I specialise in creating and managing digital advertising that converts. I don't just produce content; I build Performance Creative designed specifically to stop the scroll and drive measurable action. By combining technical ad management with data-driven content production, I eliminate the friction between the 'creative' and the 'numbers.' How I add value to your project: Ad-Centric Content Production: I design and produce static and video assets engineered for Meta, Google, and TikTok, focusing on hooks, triggers, and clear CTAs. Full-Funnel Management: Expert setup and optimisation of your ad accounts, ensuring your budget is allocated to the highest-performing creatives. Continuous Iteration: I use performance data to refine content. If a specific hook works, I double down; if it doesn't, I pivot. I bridge the gap between creative execution and technical performance. If you are looking for an all-in-one partner who understands that content is only as good as the revenue it generates, let’s talk.

Marij Staessens

I specialise in creating and managing digital advertising that converts. I don't just produce content; I build Performance Creative designed specifically to stop the scroll and drive measurable action. By combining technical ad management with data-driven content production, I eliminate the friction between the 'creative' and the 'numbers.' How I add value to your project: Ad-Centric Content Production: I design and produce static and video assets engineered for Meta, Google, and TikTok, focusing on hooks, triggers, and clear CTAs. Full-Funnel Management: Expert setup and optimisation of your ad accounts, ensuring your budget is allocated to the highest-performing creatives. Continuous Iteration: I use performance data to refine content. If a specific hook works, I double down; if it doesn't, I pivot. I bridge the gap between creative execution and technical performance. If you are looking for an all-in-one partner who understands that content is only as good as the revenue it generates, let’s talk.

Available to hire

I specialise in creating and managing digital advertising that converts. I don’t just produce content; I build Performance Creative designed specifically to stop the scroll and drive measurable action.

By combining technical ad management with data-driven content production, I eliminate the friction between the ‘creative’ and the ‘numbers.’

How I add value to your project:

Ad-Centric Content Production: I design and produce static and video assets engineered for Meta, Google, and TikTok, focusing on hooks, triggers, and clear CTAs.

Full-Funnel Management: Expert setup and optimisation of your ad accounts, ensuring your budget is allocated to the highest-performing creatives.

Continuous Iteration: I use performance data to refine content. If a specific hook works, I double down; if it doesn’t, I pivot.

I bridge the gap between creative execution and technical performance. If you are looking for an all-in-one partner who understands that content is only as good as the revenue it generates, let’s talk.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Dutch
Fluent
English
Advanced
French
Intermediate

Work Experience

Brand & Marketing Consultant at Flamant NV
July 1, 2024 - March 31, 2025
Held full responsibility for on- and offline marketing initiatives to strengthen brand identity across channels. Managed Google and Meta Ads to drive brand awareness and conversions. Provided strategic advice on SEO, CRO, and content marketing. Coordinated e-commerce projects and CRM tools.
Brand & Marketing Consultant at Various Clients
May 1, 2023 - March 31, 2024
Acted as main marketing lead for several clients. Designed and rolled out full-funnel campaigns including social content, paid media, and email flows. Ensured strategic alignment with client goals and handled execution from A to Z.
Brand Activation Marketer at La Lorraine Bakery
November 1, 2022 - March 31, 2023
Took ownership of brand activation campaigns for Bakery Fresh. Developed data-driven marketing plans and managed digital media execution. Directed external agencies to ensure alignment with brand strategy. Managed budget and reporting.
Marketing Project Manager at Woosh bv
August 1, 2022 - November 30, 2022
Project Lead for Woosh at Home: developed and managed on- and offline brand campaigns. Oversaw content production and rollout of point-of-sale materials, ensuring on-time delivery and message consistency.
Content & Digital Media Marketer at Hairco NV
June 1, 2021 - August 31, 2022
Provided strategic guidance on content, email marketing and digital advertising. Led campaign strategy across platforms and managed online ads to boost e-commerce. Coordinated content production with the in-house designer to ensure brand consistency.
Social Media Marketer at Ice Crime Factory
March 1, 2020 - September 30, 2021
Developed a visual identity and content strategy for social media. Managed and monitored social media channels and the online community. Set up digital campaigns and advertisements.
Content Writer at Various Clients
February 1, 2019 - March 31, 2020
Copywriting for blog articles, website content, social media posts, and online advertisements for clients including MediaForta, Design24, WadaConsult, Eeuwenaert BVBA, and others.
Brand & Marketing Consultant at Roularta Media Group
June 1, 2018 - January 31, 2019
Responsible for brand communication at La Maison Victor. Set up email campaigns and digital advertisements with a focus on brand awareness and e-commerce. Coordinated content planning and ensured brand consistency across all digital touchpoints.
MarCom Support at Various Clients
April 1, 2018 - October 31, 2018
Supported on- and offline communication, social media marketing and management for clients including Zonnebatjes, Unizo, Museum Texture and BigSun Linkevent.

Education

Add your educational history here.

Qualifications

SEO Keyword Strategy - Adwords
January 1, 2019 - December 31, 2019
Google Online Marketing
January 1, 2017 - December 31, 2017
Marketing & Social Media
January 1, 2015 - December 31, 2016
Web Design
January 1, 2014 - December 31, 2015
Communication & Copywriting
January 1, 2013 - December 31, 2014

Industry Experience

Professional Services, Retail, Media & Entertainment, Wholesale & Distribution, Consumer Goods