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Hi, I'm Stephanie Mollison, a Senior Marketing Manager passionate about driving growth, brand strategy, and leading high-impact teams. With extensive experience in managing multi-channel campaigns and optimizing marketing efforts, I thrive on creating strategies that accelerate sales and elevate brand presence. Having transitioned internationally and honed my expertise in North American and Latin American markets, I bring a unique blend of global insight and hands-on leadership. I'm excited to continue driving success with innovative marketing approaches and collaborative team leadership.…Hi, I'm Stephanie Mollison, a Senior Marketing Manager passionate about driving growth, brand strategy, and leading high-impact teams. With extensive experience in managing multi-channel campaigns and optimizing marketing efforts, I thrive on creating strategies that accelerate sales and elevate brand presence. Having transitioned internationally and honed my expertise in North American and Latin American markets, I bring a unique blend of global insight and hands-on leadership. I'm excited to continue driving success with innovative marketing approaches and collaborative team leadership.

Stephanie Mollison

Marketing Strategist, Brand Strategist, Digital Marketer, +2

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Hi, I'm Stephanie Mollison, a Senior Marketing Manager passionate about driving growth, brand strategy, and leading high-impact teams. With extensive experience in managing multi-channel campaigns and optimizing marketing efforts, I thrive on creating strategies that accelerate sales and elevate brand presence. Having transitioned internationally and honed my expertise in North American and Latin American markets, I bring a unique blend of global insight and hands-on leadership. I'm excited to continue driving success with innovative marketing approaches and collaborative team leadership.…Hi, I'm Stephanie Mollison, a Senior Marketing Manager passionate about driving growth, brand strategy, and leading high-impact teams. With extensive experience in managing multi-channel campaigns and optimizing marketing efforts, I thrive on creating strategies that accelerate sales and elevate brand presence. Having transitioned internationally and honed my expertise in North American and Latin American markets, I bring a unique blend of global insight and hands-on leadership. I'm excited to continue driving success with innovative marketing approaches and collaborative team leadership.

Available to hire

Hi, I’m Stephanie Mollison, a Senior Marketing Manager passionate about driving growth, brand strategy, and leading high-impact teams. With extensive experience in managing multi-channel campaigns and optimizing marketing efforts, I thrive on creating strategies that accelerate sales and elevate brand presence.

Having transitioned internationally and honed my expertise in North American and Latin American markets, I bring a unique blend of global insight and hands-on leadership. I’m excited to continue driving success with innovative marketing approaches and collaborative team leadership.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Spanish; Castilian

Fluent

Work Experience

Marketing Manager (Lifecycle, Lead Generation, Brand & Content) at Pinnacle Homes Group

April 1, 2024 - June 7, 2024

Directing marketing strategy and execution, leading a high-performing team to accelerate home sales. Owned multi-channel campaigns including digital, traditional, and out-of-home advertising that resulted in 54 sales in 5 months. Enhanced CRM campaigns using A/B testing and improved targeting to drive email open rates above 60%. Reduced paid media cost per lead by 35% through optimization of audience targeting and creative testing. Achieved over 2500% growth in social media audience with competitive benchmarking and engaging content. Supported sales team to exceed targets by 23% by optimizing content, presentations, and proposals.

Brand Lead at TOTTUS (Falabella Group)

August 1, 2017 - December 31, 2022

Led in-house and agency teams managing a $4M budget for marketing a 32-store national retail chain. Drove 45% private label revenue growth with three high-impact national campaigns. Developed and optimized segmentation by creating six customer personas, leading to a 38% digital conversion lift. Increased foot traffic by 23% through geofenced direct response SMS offers. Directed marketing and public relations for four store openings to drive new market penetration and brand awareness. Revamped e-commerce digital content and user experience, increasing website traffic by 41%. Enhanced team engagement by 11% using recognition programs and development plans.

Marketing Practicum (Specialist / Coordinator) at Farmex

August 1, 2015 - July 31, 2017

Oversaw marketing campaigns and agency relations for one of Latin America’s largest agricultural suppliers. Launched a new brand identity and corporate marketing strategy resulting in 87% brand awareness within one year. Negotiated with suppliers to save approximately $700K in marketing costs by optimizing processes.