senior Marketing Analyst at Schweers Metalúrgica
February 1, 2025 - June 30, 2025Managed national and international social media accounts, created artwork for internal and external use both digitally and offline. Utilized skills in communication, media and marketing strategy, public relations, and content creation using tools such as Adobe InDesign, Photoshop, Microsoft Office, and Google Analytics.
Communications Coordinator at Mentoria Inclusiva
March 1, 2024 - August 31, 2024Led the communications team, managed website and social media, and spearheaded special projects remotely. Developed and implemented communication and media strategies while overseeing international relations.
Senior International Marketing Analyst at Altona Steel Foundry and Machining
May 1, 2022 - September 30, 2023Sole marketing department employee handling all marketing roles including analysis, directive creation, budget oversight, and hiring for a $600,000 budget. Led national and international advertising campaigns, trade fair exhibitions, market research, and data reporting to the board, serving regions in Latin America, Europe, and the USA.
Senior International Marketing Analyst at Skymsen Metalúrgica
October 1, 2020 - April 30, 2022Implemented marketing operations for the international department. Provided overseas client support and designed international marketing strategies for branches in Latin America, Europe, and the USA. Utilized mail marketing software and statistical analysis tools alongside content creation and social media management.
Marketing, Design and Communications Manager at Ipsis Verbis Communication
June 1, 2018 - October 31, 2019Managed communications and daily design/review of Macao Magazine. Coordinated approval processes with the Communications Central Government body. Leveraged skills in international relations, Adobe software, WordPress, and social media management.
Teaching Assistant at University of Macau
September 1, 2016 - December 31, 2017Assisted professors in communication courses including Journalism and Pop Culture Asia. Helped supervise approximately 150 bachelor's students. Created online branding and a website for the Faculty of Social Sciences’ creative laboratory.
Exports Manager at Sunray Wallcoverings
November 1, 2013 - August 31, 2016Managed international overseas contracts and trends in wallpaper fashion. Executed international sales, travelled to prospect new customers in Europe, Asia, and Latin America. Assisted in art direction and supporting CEO communications abroad.
Graphic Designer at Guia Fácil Yellow Pages
February 1, 2011 - April 30, 2013Handled creative work, final art, and pagemaking using Adobe InDesign, Photoshop, Corel Draw, and Microsoft Office.
Final Art at Mundi Editora
August 1, 2009 - January 31, 2011Produced graphic art and prepared materials for print. Managed social media content and analyzed Google Analytics results.
Administrative Manager at Dental Prev
January 1, 2008 - August 31, 2009Managed client satisfaction measurements and controlled budget including income and expenses using Microsoft Office, Excel, and ProDent Software.
Education
Master of Arts at University of Macao
January 1, 2016 - December 31, 2018Bachelor at Regional University of Blumenau
January 1, 2008 - December 31, 2012Master of Arts at University of Macao, China
January 1, 2016 - December 31, 2018Bachelor at Regional University of Blumenau, Brazil
January 1, 2008 - December 31, 2012Qualifications
Stata Level 1: Fundamentals of Data Analysis
May 1, 2025 - May 31, 2025Intro. Stata: Summary Statistics and Data Management
May 1, 2025 - May 31, 2025Diploma in Using Python for Data Science
December 1, 2023 - December 31, 2023Certificate in Statistical Analysis
April 1, 2024 - April 30, 2024Data Science: Machine Learning
December 1, 2023 - December 31, 2023Certificate Program in Applied Generative AI
November 1, 2023 - December 31, 2025Stata Level 1: Fundamentals of Data Analysis
May 1, 2025 - May 31, 2025Intro. Stata: Summary Statistics and Data Management
May 1, 2025 - May 31, 2025Diploma in Using Python for Data Science
December 1, 2023 - December 31, 2023Certificate in Statistical Analysis (Audit)
April 1, 2024 - April 30, 2024Data Science: Machine Learning (Audit)
December 1, 2023 - December 31, 2023Industry Experience
Manufacturing, Media & Entertainment, Education, Professional Services, Wholesale & Distribution
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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