An award-winning art director equally at home with digital, mass and CRM, his work has been recognized both domestically and internationally, including Cannes and the Caples. Partnered with Graham Mutch forever, the two have been responsible for such clients as Align technologies, INFINITI, Home Depot, WestJet, Rogers, Telus, Bell, McDonald’s, BMO, TD, Cogeco, Durex, Volvo, Kraft, Sears, American Express, Procter & Gamble, GM, Shoppers Drug Mart, Audi, MTY brands, Hyundai, Genesis, SYSCO, Quaker, Tostitos, PMCF, Drager, Tim Hortons and more. Specialties: Art Direction, Creative Direction, Graphic Design, Integrated creative, TV, Direct Marketing, Digital, Promo, Retail.…

Jamie Lirette

An award-winning art director equally at home with digital, mass and CRM, his work has been recognized both domestically and internationally, including Cannes and the Caples. Partnered with Graham Mutch forever, the two have been responsible for such clients as Align technologies, INFINITI, Home Depot, WestJet, Rogers, Telus, Bell, McDonald’s, BMO, TD, Cogeco, Durex, Volvo, Kraft, Sears, American Express, Procter & Gamble, GM, Shoppers Drug Mart, Audi, MTY brands, Hyundai, Genesis, SYSCO, Quaker, Tostitos, PMCF, Drager, Tim Hortons and more. Specialties: Art Direction, Creative Direction, Graphic Design, Integrated creative, TV, Direct Marketing, Digital, Promo, Retail.…

Available to hire

An award-winning art director equally at home with digital, mass and CRM, his work has been recognized both domestically and internationally, including Cannes and the Caples. Partnered with Graham Mutch forever, the two have been responsible for such clients as Align technologies, INFINITI, Home Depot, WestJet, Rogers, Telus, Bell, McDonald’s, BMO, TD, Cogeco, Durex, Volvo, Kraft, Sears, American Express, Procter & Gamble, GM, Shoppers Drug Mart, Audi, MTY brands, Hyundai, Genesis, SYSCO, Quaker, Tostitos, PMCF, Drager, Tim Hortons and more.

Specialties: Art Direction, Creative Direction, Graphic Design, Integrated creative, TV, Direct Marketing, Digital, Promo, Retail.

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Skills

Experience Level

Branding
Expert
Leadership
Expert
Social Media Design
Expert
Adobe Illustrator
Intermediate
Adobe Photoshop
Intermediate
Email Design
Intermediate
Adobe InDesign
Intermediate
Presentation Design
Intermediate
Video Advert
Intermediate
Flyer
Intermediate
Poster
Intermediate
Logo
Intermediate
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Language

English
Fluent

Work Experience

Freelance at Self-Employed
January 1, 2025 - December 31, 2025
Provided creative leadership and direction on various national and global advertising campaigns. Collaborated closely with clients and creative teams to develop concepts that meet strategic objectives and deliver outstanding results across multiple channels.
Creative Director at Publicis WW
January 1, 2023 - January 1, 2025
Creative lead on the Global 360º Align Technology and INFINITI Canada accounts, overseeing integrated campaigns across TV, digital, and social platforms. Managed teams to ensure creative output aligned with client goals and drove business success.
Freelance at Self-Employed
January 1, 2018 - January 1, 2023
Worked as a freelance creative professional on diverse branding and advertising projects, providing ideation and execution support for clients in multiple sectors.
Associate Creative Director at Publicis WW
January 1, 2014 - January 1, 2018
Creative lead on the 360º Home Depot Canada account, driving multi-channel campaigns including TV, radio, social media, content marketing, email, and digital initiatives. Responsible for conceptual development and team mentorship.
Freelance at Self-Employed
January 1, 2011 - January 1, 2014
Engaged in freelance creative projects delivering advertising strategy and concepts for various clients.
Co-Creative Director at Euro RSCG
January 1, 2011 - January 1, 2014
Led creative direction for brands including Kraft, Merck, Volvo, Reckitt Benkiser, and others. Developed and executed campaigns that elevated brand presence and achieved client business objectives.
Convergent Creative Director at Cossette
January 1, 2007 - January 1, 2011
Directed creative strategy and execution for major clients such as McDonald's, Bell, BMO Bank of Montreal, Canada Post, and others. Delivered integrated marketing campaigns that spanned multiple channels and media.
Creative Group Head at Ogilvy
January 1, 2006 - January 1, 2007
Managed creative teams working on accounts including American Express, Cogeco, Yahoo!, and various non-profits. Focused on high-quality creative output that supported marketing and communication goals.
Senior Art Director / Senior Copywriter at Cossette
January 1, 2002 - January 1, 2006
Responsible for creative concept development and execution for key clients like Bell, McDonald's, BMO Bank of Montreal, and others. Delivered multi-channel advertising solutions.

Education

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Qualifications

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Industry Experience

Consumer Goods, Retail, Financial Services, Media & Entertainment, Non-Profit Organization, Telecommunications