I am a freelance marketing consultant dedicated to helping both B2B and B2C companies achieve their marketing goals. I bring a combination of strategic insight and focused execution across brand activation, cross-channel campaigns, e-commerce, and content marketing. I thrive on delivering measurable results for my clients through well-planned and expertly executed marketing initiatives. With experience managing digital campaigns, SEO, CRO, and content creation, I enjoy collaborating with designers, copywriters, and agencies to ensure brand consistency and impactful communication. If you're looking for a strategic partner who understands how to elevate brand presence online and offline, I’m here to help.

Marij Staessens

I am a freelance marketing consultant dedicated to helping both B2B and B2C companies achieve their marketing goals. I bring a combination of strategic insight and focused execution across brand activation, cross-channel campaigns, e-commerce, and content marketing. I thrive on delivering measurable results for my clients through well-planned and expertly executed marketing initiatives. With experience managing digital campaigns, SEO, CRO, and content creation, I enjoy collaborating with designers, copywriters, and agencies to ensure brand consistency and impactful communication. If you're looking for a strategic partner who understands how to elevate brand presence online and offline, I’m here to help.

Available to hire

I am a freelance marketing consultant dedicated to helping both B2B and B2C companies achieve their marketing goals. I bring a combination of strategic insight and focused execution across brand activation, cross-channel campaigns, e-commerce, and content marketing. I thrive on delivering measurable results for my clients through well-planned and expertly executed marketing initiatives.

With experience managing digital campaigns, SEO, CRO, and content creation, I enjoy collaborating with designers, copywriters, and agencies to ensure brand consistency and impactful communication. If you’re looking for a strategic partner who understands how to elevate brand presence online and offline, I’m here to help.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Dutch
Fluent
English
Advanced
French
Intermediate

Work Experience

Brand & Marketing Consultant at Flamant NV
July 1, 2024 - March 31, 2025
Held full responsibility for on- and offline marketing initiatives to strengthen brand identity across channels. Managed Google and Meta Ads to drive brand awareness and conversions. Provided strategic advice on SEO, CRO, and content marketing. Coordinated e-commerce projects and CRM tools.
Digital Marketing Consultant at Solucious
March 1, 2024 - May 31, 2024
Set up, managed, monitored and optimised online marketing campaigns. Created and implemented content marketing strategies for Facebook, Instagram and LinkedIn. Briefed and guided designers and copywriters to ensure brand consistency and campaign impact.
Brand & Marketing Consultant at Various Clients
May 1, 2023 - March 31, 2024
Acted as main marketing lead for several clients. Designed and rolled out full-funnel campaigns including social content, paid media, and email flows. Ensured strategic alignment with client goals and handled execution from A to Z.
Brand Activation Marketer at La Lorraine Bakery
November 1, 2022 - March 31, 2023
Took ownership of brand activation campaigns for Bakery Fresh. Developed data-driven marketing plans and managed digital media execution. Directed external agencies to ensure alignment with brand strategy. Managed budget and reporting.
Marketing Project Manager at Woosh bv
August 1, 2022 - November 30, 2022
Project Lead for Woosh at Home: developed and managed on- and offline brand campaigns. Oversaw content production and rollout of point-of-sale materials, ensuring on-time delivery and message consistency.
Content & Digital Media Marketer at Hairco NV
June 1, 2021 - August 31, 2022
Provided strategic guidance on content, email marketing and digital advertising. Led campaign strategy across platforms and managed online ads to boost e-commerce. Coordinated content production with the in-house designer to ensure brand consistency.
Digital Marketing Consultant at Van Marcke NV
March 1, 2021 - May 31, 2021
Planned, managed, monitored and optimised on- and offline brand awareness campaigns. Acted as single point of contact (SPOC) for external digital agencies in the context of launching a new B2B platform. Wrote blog articles and social media content.
MarCom Support at Exposure
February 1, 2021 - April 30, 2021
Supported digital marketing and communication activities for various clients of Exposure. Set up and managed social media ads and Google Ads campaigns.
Digital Ad-Creator at Upthrust
November 1, 2020 - December 31, 2020
Created LinkedIn ads and InMail campaigns to boost awareness, engagement and conversions for the FTTH2020 conference.
Social Media Marketer at Ice Crime Factory
March 1, 2020 - September 30, 2021
Developed a visual identity and content strategy for social media. Managed and monitored social media channels and the online community. Set up digital campaigns and advertisements.
Content Writer at The Reference
October 1, 2019 - December 31, 2019
Defined key focus areas for different content types. Created targeted content based on specific reader personas. Optimised content for SEO and conversion rate (CRO).
Content Writer at Various Clients
February 1, 2019 - March 31, 2020
Copywriting for blog articles, website content, social media posts, and online advertisements for clients including MediaForta, Design24, WadaConsult, Eeuwenaert BVBA, and others.
Social Media Marketer at Zonnebatjes
April 1, 2019 - July 31, 2019
Managed social media marketing activities and content.
MarCom Support at STAP Roeselare
December 1, 2018 - March 31, 2019
Supported marketing and communication activities.
Brand & Marketing Consultant at Roularta Media Group
June 1, 2018 - January 31, 2019
Responsible for brand communication at La Maison Victor. Set up email campaigns and digital advertisements with a focus on brand awareness and e-commerce. Coordinated content planning and ensured brand consistency across all digital touchpoints.
MarCom Support at Various Clients
April 1, 2018 - October 31, 2018
Supported on- and offline communication, social media marketing and management for clients including Zonnebatjes, Unizo, Museum Texture and BigSun Linkevent.
Digital Content Writer at Colruyt Group
March 1, 2018 - March 31, 2018
Created online content for clients including Colruyt Academy, BioPlanet, Dreamland and Dreambaby.
Content Manager at Various Clients
July 1, 2017 - February 28, 2018
Managed and migrated content (Securex). Defined content structure for the development of an expert database (P&V Group). Identified SEO keywords for various product categories (Colruyt Group). Optimised meta descriptions and product copy for search engine performance.

Education

Bachelor at KASK, Antwerp
January 1, 2010 - December 31, 2015

Qualifications

SEO Keyword Strategy - Adwords
January 1, 2019 - December 31, 2019
Google Online Marketing
January 1, 2017 - December 31, 2017
Marketing & Social Media
January 1, 2015 - December 31, 2016
Event Management
January 1, 2015 - December 31, 2016
Print Media Management
January 1, 2014 - December 31, 2015
Web Design
January 1, 2014 - December 31, 2015
Communication & Copywriting
January 1, 2013 - December 31, 2014

Industry Experience

Professional Services, Retail, Media & Entertainment, Wholesale & Distribution, Consumer Goods