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Hi, I'm Samuel Baudens, a passionate graphic designer and art director based in Paris. With over three years of experience, I specialize in creating 360° visual identity systems, encompassing print, social media, video, and motion graphics. I enjoy injecting new technologies like generative AI into my creative process, which helps me deliver innovative and compelling visual storytelling. I thrive in dynamic environments, managing projects from concept through production and client delivery. Balancing studio work and collaboration with marketing teams, I ensure consistent branding across all touch-points. When I'm not designing, you'll find me exploring new trends or working on short-form videos that engage audiences on platforms like Instagram and TikTok.…Hi, I'm Samuel Baudens, a passionate graphic designer and art director based in Paris. With over three years of experience, I specialize in creating 360° visual identity systems, encompassing print, social media, video, and motion graphics. I enjoy injecting new technologies like generative AI into my creative process, which helps me deliver innovative and compelling visual storytelling. I thrive in dynamic environments, managing projects from concept through production and client delivery. Balancing studio work and collaboration with marketing teams, I ensure consistent branding across all touch-points. When I'm not designing, you'll find me exploring new trends or working on short-form videos that engage audiences on platforms like Instagram and TikTok.

Samuel Baudens

Graphic Designer, Art Director, Creative Director, +3

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Hi, I'm Samuel Baudens, a passionate graphic designer and art director based in Paris. With over three years of experience, I specialize in creating 360° visual identity systems, encompassing print, social media, video, and motion graphics. I enjoy injecting new technologies like generative AI into my creative process, which helps me deliver innovative and compelling visual storytelling. I thrive in dynamic environments, managing projects from concept through production and client delivery. Balancing studio work and collaboration with marketing teams, I ensure consistent branding across all touch-points. When I'm not designing, you'll find me exploring new trends or working on short-form videos that engage audiences on platforms like Instagram and TikTok.…Hi, I'm Samuel Baudens, a passionate graphic designer and art director based in Paris. With over three years of experience, I specialize in creating 360° visual identity systems, encompassing print, social media, video, and motion graphics. I enjoy injecting new technologies like generative AI into my creative process, which helps me deliver innovative and compelling visual storytelling. I thrive in dynamic environments, managing projects from concept through production and client delivery. Balancing studio work and collaboration with marketing teams, I ensure consistent branding across all touch-points. When I'm not designing, you'll find me exploring new trends or working on short-form videos that engage audiences on platforms like Instagram and TikTok.

Available to hire

Hi, I’m Samuel Baudens, a passionate graphic designer and art director based in Paris. With over three years of experience, I specialize in creating 360° visual identity systems, encompassing print, social media, video, and motion graphics. I enjoy injecting new technologies like generative AI into my creative process, which helps me deliver innovative and compelling visual storytelling.

I thrive in dynamic environments, managing projects from concept through production and client delivery. Balancing studio work and collaboration with marketing teams, I ensure consistent branding across all touch-points. When I’m not designing, you’ll find me exploring new trends or working on short-form videos that engage audiences on platforms like Instagram and TikTok.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

French

Fluent

English

Advanced

Work Experience

Graphic Designer at Chaussexpo

January 1, 2022 - December 31, 2023

🔹 Produced and adapted graphic assets for fashion-retail activations, such as POS displays, web visuals, look-books, social posts, and newsletters. 🔹 Alternated between studio work and the marketing team to ensure brand consistency across print and digital touch-points.

Freelance Art Director at Same studio

January 1, 2022 - December 31, 2025

Created 15+ modular, narrative 360° visual systems (print, social, video) for brands, start-ups, artists and events, each built on a strong core concept. Designed and laid out infographics, flyers, brochures and other communication pieces. Built branded newsletters in Mailchimp. Rolled out 8+ social-media campaigns averaging 20% engagement. Shot, edited and delivered short-form video content for Instagram & TikTok. Handled WordPress webmastering and content integration. Injected generative AI (Midjourney, ChatGPT) into moodboards and visual R&D. Managed the end-to-end creative process including moodboards, production, client liaison, and delivery under tight deadlines.

Graphic Designer at Chaussexpo

January 1, 2022 - December 31, 2023

Created and adapted graphic materials according to an established charter for commercial animation in the fashion sector, including POS displays, web assets, road books, social media, and newsletters. Worked on a work-study contract within the marketing department.

Directeur artistique freelance at Same studio

January 1, 2022 - December 31, 2025

Created 15+ modular and 360° visual narrative systems (print, social media, video) for brands, startups, artists, and events, each based on a strong and authentic concept. Edited and laid out infographics and communication materials such as flyers and leaflets. Designed and created newsletters using Mailchimp. Conceived and deployed 8+ social media campaigns with an average engagement rate of 20%. Produced, filmed, and edited short video content for social platforms. Served as webmaster and integrated content via Wordpress. Integrated generative AI tools like Midjourney and ChatGPT into moodboards and visual experiments. Managed the entire creative process from moodboards through production, client relations, delivery, and tight deadlines.