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Hi! I'm Zoé Pappas, a Retail Fashion Merchandising and Hospitality student at the University of South Carolina. I'm passionate about marketing and love using creativity and digital storytelling to connect with audiences and boost brand visibility. My hands-on experience as a Brand Ambassador and social media marketer has given me valuable insights into consumer behavior and brand strategy. I've had the privilege to work with diverse brands and participate in international marketing projects in Argentina, Italy, and England. Being bilingual in English and Spanish has helped me craft messages for different cultural contexts. I'm excited to bring my creativity, digital skills, and enthusiasm for marketing to make a meaningful impact on any team I join.…Hi! I'm Zoé Pappas, a Retail Fashion Merchandising and Hospitality student at the University of South Carolina. I'm passionate about marketing and love using creativity and digital storytelling to connect with audiences and boost brand visibility. My hands-on experience as a Brand Ambassador and social media marketer has given me valuable insights into consumer behavior and brand strategy. I've had the privilege to work with diverse brands and participate in international marketing projects in Argentina, Italy, and England. Being bilingual in English and Spanish has helped me craft messages for different cultural contexts. I'm excited to bring my creativity, digital skills, and enthusiasm for marketing to make a meaningful impact on any team I join.

Zoé Pappas

Social Media Manager, Content Producer, Digital Marketer, +2

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Hi! I'm Zoé Pappas, a Retail Fashion Merchandising and Hospitality student at the University of South Carolina. I'm passionate about marketing and love using creativity and digital storytelling to connect with audiences and boost brand visibility. My hands-on experience as a Brand Ambassador and social media marketer has given me valuable insights into consumer behavior and brand strategy. I've had the privilege to work with diverse brands and participate in international marketing projects in Argentina, Italy, and England. Being bilingual in English and Spanish has helped me craft messages for different cultural contexts. I'm excited to bring my creativity, digital skills, and enthusiasm for marketing to make a meaningful impact on any team I join.…Hi! I'm Zoé Pappas, a Retail Fashion Merchandising and Hospitality student at the University of South Carolina. I'm passionate about marketing and love using creativity and digital storytelling to connect with audiences and boost brand visibility. My hands-on experience as a Brand Ambassador and social media marketer has given me valuable insights into consumer behavior and brand strategy. I've had the privilege to work with diverse brands and participate in international marketing projects in Argentina, Italy, and England. Being bilingual in English and Spanish has helped me craft messages for different cultural contexts. I'm excited to bring my creativity, digital skills, and enthusiasm for marketing to make a meaningful impact on any team I join.

Available to hire

Hi! I’m Zoé Pappas, a Retail Fashion Merchandising and Hospitality student at the University of South Carolina. I’m passionate about marketing and love using creativity and digital storytelling to connect with audiences and boost brand visibility. My hands-on experience as a Brand Ambassador and social media marketer has given me valuable insights into consumer behavior and brand strategy.

I’ve had the privilege to work with diverse brands and participate in international marketing projects in Argentina, Italy, and England. Being bilingual in English and Spanish has helped me craft messages for different cultural contexts. I’m excited to bring my creativity, digital skills, and enthusiasm for marketing to make a meaningful impact on any team I join.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Social Media Marketing & Branding Ambassador at Multiple Brands

October 1, 2019 - June 13, 2024

Collaborated with various brands including Maaji, NaluBay Swimwear, Freestyle Watches, O’Neill Womens Clothing, Tai Swim, and Las Olas to create engaging social media content. Generated significant views, likes, comments, shares, and brand reposts across platforms like TikTok and Instagram, promoting apparel, swimwear, and watches with branded posts and promo codes.

International Marketing & Retail Practicum at En Cueros, Buenos Aires, Argentina

December 1, 2023 - May 31, 2024

Gained international marketing and retail experience by managing all social media marketing targeting the boutique retailer's demographic. Started the company’s TikTok account, created engaging video content and posts, growing Instagram followers to 2,426. Assisted customers bilingually, organized displays, managed inventory, and maintained high customer satisfaction.

Social Media Marketer / Sales Associate at Surf City Surf Shop, Myrtle Beach, SC

June 1, 2020 - June 13, 2024

Handled all social media campaigns including filming, editing, and posting during the annual 4-day Surf Competition, interviewing athletes and generating approximately 80,000 digital impressions across the US, Costa Rica, and Nicaragua. Created 30+ social media videos with up to 61,500 views, established the store’s first TikTok account, growing followers to over 1,000 in 2 months.

Sales Associate at Pura Vida Bracelets, Myrtle Beach, SC

June 1, 2024 - August 31, 2024

Assisted up to 500 customers per shift, handled cash registers, processed returns/exchanges, performed visual merchandising, and replenished stock for this retailer.