Available to hire
I am a dynamic Community & Digital Marketing Manager with 5+ years of experience building and scaling inclusive, high-impact communities across fintech, real estate, tourism, e-commerce, non-profit, and lifestyle sectors. I am skilled in Reddit and Discord-based community activation, paid media strategy, content creation, and CRM automation.
I am adept at supporting DAOs, growth-focused Web3 startups, and blockchain brands seeking deeper user engagement and ecosystem trust. I am passionate about the future of decentralized tech, with a background in project management and agile leadership.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Igbo
Intermediate
Work Experience
Community Manager at Fhemfel Group
January 1, 2025 - December 31, 2025Built and managed multi-platform communities (Reddit, Instagram, YouTube) for Fhemfel Homes & Travels, achieving a 3x engagement increase in 4 months. Developed AI-powered CRM workflows using Zoho to automate engagement analytics. Managed digital ads across Meta, YouTube, TikTok, and Snapchat to drive traffic and leads. Created blog and vlog content and partnered with cinematographers for brand storytelling. Simulated DAO-style engagement via Reddit to encourage user feedback and collaboration. Utilized Mailchimp to craft targeted email campaigns and automate communication flows.
Digital Marketing Manager at Beta Digitals
January 1, 2020 - December 31, 2024Led SEO and paid media strategy for fintech and ecommerce clients using SEMrush. Executed cold outreach and inbound campaigns to convert leads via email and social platforms. Closed ₦40M+ in investment for startups through storytelling and campaign coordination. Managed digital marketing team and led influencer partnerships for awareness building.
Business Intelligence Analyst [Fully Supporting the Product Owner] at Xmesh Nigeria Limited
February 1, 2023 - October 31, 2023Supported Product Owner in backlog creation and MoSCoW prioritization. Facilitated agile ceremonies (standups, sprints, retrospectives) for two Scrum teams. Ensured sprint tasks were clearly defined and delivered on time. Promoted a culture of openness and transparency to support agile delivery.
Research Assistant at Nnamdi Azikiwe University (Remote Role)
January 1, 2018 - December 31, 2021Designed and executed two comprehensive research projects on social influence of online movies and mourning practices among Igbo indigenes. Utilized Microsoft tools to conduct thorough data analysis. Organized and led seminars highlighting the significance and practical applications of research findings.
Digital Marketing Manager at Beta Digitals
January 1, 2020 - December 31, 2024Conducted in-depth keyword research using Semrush to optimize SEO strategies. Created and executed targeted email campaigns using MailerLite and MailChimp to nurture leads and drive conversions. Executed strategic cold outreach initiatives for client base expansion including market research and tailored messaging. Managed capital investment processes for clients, coordinating fundraising efforts and facilitating closure of deals injecting 40 million naira. Conducted successful advertising campaigns on YouTube, Google, Meta, Snapchat, TikTok, and X. Led and managed the digital marketing team to ensure efficient client campaign handling.
Sub Editor at National Light Newspapers
January 1, 2018 - December 31, 2021Rewrote materials to enhance readability and alignment with house style. Ensured content compliance with copyright laws to prevent plagiarism. Crafted compelling and precise headlines. Conducted fact-checking and story review processes to ensure accuracy and credibility before publication.
Community Manager - Fhemfel Homes at Fhemfel Group, Abuja, NG
January 1, 2025 - December 31, 2025Supported CRM team by automating workflows with Zoho and generating AI-powered insights to boost community engagement. Connected with the community across various channels, integrated marketing strategies, oversaw lead interactions, and aligned sales teams. Utilized Mailchimp for targeted email campaigns and automated communication flows. Optimized website for user experience. Managed digital advertising campaigns on Google, YouTube, Snapchat, TikTok, and Meta. Collaborated with content creators and cinematographers to develop engaging content. Used Hubspot to track ad performance and community growth. Maintained organization and accountability through Trello, Excel timesheets, and Slack for communication. Implemented content marketing and social media ads, leveraged Google Ads, retargeting, influencer partnerships, and automated follow-ups to build a diverse, inclusive community culture.
Digital Marketing Manager at Beta Digitals, Abuja, NG
January 1, 2020 - December 31, 2024Utilized Semrush for keyword research optimizing SEO strategy. Created targeted email campaigns via MailerLite and MailChimp to nurture leads and drive conversions. Executed strategic cold outreach to expand clientele through market research and multi-channel communication. Managed capital investment processes for clients, coordinating fundraising strategies and successfully facilitating deals injecting 40 million naira. Conducted advertising campaigns on YouTube, Google, Meta, Snapchat, TikTok & X. Managed and led the digital marketing team to efficiently handle client campaigns.
Marketing Manager [Remote Role] at Ava Homes, Anambra, NG
January 1, 2022 - April 26, 2024Created and presented project status reports to stakeholders. Identified business and system process improvements. Served as liaison between business and technology teams by documenting needs and project documentation. Gathered user and business requirements through discussions and brainstorming sessions. Participated in testing and User Acceptance Testing (UAT) ensuring deliverables met requirements. Collaborated with Product Owners to create product maps and operational work tools.
Research Assistant [Remote Role] at California, US
January 1, 2018 - December 31, 2021Designed and executed research projects on social influence of online movies and mourning practices among Igbo indigenes. Used Microsoft tools for survey data analysis. Organized and led seminars showcasing research significance and applications.
Community Manager - Fhemfel Homes at Fhemfel Group, Abuja, NG
January 1, 2025 - December 31, 2025As a Community Manager, supported CRM using Zoho for workflow automation and AI-powered insights to boost engagement. Connected with the community, built relationships across channels, integrated marketing strategies, managed lead interactions, and aligned sales teams. Utilized Mailchimp for targeted email campaigns, optimized the website for user experience, managed digital advertising campaigns on multiple platforms, collaborated with content creators, and used Hubspot to monitor ad performance. Maintained task tracking using Trello and Excel, and fostered communication via Slack. Developed diverse, inclusive community culture using Reddit, content marketing, influencer partnerships, and targeted advertisements.
Digital Marketing Manager at Beta Digitals, Abuja, NG
January 1, 2020 - December 31, 2024Utilized Semrush for keyword research to optimize SEO content. Created and executed targeted email campaigns with MailerLite and MailChimp. Conducted strategic cold outreach to expand client base. Managed capital investment processes for clients, coordinating fundraising efforts and investor relations, successfully closing deals totaling 40 million naira. Conducted advertising campaigns on YouTube, Google, Meta, Snapchat, TikTok, and X. Managed digital marketing teams for client campaign efficiency.
Business Intelligence Analyst [Fully Supporting the Product Owner] at Xmesh Nigeria Limited, Abuja, NG
February 1, 2023 - October 31, 2023Collaborated with Product Owner to establish and refine product backlogs using MoSCoW prioritization. Assisted in creating User Stories and ensured correct formatting. Led two Scrum Teams for product development, introduced and coached Agile practices, facilitated Scrum ceremonies, fostered a collaborative team environment, helped teams resolve impediments, maintained issue tracking systems, and coordinated release activities.
Digital Marketing Manager at Beta Digitals
January 1, 2020 - December 31, 2024Conducted keyword research using Semrush to optimize SEO strategies. Led targeted email campaigns with MailerLite and MailChimp to nurture leads and drive conversions. Executed cold outreach initiatives to expand client base through market research and tailored messaging. Managed capital investment processes for clients, facilitating the closure of deals injecting 40 million naira. Conducted ads on YouTube, Google, Meta, Snapchat, TikTok, and X platforms. Oversaw and managed the digital marketing team for efficient campaign execution.
Marketing Manager [Remote Role] at Ava Homes
January 1, 2022 - April 27, 2024Created and presented project status reports to business stakeholders and project team. Identified business and system process improvements at various levels. Served as liaison between business and technology teams through documentation of business needs and project specifications. Gathered user and business requirements through discussions and brainstorming. Participated in User Acceptance Testing (UAT) ensuring activities met project requirements and standards. Collaborated closely with Product Owners in creating product documentation and operational tools.
Community Manager - Fhemfel Homes at Fhemfel Group
January 1, 2025 - December 31, 2025Supported the CRM team by using Zoho to streamline workflows and generate AI-powered insights that boost community engagement. Focused on connecting with the community, building relationships across various channels, integrating marketing strategies, overseeing lead interactions, and aligning the sales team. Utilized Mailchimp to craft targeted email campaigns and automate communication flows. Optimized the website for better user experience. Managed digital advertising campaigns on Google, YouTube, Snapchat, TikTok, and Meta. Collaborated with content creators and cinematographers for engaging content. Used Hubspot for ad performance and community growth monitoring. Tracked daily tasks with Trello and Excel timesheets. Utilized Slack for team communication. Led community-building efforts using Reddit and content marketing, targeted social media ads, Google Ads, influencer partnerships, and automated follow-ups to enhance engagement and promote local travel experiences.
Digital Marketing Manager at Beta Digitals
January 1, 2020 - December 31, 2024Conducted in-depth keyword research with Semrush for SEO content strategy. Created and executed targeted email campaigns using MailerLite and MailChimp to nurture leads and drive conversions. Led strategic cold outreach initiatives to expand client base via multiple communication channels. Managed capital investment processes for clients, coordinating fundraising strategies and facilitating closure of investment deals totaling 40 million naira. Conducted successful digital ad campaigns on YouTube, Google, Meta, Snapchat, TikTok, and X. Managed the digital marketing team ensuring efficient handling of client campaigns.
Business Intelligence Analyst [Fully Supporting the Product Owner] at Xmesh Nigeria Limited
February 1, 2023 - October 31, 2023Worked closely with the Product Owner in establishing and refining backlogs using the MoSCoW prioritization method. Assisted in creating User Stories and ensured proper formatting. Led two Scrum Teams for product development. Introduced and coached Agile practices and principles. Facilitated Scrum ceremonies including Daily Standups, Sprint Planning, Review, Retrospective, and Backlog Refinement. Fostered a trusting environment where team members felt included and empowered to raise issues. Helped development teams identify and resolve impediments. Managed issue tracking systems and coordinated release activities to ensure efficiency.
Marketing Manager [Remote Role] at Ava Homes
January 1, 2022 - June 17, 2025Created and presented project status reports to business stakeholders. Identified business and system process improvements at various levels. Served as liaison between business and technology teams by documenting needs and project requirements. Gathered user and business requirements through discussions and brainstorming. Participated in the User Acceptance Testing (UAT) phase ensuring project specifications and standards were met. Worked closely with Product Owners to create product maps and establish operational work tools.
Sub Editor [On-Site Role] at National Light Newspapers
January 1, 2018 - December 31, 2021Rewrote materials to improve readability and align with publication house style. Ensured compliance with copyright laws to prevent plagiarism. Crafted compelling headlines. Conducted thorough fact-checking and story reviews to ensure accuracy before publication.
Research Assistant [Remote Role] at Nnmadi Azikiwe University
January 1, 2018 - December 31, 2021Designed and executed two comprehensive research projects studying social influences and mourning practices. Utilized Microsoft tools for survey data analysis. Organized and led seminars on research significance and applications.
Community Manager - Fhemfel Homes at Fhemfel Group
January 1, 2025 - December 31, 2025Supported CRM team using Zoho to streamline workflow and gain AI-powered insights to boost community engagement, focused on community connection and relationship building across channels, integrating marketing strategies and overseeing lead interactions to align well with the sales team. Managed targeted email campaigns with Mailchimp, optimized website user experience, managed digital advertising campaigns across Google, YouTube, Snapchat, TikTok, and Meta, collaborated with content creators and cinematographers to develop compelling content including blog posts and articles, used Hubspot for ad performance and growth strategies, tracked tasks using Trello and Excel timesheets, and fostered team communication with Slack. Developed diverse, inclusive community culture on Reddit, implemented content marketing and targeted social media ads, Google Ads campaigns, retargeting strategies, influencer partnerships, promoted local experiences on Instagram Reels and TikTok, executed automated f
Digital Marketing Manager at Beta Digitals
January 1, 2020 - December 31, 2024Utilized Semrush for keyword research optimizing SEO strategy, executed targeted lead nurturing email campaigns with MailerLite and MailChimp, managed strategic cold outreach initiatives for client base expansion, coordinated capital investment processes facilitating deals totaling 40 million naira, managed ads campaigns on YouTube, Google, Meta, Snapchat, TikTok, and X, and led the digital marketing team to efficiently handle client campaigns.
Business Intelligence Analyst [Fully Supporting the Product Owner] at Xmesh Nigeria Limited
February 1, 2023 - October 31, 2023Collaborated with Product Owner using MoSCoW prioritization to manage and refine backlogs, assisted in creating User Stories, led two Scrum Teams for product development, introduced and coached Agile practices, facilitated Scrum ceremonies including Daily Standups, Sprint Planning, Review, Retrospective, and Backlog Refinement, created a safe and inclusive team environment, helped teams resolve impediments, managed issue tracking systems and ensured efficiency in release activities.
Marketing Manager [Remote Role] at Ava Homes
January 1, 2022 - June 6, 2024Presented project status to business stakeholders and project team, identified business and system process improvements, acted as liaison between business and technology teams documenting needs and project specifications, gathered user and business requirements using open-ended discussions and brainstorming, participated in User Acceptance Testing (UAT) ensuring compliance with requirements and standards, collaborated with Product Owners in creating product documentation and operational tools.
Sub Editor [On-Site Role] at National Light Newspapers
January 1, 2018 - December 31, 2021Rewrote materials to enhance readability and comply with publication house style, ensured content complied with copyright laws to prevent plagiarism, crafted compelling and precise headlines, and performed fact-checking and story reviews to ensure accuracy and credibility before publication.
Research Assistant [Remote Role] at California, US
January 1, 2018 - December 31, 2021Designed and executed two research projects focusing on the influence of online movies on social lives and mourning practices among Igbo indigenes, utilized Microsoft tools for comprehensive survey data analysis, and organized seminars to highlight significance and applications of findings.
Co-Founder & Project Manager at Juice Media
January 1, 2025 - PresentOversee project delivery from onboarding to completion, ensuring deliverables meet deadlines, budgets, branding, and client expectations. Implement quality control processes, manage client relationships, and coordinate onboarding-to-delivery workflows. Oversee internal team workflows and ensure collaboration between designers, writers, and developers. Provide regular updates and ensure client expectations are met.
Research Assistant at Remote (California, US)
January 1, 2018 - December 31, 2021Designed and executed two comprehensive research projects: Influence of Online Movies on the Social Lives of Nnamdi Azikiwe University Undergraduates; Mourning Practices Among Igbo Indigenous. Used Microsoft tools to analyze survey data. Organized and led seminars highlighting significance and practical applications of the findings.
Content & Community Coordinator/Collaborator (Volunteer) at Change Narratives
January 1, 2025 - PresentAssisted with posting, scheduling, and moderating social content. Developed draft content (captions, visuals, stories) for founder review. Attended relevant events and shared content aligned with the platform’s mission. Suggested creative ideas to strengthen engagement and visibility.
Business Intelligence Analyst at Xmesh Nigeria Limited
February 1, 2023 - October 1, 2023Supported Product Owner in backlog creation and MoSCoW prioritization; facilitated agile ceremonies; ensured sprint tasks were clearly defined and delivered on time; promoted a culture of openness and transparency to support agile delivery.
Research Assistant
January 1, 2018 - December 31, 2021Designed and executed two comprehensive research projects: 'Influence of Online Movies on the Social Lives of Nigerian University Undergraduates' and 'Mourning Practices Among Igbo Indigenous Peoples'. Used Microsoft tools to analyze survey data and organized seminars highlighting significance and practical applications of findings.
Education
Bachelor's at Nnamdi Azikiwe University, Anambra NG
January 1, 2015 - December 31, 2019Bachelor of Science at Nnmadi Azikiwe University, Nigeria
January 1, 2017 - December 31, 2021Bachelor of Science at Nnmadi Azikiwe University, Nigeria
January 1, 2018 - December 31, 2021Bachelor of Science at Nnmadi Azikiwe University, Nigeria
January 1, 2017 - December 31, 2021Bachelor of Science at Nnmadi Azikiwe University, Nigeria
January 1, 2017 - December 31, 2021Bachelor of Science at Nnmadi Azikiwe University
January 1, 2017 - December 31, 2021Bachelor of Science at Nnmadi Azikiwe University, Nigeria
January 1, 2015 - December 31, 2021 at Nnamdi Azikiwe University, Anambra, Nigeria
January 11, 2030 - December 1, 2025 at Nnamdi Azikiwe University, Anambra, Nigeria
January 11, 2030 - December 1, 2025Qualifications
Digital Marketing & Social Media Management
January 1, 2020 - December 31, 2020Digital Marketing & Social Media Management
January 1, 2021 - December 31, 2021Gomycode (Digital Marketing & Social Media Management)
January 1, 2021 - December 31, 2021Gomycode Digital Marketing & Social Media Management
January 1, 2021 - December 31, 2021Gomycode (Digital Marketing & Social Media Management)
January 1, 2021 - December 31, 2021Gomycode (Digital Marketing & Social Media Management)
January 1, 2021 - December 31, 2021Gomycode Certificate: Digital Marketing & Social Media Management
January 11, 2030 - December 1, 2025Gomycode (Digital Marketing & Social Media Management)
January 11, 2030 - December 1, 2025Industry Experience
Financial Services, Real Estate & Construction, Travel & Hospitality, Software & Internet, Media & Entertainment, Retail, Non-Profit Organization, Professional Services, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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