Hi, I'm Battula Nirathi Reddy, a passionate marketing professional with a strong background in brand management, market research, and digital marketing strategies. I love using data-driven insights to craft compelling marketing campaigns that drive growth and engagement. With a Master of Management of Applied Science from Western University and hands-on experience in various marketing roles, I bring both academic knowledge and practical skills to the table. In my current role as a Sales Consultant, I've enhanced my understanding of customer behavior and marketing communication. I'm enthusiastic about leveraging my expertise in content creation, social media, and lead generation to help businesses grow and connect with their audiences more effectively.

Battula Nirathi Reddy

Hi, I'm Battula Nirathi Reddy, a passionate marketing professional with a strong background in brand management, market research, and digital marketing strategies. I love using data-driven insights to craft compelling marketing campaigns that drive growth and engagement. With a Master of Management of Applied Science from Western University and hands-on experience in various marketing roles, I bring both academic knowledge and practical skills to the table. In my current role as a Sales Consultant, I've enhanced my understanding of customer behavior and marketing communication. I'm enthusiastic about leveraging my expertise in content creation, social media, and lead generation to help businesses grow and connect with their audiences more effectively.

Available to hire

Hi, I’m Battula Nirathi Reddy, a passionate marketing professional with a strong background in brand management, market research, and digital marketing strategies. I love using data-driven insights to craft compelling marketing campaigns that drive growth and engagement. With a Master of Management of Applied Science from Western University and hands-on experience in various marketing roles, I bring both academic knowledge and practical skills to the table.

In my current role as a Sales Consultant, I’ve enhanced my understanding of customer behavior and marketing communication. I’m enthusiastic about leveraging my expertise in content creation, social media, and lead generation to help businesses grow and connect with their audiences more effectively.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced

Work Experience

Sales Consultant at Glentel, London, ON
April 1, 2025 - June 17, 2024
Leveraged deep product knowledge to understand customer needs and recommend solutions. Tracked and analyzed customer behavior trends to inform upselling and promotional strategies. Contributed to in-store marketing efforts and seasonal promotions, increasing accessory bundle sales by 22%. Gained first-hand insight into customer decision-making and applied this understanding to customer-facing messaging and content.
Marketing Coordinator at Asher Academy of Music, London, ON
May 1, 2024 - March 31, 2025
Led the development of comprehensive marketing and business development plans for the 2025 academic year. Coordinated digital marketing campaigns promoting seasonal programs and events targeting potential students, increasing student inquiries by 35% over 6 months. Performed SWOT and consumer analysis for the development of evidence-based marketing initiatives. Designed marketing materials, such as posters and social media content and developed a posting schedule, resulting in a 21% increase in views on Meta platforms and an 11% boost in post click-through rates on Instagram. Formed new pricing plans and strategies based on consumer analysis increasing overall profits by 12%.
Marketing Consultant at Clinical Research Dental, London, ON
February 1, 2024 - April 30, 2024
Performed data analysis on survey responses to create customer profiles of the company’s target demographic. Developed marketing materials such as digital presentations, and data analytics reports. Identified risks in current business model and developed solutions including SEO to expand customer base. Analyzed product sales and performance based on KPIs to identify inefficiencies and maximize profits.
Sales Consultant at Glentel
April 1, 2025 - June 1, 2025
Leveraged deep product knowledge to understand customer needs and recommend solutions. Tracked and analyzed customer behavior trends to inform upselling and promotional strategies. Contributed to in-store marketing efforts and seasonal promotions, increasing accessory bundle sales by 22%. Gained first-hand insight into customer decision-making and applied this understanding to customer-facing messaging and content.
Marketing Coordinator at Asher Academy of Music
May 1, 2024 - March 31, 2025
Led the development of comprehensive marketing and business development plans for the 2025 academic year. Coordinated digital marketing campaigns promoting seasonal programs and events targeting potential students, increasing student inquiries by 35% over 6 months. Performed SWOT and consumer analysis for the development of evidence-based marketing initiatives. Designed marketing materials, such as posters and social media content and developed a posting schedule, resulting in a 21% increase in views on Meta platforms and an 11% boost in post click-through rates on Instagram. Formed new pricing plans and strategies based on consumer analysis increasing overall profits by 12%.
Marketing Consultant at Clinical Research Dental
February 1, 2024 - April 30, 2024
Performed data analysis on survey responses to create customer profiles of the company’s target demographic. Developed marketing materials such as digital presentations, and data analytics reports. Identified risks in current business model and developed solutions including SEO to expand customer base. Analysed product sales and performance based on KPIs to identify inefficiencies and maximize profits.

Education

Master of Management of Applied Science at Western University, London, ON
September 1, 2022 - April 30, 2024
Bachelor of Technology at Hindustan Institute of Technology And Science, Tamil Nadu, India
January 1, 2015 - December 31, 2019
Master of Management of Applied Science at Western University
September 1, 2023 - April 30, 2024
Bachelor of Technology at Hindustan Institute of Technology And Science
January 1, 2015 - December 31, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Education, Healthcare, Professional Services, Media & Entertainment