Hi, I'm Omotolani Abolarinde, a results-driven Social Media Manager with a passion for digital storytelling and audience engagement. I specialize in creating data-driven content strategies that boost brand visibility, grow followers, and increase engagement. With experience in managing social media launches and campaigns across various platforms, I thrive on leveraging trends and SEO to drive meaningful conversions. I bring strong copywriting and storytelling skills coupled with a knack for community management and influencer collaborations. Whether it’s optimizing paid ads or crafting engaging content, I’m dedicated to delivering impactful results that elevate brands and connect with audiences.

Omotolani Abolarinde

Hi, I'm Omotolani Abolarinde, a results-driven Social Media Manager with a passion for digital storytelling and audience engagement. I specialize in creating data-driven content strategies that boost brand visibility, grow followers, and increase engagement. With experience in managing social media launches and campaigns across various platforms, I thrive on leveraging trends and SEO to drive meaningful conversions. I bring strong copywriting and storytelling skills coupled with a knack for community management and influencer collaborations. Whether it’s optimizing paid ads or crafting engaging content, I’m dedicated to delivering impactful results that elevate brands and connect with audiences.

Available to hire

Hi, I’m Omotolani Abolarinde, a results-driven Social Media Manager with a passion for digital storytelling and audience engagement. I specialize in creating data-driven content strategies that boost brand visibility, grow followers, and increase engagement. With experience in managing social media launches and campaigns across various platforms, I thrive on leveraging trends and SEO to drive meaningful conversions.

I bring strong copywriting and storytelling skills coupled with a knack for community management and influencer collaborations. Whether it’s optimizing paid ads or crafting engaging content, I’m dedicated to delivering impactful results that elevate brands and connect with audiences.

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Language

English
Fluent

Work Experience

Social Media Manager at Africanada Imports
January 1, 2020 - February 28, 2022
Researched and identified African communities in Canada and nearby states, increasing audience reach by 45%. Created and executed sales-driven, engaging content, boosting interaction by 60% and driving a 25% increase in conversions. Launched and optimized paid ads, leading to a 35% increase in website traffic and a 20% boost in sales.
Social Media & Content Strategist at Visadoc
March 1, 2022 - December 31, 2023
Led social media launch for Africa’s first visa and travel app, driving 20% more downloads in 3 months. Created data-driven content strategies, boosting awareness by 40% and followers by 30% on Instagram. Executed targeted campaigns, increasing engagement by 25% and customer inquiries by 30%.
Social Media Team Lead at Agii Nigeria
February 1, 2024 - January 12, 2025
Developed a digital strategy that boosted brand visibility by 50%, attracting more vendors and customers. Grew social media followers by 40% in 3 months through engaging content and interactive campaigns. Optimized platforms with SEO & copywriting, improving reach and organic traffic. Managed targeted ad campaigns, increasing sign-ups by 30% and sustaining engagement.
Social Media Team Lead at Agii Nigeria
February 1, 2024 - January 31, 2025
Developed a digital strategy that boosted brand visibility by 50%, attracting more vendors and customers. Grew social media followers by 40% in 3 months through engaging content and interactive campaigns. Optimized platforms with SEO & copywriting, improving reach and organic traffic. Managed targeted ad campaigns, increasing sign-ups by 30% and sustaining engagement.
Social Media & Content Strategist at Visadoc
March 1, 2022 - December 31, 2023
Led social media launch for Africa’s first visa and travel app, driving 20% more downloads in 3 months. Created data-driven content strategies, boosting awareness by 40% and followers by 30% on Instagram. Executed targeted campaigns, increasing engagement by 25% and customer inquiries by 30%.
Social Media Manager at Africanada Imports
January 1, 2020 - February 28, 2022
Researched and identified African communities in Canada and nearby states, increasing audience reach by 45%. Created and executed sales-driven, engaging content, boosting interaction by 60% and driving a 25% increase in conversions. Launched and optimized paid ads, leading to a 35% increase in website traffic and a 20% boost in sales.
Social Media Team Lead at Agii Nigeria
January 31, 2025 - July 10, 2025
Developed a digital strategy that boosted brand visibility by 50%, attracting more vendors and customers. Grew social media followers by 40% in 3 months through engaging content and interactive campaigns. Optimized platforms with SEO & copywriting, improving reach and organic traffic. Managed targeted ad campaigns, increasing sign-ups by 30% and sustaining engagement.
Social Media & Content Strategist at Visadoc
December 31, 2023 - July 10, 2025
Led social media launch for Africa’s first visa and travel app, driving 20% more downloads in 3 months. Created data-driven content strategies, boosting awareness by 40% and followers by 30% on Instagram. Executed targeted campaigns, increasing engagement by 25% and customer inquiries by 30%.
Social Media Manager at Africanada Imports
February 28, 2022 - July 10, 2025
Researched and identified African communities in Canada and nearby states, increasing audience reach by 45%. Created and executed sales-driven, engaging content, boosting interaction by 60% and driving a 25% increase in conversions. Launched and optimized paid ads, leading to a 35% increase in website traffic and a 20% boost in sales.

Education

Diploma Degree at Kwara State Polytechnic, Ilorin, Nigeria
January 1, 2015 - December 31, 2018
Diploma Degree at Kwara State Polytechnic, Ilorin, Nigeria
January 1, 2015 - December 31, 2018
Diploma Degree at Kwara State Polytechnic, Ilorin, Nigeria
January 1, 2015 - December 31, 2018

Qualifications

Bachelor of Copywriting - School of Copywriting
January 1, 2020 - December 31, 2020
Social Media Management - Digital Training Institute
January 1, 2021 - December 31, 2021
Advanced Social Media Management - Coursera
January 1, 2022 - December 31, 2022
Bachelor of Copywriting
January 1, 2021 - December 31, 2021
Social Media Management
January 1, 2022 - December 31, 2022
Advanced Social Media Management
January 1, 2023 - December 31, 2023

Industry Experience

Media & Entertainment, Travel & Hospitality, Retail, Software & Internet, Wholesale & Distribution