Hi, I'm Esteban Alvarez, a bilingual Executive Director with over 13 years of experience in music and arts administration. I bring a creative and visionary approach to leadership, combining my background in classical piano and jazz studies with strong business acumen, having earned an MBA in Arts Innovation. I love working with diverse communities to promote music education and grow vibrant arts organizations. I’ve had the pleasure of leading organizations like AMSOIL and Chorus Austin, growing sales, fundraising, and audiences through strategic planning, team leadership, and relationship building. Outside of administration, I continue to pursue my passion for music through my projects with EACMUSIC, where I develop innovative music education programs and produce engaging online concerts.

Esteban Alvarez

Hi, I'm Esteban Alvarez, a bilingual Executive Director with over 13 years of experience in music and arts administration. I bring a creative and visionary approach to leadership, combining my background in classical piano and jazz studies with strong business acumen, having earned an MBA in Arts Innovation. I love working with diverse communities to promote music education and grow vibrant arts organizations. I’ve had the pleasure of leading organizations like AMSOIL and Chorus Austin, growing sales, fundraising, and audiences through strategic planning, team leadership, and relationship building. Outside of administration, I continue to pursue my passion for music through my projects with EACMUSIC, where I develop innovative music education programs and produce engaging online concerts.

Available to hire

Hi, I’m Esteban Alvarez, a bilingual Executive Director with over 13 years of experience in music and arts administration. I bring a creative and visionary approach to leadership, combining my background in classical piano and jazz studies with strong business acumen, having earned an MBA in Arts Innovation. I love working with diverse communities to promote music education and grow vibrant arts organizations.

I’ve had the pleasure of leading organizations like AMSOIL and Chorus Austin, growing sales, fundraising, and audiences through strategic planning, team leadership, and relationship building. Outside of administration, I continue to pursue my passion for music through my projects with EACMUSIC, where I develop innovative music education programs and produce engaging online concerts.

See more

Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

General Manager at AMSOIL, Synthetics TX
October 1, 2017 - June 6, 2024
Serve as key stakeholder regarding Sales, Marketing, and general Operations for dealership promoting brand and dealer opportunities through network generating $115 Million in average annual revenue. Champion customer-first mentality among direct reports, leading towards building trust and rapport among clientele including commercial and retail accounts achieving 100% client satisfaction. Lead recruitment of dealers and acquisition of new membership and retail customers. Oversee office personnel and sales associates to improve performance and achieve sales growth of 35%. Utilize excellent interpersonal and communication skills to create welcoming inclusive atmosphere.
Executive Director at Chorus Austin
August 1, 2018 - June 6, 2024
Collaborate with Board, artistic directors, and staff to develop action plans aligned with organization's long-term strategy and sustainability goals. Led restructuring of organization's mission and installed vision of Chorus Austin as “The Choir Of The People”. Built relationships with diverse communities and groups to raise brand awareness, increasing audience by 25% or more. Directed fundraising efforts achieving significant donations and grant increases. Managed staff including hiring an Operations Manager to streamline processes, enhance workflow, and reduce project time. Liaised with consulting partners to support strategic objectives and improve board engagement.
Founder/President at EACMUSIC
March 1, 2017 - June 6, 2024
Spearhead marketing efforts managing digital platforms and campaigns engaging 33,000 Facebook subscribers and 2,500 YouTube subscribers. Form relationships with diverse artists across music styles including Julio Iglesias, Romani Flamenco, and John Legend. Organize and execute weekly mini-concerts on Facebook Live with engagement of 100-300 fans. Developed innovative online piano education program “Playing By EAR” to empower playing by ear and improvisation. Manage music projects including recordings, bookings, and shows while focusing on continuous improvement.
Sales Consultant / Steinway Artist at Steinway & Sons
July 1, 2011 - August 31, 2017
Identified opportunities for process improvement using database system to optimize communication and improve brand engagement by 30% or greater. Partnered with management to propose CRM and e-marketing tools improving lead generation and marketing campaign content. Forged partnerships with industry influencers and organizations exceeding sales quotas by 30%, attaining over $850K in sales and generating $700K in new revenue.
General Manager at AMSOIL | Synthetics TX
October 1, 2017 - June 20, 2024
Served as key stakeholder overseeing Sales, Marketing, and general Operations for dealership promoting brand and dealer opportunities through network generating $115 Million in average annual revenue. Championed a customer-first mentality, recruiting and reinstating multiple dealers and acquiring new customers. Led a team of office personnel and sales associates to achieve continual growth and 35% sales growth. Utilized interpersonal and communication skills to create an inclusive atmosphere.
Executive Director at Chorus Austin
August 1, 2018 - June 20, 2024
Collaborated with Board, artistic directors, and staff aligning action plans with long-term strategy and sustainability goals. Led restructuring of the organization's mission as “The Choir Of The People”. Built relationships with diverse communities and educational groups increasing audience by over 25%. Directed successful fundraising, increasing donations and grants significantly. Managed hiring and oversight of Operations Manager to streamline processes and reduce project time. Liaised with consulting partner to support strategic objectives and board engagement.
Founder/President at EACMUSIC
March 1, 2017 - June 20, 2024
Spearheaded marketing efforts managing digital platforms and campaigns reaching thousands of subscribers and increasing visibility. Fostered relationships with diverse artists across different styles. Organized and executed weekly mini-concert series boosting social media engagement. Developed an online music education piano course empowering musical improvisation. Managed music projects including recordings, bookings, and shows with continuous improvement.
Sales Consultant/Steinway Artist at Steinway & Sons
July 1, 2011 - August 31, 2017
Identified process improvement opportunities, optimizing communication and engagement with the brand. Partnered with management to propose CRM and e-marketing tools improving lead generation and marketing content. Forged partnerships with influencers and university partners, exceeding quotas by 30% and generating significant sales revenue.
General Manager at AMSOIL, Synthetics TX
October 1, 2017 - June 6, 2024
Serve as key stakeholder regarding Sales, Marketing, and general Operations for dealership promoting brand and dealer opportunities through network generating $115 Million in average annual revenue. Champion the customer-first mentality among direct reports, leading by example towards building trust and rapport among clientele including commercial and retail accounts with 100% client satisfaction. Employ team leadership abilities towards recruitment of 45 dealers, reinstatement of 60 dealers, and acquiring 75 new membership customers and 15 new retail accounts during tenure. Steward team of office personnel and direct sales associates towards continual growth and excellence in operations seeing regular improvement in performance and achieving sales growth of 35%. Utilize excellent interpersonal and communication skills during interactions with clientele, team members, and the general public to create a welcoming and inclusive atmosphere for all involved.
Executive Director at Chorus Austin
August 1, 2018 - June 6, 2024
Took ownership over collaboration with Board, artistic directors, and staff helping develop action plans which align 100% with organization’s long-term strategy, growth, and sustainability goals. Led the re-structuring of the organization’s mission, and installed the vision of Chorus Austin as “The Choir Of The People”. Built relationships with diverse communities, educational organizations, and congressional groups to raise brand awareness and manage reputation while growing audience by 25% or more. Led fundraising efforts achieving $60K in donations from Carol Bell LLC, increased Austin City grant from $65K to $87K (prior Pandemic), and increased Amplify Austin donations by 50% in the last three years. Directed staff management including hiring and oversight of an Operations Manager helping to streamline day-to-day processes, enhance workflow management, and reduce project time. Identified and liaised with consulting partner to support strategic objectives, heighten board mem
Founder/President at EACMUSIC
March 1, 2017 - June 6, 2024
Spearheaded marketing efforts by managing digital platforms and campaigns covering 2600 e-mails, garnering 33,000 Facebook subscribers and 2,500 YouTube subscribers to increase visibility. Leveraged expertise to form relationships with artists from different styles including Julio Iglesias, Romani Flamenco, Diego El Cigala, Chile Big Band, John Legend, and others. Organized, implemented, and executed a successful series of 15-minute weekly mini-concerts on Facebook Live boosting social media influence by engaging 100-300 fans per session. Developed a best-in-class music education program through creation of “Playing By EAR,” an online piano course designed to empower youths and adults to play music by ear and explore the art of improvisation. Operated in a cross-functional capacity with direct responsibility over developing music projects, managing recordings, bookings, and shows while engaging in continuous improvement.
Sales Consultant/Steinway Artist at Steinway & Sons
July 1, 2011 - August 31, 2017
Identified opportunities for process improvement such as using database system to optimize internal and external communication helping improve engagement with the brand by 30% or greater. Partnered with management team to propose customer relationship management and e-marketing tools helping to improve lead generation and create engaging content for marketing campaigns. Forged partnerships with influencers, technicians, teachers, designers, and 3 university partners exceeding quotas by 30%, attaining over $850K in sales and generating $700K in new revenue.

Education

Master of Business Administration at Global Leaders Institute
January 1, 2015 - December 31, 2016
Master of Music at University of North Texas, College of Music
January 1, 2009 - December 31, 2011
Bachelor of Arts at Baylor University, School of Music
January 1, 2003 - December 31, 2007
Core Program in General Studies at Universidad De Costa Rica
January 1, 2000 - December 31, 2002
Master of Business Administration at Global Leaders Institute
January 1, 2015 - December 31, 2016
Master of Music at University of North Texas, College of Music
January 1, 2009 - December 31, 2011
Bachelor of Arts at Baylor University, School of Music
January 1, 2004 - December 31, 2008
Core Program in General Studies at Universidad De Costa Rica
January 1, 2000 - December 31, 2002

Qualifications

Steinway Artist
January 1, 2013 - December 31, 2013
Steinway Artist
January 1, 2013 - December 31, 2013
The Global Leaders Program
January 1, 2015 - December 31, 2016
Steinway Artist
January 1, 2013 - December 31, 2013

Industry Experience

Media & Entertainment, Education, Retail, Non-Profit Organization, Consumer Goods, Professional Services