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I’m a senior marketing and creative leader with over 20 years’ experience across both agency and in‑house environments. I blend strategy with hands‑on execution across digital marketing, performance, SEO, social, content, automation and analytics. I’m comfortable leading full teams or delivering directly when needed, and I’m known for turning data into action through CRO, consistent reporting, and scalable systems that make delivery predictable. I excel at building repeatable templates and AI‑enabled workflows to speed delivery, improve quality, and keep campaigns on track. I collaborate with clients and cross‑functional teams to drive growth, uplift, and measurable outcomes—staying ahead in a fast‑moving digital landscape by leveraging technology and data insights.…I’m a senior marketing and creative leader with over 20 years’ experience across both agency and in‑house environments. I blend strategy with hands‑on execution across digital marketing, performance, SEO, social, content, automation and analytics. I’m comfortable leading full teams or delivering directly when needed, and I’m known for turning data into action through CRO, consistent reporting, and scalable systems that make delivery predictable. I excel at building repeatable templates and AI‑enabled workflows to speed delivery, improve quality, and keep campaigns on track. I collaborate with clients and cross‑functional teams to drive growth, uplift, and measurable outcomes—staying ahead in a fast‑moving digital landscape by leveraging technology and data insights.

Marcio Thiago

Digital Marketer, Marketing Strategist, Content Strategist, +7

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I’m a senior marketing and creative leader with over 20 years’ experience across both agency and in‑house environments. I blend strategy with hands‑on execution across digital marketing, performance, SEO, social, content, automation and analytics. I’m comfortable leading full teams or delivering directly when needed, and I’m known for turning data into action through CRO, consistent reporting, and scalable systems that make delivery predictable. I excel at building repeatable templates and AI‑enabled workflows to speed delivery, improve quality, and keep campaigns on track. I collaborate with clients and cross‑functional teams to drive growth, uplift, and measurable outcomes—staying ahead in a fast‑moving digital landscape by leveraging technology and data insights.…I’m a senior marketing and creative leader with over 20 years’ experience across both agency and in‑house environments. I blend strategy with hands‑on execution across digital marketing, performance, SEO, social, content, automation and analytics. I’m comfortable leading full teams or delivering directly when needed, and I’m known for turning data into action through CRO, consistent reporting, and scalable systems that make delivery predictable. I excel at building repeatable templates and AI‑enabled workflows to speed delivery, improve quality, and keep campaigns on track. I collaborate with clients and cross‑functional teams to drive growth, uplift, and measurable outcomes—staying ahead in a fast‑moving digital landscape by leveraging technology and data insights.

Available to hire

I’m a senior marketing and creative leader with over 20 years’ experience across both agency and in‑house environments. I blend strategy with hands‑on execution across digital marketing, performance, SEO, social, content, automation and analytics. I’m comfortable leading full teams or delivering directly when needed, and I’m known for turning data into action through CRO, consistent reporting, and scalable systems that make delivery predictable.

I excel at building repeatable templates and AI‑enabled workflows to speed delivery, improve quality, and keep campaigns on track. I collaborate with clients and cross‑functional teams to drive growth, uplift, and measurable outcomes—staying ahead in a fast‑moving digital landscape by leveraging technology and data insights.

Skills

Experience Level

Expert

Expert

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Expert

Expert

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Expert

Language

English

Fluent

Work Experience

Senior Marketing Coordinator at HIVIS Group

January 1, 2025 - June 6, 2024

Developed and implemented the company’s full marketing plan and strategy in partnership with senior leadership. Led internal and external communication and brand guidelines development. Planned and executed all social media activity and paid sponsored campaigns across LinkedIn, Facebook, Instagram, and YouTube. Produced and edited all video content for web and social platforms. Coordinated trade shows and activations, and developed all supporting print and digital collateral. Conducted website audit and led full redesign project to improve UX and SEO performance and implemented the website Blog for GEO purposes. Designed and deployed EDMs, established content calendar, and managed campaign performance using analytics tools. Implemented HubSpot Marketing, introducing automation workflows and lead tracking. Organised internal campaigns including staff training and a Google Reviews initiative. Achieved 50% increase in website traffic, 30% growth in LinkedIn followers, and 20% rise in Sh

Digital Marketing Manager at Miltek Australia

January 1, 2023 - December 31, 2024

Oversaw all digital marketing functions including strategy, social media, SEO, video, and performance analysis. Created and delivered content for LinkedIn, Facebook, and Instagram including posts, videos, and articles. Introduced an AI bot to the website for enhanced lead generation. Produced full marketing assets for campaigns, liaising with internal and external stakeholders. Achieved doubling of website traffic within 12 months, 100% growth in social followers across LinkedIn and Facebook, and 20% increase in leads from Google Ads and LinkedIn campaigns.

Marketing Specialist (Freelance) at Various Clients (AU and International)

January 1, 2015 - December 31, 2024

Partnered with various clients across entertainment, mining, retail, and professional services sectors. Delivered tailored marketing strategies, SEO, content calendars, and branding guidelines. Created social and digital campaigns for product launches and business growth. Managed campaigns for clients including Magic Circle Entertainment and Orica. Provided branding, marketing communications, SEO, content calendars, EDM templates, and campaign management. Supported product launches and lead generation efforts across sectors.

Senior Graphic Designer at Goodman Fielder

January 1, 2019 - December 31, 2023

Directed creative design across packaging, product development, advertising, and social media content for national and international brands. Managed full project workflows from concept through to delivery, ensuring alignment with brand and commercial objectives. Coordinated cross-functional teams including external agencies, suppliers, and internal stakeholders to deliver on time and budget. Provided creative leadership and mentorship to junior designers. Developed digital assets for web and campaigns. Led production of corporate videos and launch campaigns.

Design Realisation Artist at Mars Food

January 1, 2018 - December 31, 2019

Executed creative design and production for packaging, advertising, point-of-sale materials, and social media content across premium brands. Led development of packaging and campaign assets aligned with brand standards. Collaborated with internal teams and external suppliers to manage timelines and quality. Supported product launches with integrated design solutions across platforms. Streamlined internal design processes and contributed to creative direction for major campaigns.

Senior Designer at TAFE NSW

January 1, 2015 - December 31, 2018

Directed and art-directed photoshoots for internal and external campaigns. Developed educational materials, print publications, and digital assets. Designed and maintained WordPress newsletter systems and digital communication templates. Produced and edited video content for promotional and instructional use. Introduced structured creative workflows and collaborated with internal and external stakeholders to align design output with business goals. Supported campaign strategy with concept development and asset rollout.

Senior Marketing Coordinator at Hivis Group

January 1, 2025 - June 25, 2024

Developed and implemented the company’s full marketing plan and strategy in partnership with senior leadership. Led internal and external communication and brand guidelines development. Planned and executed all social media activity and paid sponsored campaigns across LinkedIn, Facebook, Instagram, and YouTube. Produced and edited all video content for web and social platforms. Coordinated trade shows and activations, and developed all supporting print and digital collateral. Conducted website audit and led full redesign project to improve UX and SEO performance and implemented the website Blog for GEO purposes. Designed and deployed EDMs, established content calendar, and managed campaign performance using analytics tools. Implemented HubSpot Marketing, introducing automation workflows and lead tracking. Organised internal campaigns including staff training and a Google Reviews initiative. Key achievements include 50 percent increase in website traffic within 6 months, 30 percent gr

Digital Marketing Manager at Miltek Australia

January 1, 2023 - June 25, 2024

Oversaw all digital marketing functions including strategy, social media, SEO, video, and performance analysis. Created and delivered content for LinkedIn, Facebook, and Instagram including posts, videos, and articles. Introduced an AI bot to the website for enhanced lead generation. Produced full marketing assets for campaigns, liaising with internal and external stakeholders. Key achievements include doubling traffic to the website within 12 months, 100% growth in social followers across LinkedIn and Facebook, and 20% increase in leads from Google Ads and LinkedIn campaigns.

Marketing Specialist (Freelance) at Various Clients (AU and International)

January 1, 2015 - January 1, 2024

Partnered with a wide range of clients across the entertainment, mining, retail, and professional services sectors. Delivered tailored marketing strategies, SEO, content calendars, and branding guidelines. Created social and digital campaigns for product launches and business growth. Key projects included branding and marketing for Magic Circle Entertainment (MANOWAR - USA), launch support for Orica Next Generation SHOTPlus, and campaign management for various clients.

Senior Graphic Designer at Goodman Fielder

January 1, 2019 - December 31, 2023

Directed creative design across packaging, product development, advertising, and social media content for several national and international brands. Managed project workflows from concept through to delivery, ensuring alignment with brand and commercial objectives. Coordinated cross-functional teams including external agencies, suppliers, and internal stakeholders. Provided creative leadership and mentorship to junior designers. Developed digital assets to enhance brand engagement across platforms. Led video production and launch campaigns for new products.

Design Realisation Artist at Mars Food

January 1, 2018 - December 31, 2019

Executed creative design and production for packaging, advertising, point-of-sale materials, and social media content across premium brands. Led development of packaging and campaign assets in alignment with brand standards. Collaborated with marketing teams and suppliers to manage timelines and ensure quality. Supported product launches with integrated design solutions. Streamlined internal design processes and contributed to creative direction for seasonal and national campaigns.

Senior Designer at TAFE NSW

January 1, 2015 - December 31, 2018

Directed and art-directed photoshoots for internal and external campaigns. Developed educational materials, print publications, and digital assets. Designed and maintained WordPress newsletter systems and digital communication templates. Produced and edited video content for promotional and instructional use. Introduced structured workflows and collaborated with stakeholders to align design output with objectives. Supported campaign strategies through concept development and asset rollout.

Senior Account Manager & Marketing Specialist at ODDBALL Marketing

August 1, 2025 - Present

Manage a portfolio of 9 clients across multi-industry B2B/B2C; build client marketing plans with research, positioning, channel mix, budgets, KPIs and reporting cadence; lead delivery across paid, SEO, social, content and web; coordinate stakeholders, approvals, timelines and QA; drive optimisation cycles; create onboarding materials and standardise delivery via templates; implement AI workflows for efficiency.

Freelance Marketing Specialist at AU & International

January 1, 2015 - January 1, 2024

Delivered SEO strategy, content calendars, branding guides and campaign execution for B2B and B2C clients; scoped work, set priorities and timelines, managed stakeholders and suppliers end-to-end; built repeatable templates and reporting formats to improve quality, speed and consistency; supported websites/eCommerce/lead-gen programs with CRO improvements and content execution; maintained ongoing optimisation cycles.