I'm a designer from... Give an introduction about yourself, who are you, what are your most important skills and what differentiates you from other designers. This is the first thing clients will see. They are often interested in sector experience and knowledge, so please mention it. --- **Employment and project experience** **Senior Designer** Apple Inc. _January 2017 - March 2017_ **UX Designer** Airbnb Inc. _January 2019 - March 2019_…

Julie Dinwoodie Erin

I'm a designer from... Give an introduction about yourself, who are you, what are your most important skills and what differentiates you from other designers. This is the first thing clients will see. They are often interested in sector experience and knowledge, so please mention it. --- **Employment and project experience** **Senior Designer** Apple Inc. _January 2017 - March 2017_ **UX Designer** Airbnb Inc. _January 2019 - March 2019_…

Available to hire

I’m a designer from…

Give an introduction about yourself, who are you, what are your most important skills and what differentiates you from other designers. This is the first thing clients will see. They are often interested in sector experience and knowledge, so please mention it.

Employment and project experience

Senior Designer Apple Inc.
January 2017 - March 2017

UX Designer Airbnb Inc.
January 2019 - March 2019

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Language

English
Fluent

Work Experience

Senior Visual Designer at COGIR SENIOR LIVING
June 1, 2022 - Present
Lead creative direction and visual strategy for national marketing campaigns and brand communications across digital and print. Partner with marketing, product, and executive teams to reimagine the customer journey and ensure consistent brand expression. Conduct UX audits and user testing to optimize website navigation and user engagement across multiple brand properties. Create scalable design frameworks to support regional customization while maintaining national brand cohesion. Influence strategic campaign planning with design insights, elevating the role of design in cross-functional decision-making.
Founder | Brand & Product Design Director at MIMOSA STUDIO
August 1, 2020 - Present
Direct brand strategy, visual identity, and digital product design for a diverse range of clients, from startups to public-sector initiatives. Oversee design execution across mobile platforms, websites, and brand systems—ensuring consistency, usability, and impact. Lead collaborative workshops and stakeholder engagements to define creative vision and business alignment. Build and delivered complete branding packages including logo design, brand guidelines, and campaign assets. Play a key role in a large-scale national rebrand, contributing design leadership to enterprise-level marketing, digital strategy, and content systems.
Partner | Art Director/Designer at WOW DESIGN STUDIO
July 30, 2020 - July 24, 2025
Co-founded and directed WOW’s creative practice, originally the in-house agency for Lowe RMP (Lowe Lintas). Directed end-to-end creative execution for top-tier clients such as IKEA, Mercedes-Benz, Capital One, and the Rotman School of Business. Built brand identities, campaign strategies, and packaging design for leading consumer and wellness brands. Mentored and led a multi-disciplinary team of designers, delivering high-quality work across branding, media, and digital. Drove client presentations, internal reviews, and cross-agency collaboration to ensure creative solutions met both strategic and executional standards.

Education

UX/UI Design Bootcamp at University of Toronto, Toronto, ON
June 1, 2022 - January 2, 2023
Business, Marketing and Management at Fleming College, Peterborough, ON
September 5, 1989 - May 1, 1992

Qualifications

UX/UI Design Bootcamp
January 1, 2015 - December 31, 2015

Industry Experience

Media & Entertainment, Professional Services, Government, Consumer Goods, Real Estate & Construction, Healthcare, Retail, Non-Profit Organization, Software & Internet