Available to hire
I am an experienced UX/UI designer and learning designer with over four years of experience in edtech, non-profits, and startups. I specialize in user research, wireframing, design systems, prototyping, and testing, and I have advanced skills in tools such as Figma, Adobe Suite, and InVision. I am also experienced in AR/VR design, marketing, motion/video design, SEO, and project management.
Currently based in London and eligible to work in the UK without visa sponsorship, I hold a master’s degree as well as a bachelor’s in design. I am a native Chinese speaker and fluent in English. Outside of work, I enjoy fitness, nature, art, and cooking, and I am passionate about creating inclusive and accessible digital learning experiences that truly engage users.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Chinese
Fluent
English
Fluent
Work Experience
UI/UX Product Designer at Free2Learn, London, UK
January 31, 2025 - July 15, 2025Led redesign and optimization of online registration process improving form completion by 20% and reducing staff time by 28%. Managed web development increasing active users by 406.3% in six months through refresh and rebranding. Developed and maintained design systems in Figma with wireframes and prototypes. Conducted user research and usability testing to refine designs and developed SEO strategies, boosting local search rankings by 19.6%. Designed and implemented five LMS/CRM e-learning platforms, providing technical support to over 150 instructors and designed AI chatbot interfaces. Created Free2Learn’s first microlearning content achieving 97% satisfaction with 147 modules, reducing enrolment dropout rate by 50%, praised by OFSTED for innovation.
Career Break – UK Visa Transition
January 1, 2025 - PresentTransitioned to a UK Spouse Visa (valid through Feb 2028, extendable) after Skilled Worker Visa ended due to employer closure.
UI/UX Product Designer at Free2Learn
December 31, 2024 - September 1, 2025Led redesign and optimization of an online registration process reducing staff time by 28%, increasing form completion by 20%, and eliminating a 3-month training requirement. Managed front-end and back-end development, leading a cross-functional team to increase active users by over 406%. Developed and maintained a Figma design library and prototypes. Directed user research and iterative usability testing to improve design. Conducted SEO audits that boosted local search rankings by 19.6%. Designed and implemented five e-learning platforms with customized LMS/CRM systems, supporting over 150 instructors with technical support and AI chatbot interfaces. Spearheaded creation of 147 microlearning modules achieving a 97% satisfaction rate and reduced enrollment dropout by 50%, recognized by OFSTED. Collaborated with 15 subject matter experts to develop instructional strategies enhancing engagement by nearly 12%. Enhanced accessibility through dyslexia-friendly fonts, alt text, and subtitled
UI/UX Product Designer at Free2Learn
December 31, 2024 - September 1, 2025Led the redesign and optimization of Free2Learn's online registration process, resulting in a 28% reduction in staff time and a 20% increase in form completion. Managed front-end and back-end web development, increasing active users by over 406%. Developed and maintained a Figma design system library and prototypes. Directed user research, personas, journey maps, and usability testing. Conducted comprehensive SEO audits boosting local search rankings by 19.6%. Designed and implemented five e-learning platforms with LMS/CRM customizations and AI chatbot interfaces. Spearheaded microlearning content achieving 97% satisfaction with over 147 modules and 35,000 learners. Collaborated with subject experts to increase engagement by 11.9% and enhanced accessibility leading to 85% satisfaction from users with disabilities.
UI/UX Product Designer at Free2Learn
December 31, 2024 - August 22, 2025Led transformation of online registration into an interactive eligibility checker, reducing staff time by 28% and increasing form completion by 20%. Managed front-end and back-end web development, leading a cross-functional team that increased active users by over 406% in six months through strategic site refresh and rebranding. Developed and maintained design systems in Figma, created wireframes, prototypes, and mock-ups. Directed UX research initiatives including persona and journey map development, with iterative usability testing. Delivered a comprehensive SEO audit and strategy that boosted local search rankings by 19.6% in two months. Designed and implemented five LMS/CRM platforms with branding and integrations, providing technical support to over 150 instructors. Spearheaded microlearning content creation achieving a 97% satisfaction rate with over 147 learning modules, reducing enrollment dropout by 50%. Collaborated with subject matter experts to develop instructional strateg
UI/UX Product Designer at Free2Learn
December 31, 2024 - August 22, 2025Led the redesign and optimization of the online registration process, improving form completion rates by 20% and reducing staff time by 28%. Managed front-end and back-end web development; increased active users by over 406% through successful rebranding and modernization efforts. Developed and maintained a Figma design system and prototyping library. Conducted UX research, created personas and journey maps, and iteratively tested designs. Conducted comprehensive SEO audits improving local search rankings by 19.6% in two months. Designed and implemented five customized LMS/CRM e-learning platforms including email automation and AI chatbot interfaces. Created Free2Learn’s first microlearning content with a 97% satisfaction rate, reducing enrollment dropouts by 50%. Enhanced accessibility using dyslexia-friendly fonts, alt text, and subtitled videos, achieving 85% satisfaction from users with disabilities.
Career Break – UK Visa Transition
December 1, 2024 - PresentTransitioned to a UK Spouse Visa valid through February 2028 after Skilled Worker Visa ended due to employer closure.
Career Break – UK Visa Transition
December 1, 2024 - PresentTransitioned to a UK Spouse Visa valid through February 2028 following Skilled Worker Visa expiration due to employer closure.
Career Break – UK Visa Transition
December 1, 2024 - PresentTransitioned from Skilled Worker Visa to UK Spouse Visa after employer closure.
UI/UX Product Designer at Free2Learn, London, UK
December 1, 2024 - August 22, 2025Led the creation of Free2Learn’s first microlearning content with 147 modules achieving 97% satisfaction and benefiting over 35,000 learners. Collaborated with subject matter experts to develop bespoke instructional strategies, increasing engagement by 11.9%. Enhanced accessibility with dyslexia-friendly fonts, alt text, and subtitled videos, improving satisfaction among users with disabilities by 85%. Designed engaging online learning aligned with UK skills gaps. Designed and implemented five LMS/CRM platforms including branding and email automation. Delivered technical support to over 150 instructors, managed data integration, and designed AI chatbot interfaces. Led website redesign transforming the online registration process and increasing form completion by 20%. Managed front-end and back-end web development and led a team to increase active users by over 406%. Developed and maintained Figma design libraries, conducted UX research and usability testing, and managed SEO strategie
Career Break – UK Visa Transition
December 1, 2024 - PresentTransitioned to a UK Spouse Visa valid through February 2028 after Skilled Worker Visa ended due to employer closure.
UI/UX Designer & Professional Development Assistant (volunteer) at Code Your Future
August 1, 2024 - PresentParticipated in weekly meetings focused on LMS dashboard optimization, conducting research and reviewing learner work to propose features that streamlined review processes and reduced volunteer workload in understaffed regions. Provided in-person learner support every Saturday, updating and repairing 30+ donated laptops. Created a four-month signup form for London volunteers ensuring smooth staffing for workshops.
UI/UX Designer & Professional Development Assistant at Code Your Future, London, UK
August 1, 2024 - PresentOptimized LMS dashboard through research and feature proposals reducing volunteer workload. Provided in-person learner support and managed donated device functionality. Coordinated course signup forms ensuring smooth staff scheduling for workshops.
UI/UX Designer & Professional Development Assistant at Code Your Future
August 1, 2024 - PresentParticipated in bi-weekly meetings focusing on LMS dashboard optimization. Conducted research and reviewed learner work to propose new features streamlining step-review processes, reducing volunteer workload especially in regions with fewer staff. Provided in-person learner support every Saturday and managed over 30 donated laptops resolving system issues to ensure functionality. Created a four-month signup form for London volunteers to maintain smooth staffing for upcoming workshops.
UI/UX Designer & Professional Development Assistant at Code Your Future
August 1, 2024 - PresentParticipated in LMS dashboard optimization through weekly meetings and learner research, proposing new features that reduced volunteer workload. Provided in-person support managing and maintaining 30+ donated laptops. Created a four-month sign-up form coordinating London volunteers to ensure workshop staffing.
Full-Stack Game Designer at Educational virtual reality experience
February 28, 2022 - September 1, 2025Developed 'E-super restaurant,' a VR project focused on climate change and sustainability. Oversaw research, asset design, C# coding, and user testing. Showcased the project publicly receiving positive industry and public feedback. Self-taught VR development mastering Unity and C# within one month.
Full-Stack Game Designer at Educational Virtual Reality Experience
February 28, 2022 - September 1, 2025Developed 'E-super restaurant,' a VR project focused on climate change and sustainability, overseeing research, asset design, coding in C#, and user testing. Self-taught VR development, mastering Unity and C# to create immersive 3D educational experiences. Successfully showcased the project at Well Gallery, receiving positive industry and public feedback.
Full-Stack Game Designer at Educational virtual reality experience, London, UK
February 28, 2022 - August 22, 2025Developed 'E-super restaurant', a VR educational project focused on climate change and sustainability. Managed research, asset design, C# coding, and user testing. Self-taught VR development mastering Unity and C# within one month. Presented the project at Well Gallery receiving positive industry and public feedback; recognized by UK Tech Nation for innovation.
Full-Stack Game Designer at Educational Virtual Reality Experience
February 28, 2022 - August 22, 2025Developed 'E-super restaurant,' a VR project focused on climate change and sustainability. Oversaw research, asset design, C# coding, and user testing. Self-taught VR development using Unity and C# to create an immersive 3D educational experience showcased publicly, receiving positive industry feedback and driving discussion on VR's role in education.
Full-Stack Game Designer at Educational Virtual Reality Experience
February 28, 2022 - August 22, 2025Developed an immersive VR project called 'E-super restaurant' focused on climate change and sustainability. Managed research, asset design, C# coding, and user testing. Successfully showcased the project at Well Gallery receiving positive feedback and driving discussions on VR in education. Self-taught VR development in one month mastering Unity and C#.
UI/UX Product Designer at Free2Learn
February 1, 2022 - January 31, 2025Led the redesign and optimization of the online registration process, significantly reducing staff time and increasing form completions. Managed both front-end and back-end web development, successfully growing active users by over 400% in six months. Developed and maintained design systems and prototypes, directed UX research and usability testing, and improved local search rankings through a comprehensive SEO strategy. Designed and implemented multiple e-learning platforms and provided technical support to instructors. Spearheaded the creation of microlearning content with a high satisfaction rate, collaborating with subject matter experts to enhance learner engagement and promote inclusive design principles.
UI/UX Designer at Third Space Learning, London, UK
January 31, 2022 - July 15, 2025Developed comprehensive Figma asset library for primary maths lessons improving lesson delivery for over 4,075 schools and 162,000 students. Collaborated with subject matter experts and senior leadership to refine designs based on tutor and student feedback, enhancing user experience aligned with product goals.
UI/UX Designer (contract) at Third Space Learning
September 30, 2021 - September 1, 2025Developed a comprehensive Figma asset library for primary maths lessons improving lesson delivery for 4,075 schools and 162,000+ students. Collaborated with subject matter experts and senior leadership to refine designs based on tutor and student feedback ensuring alignment with product goals.
UI/UX Designer (contract) at Third Space Learning
September 30, 2021 - September 1, 2025Developed a comprehensive Figma asset library for primary math lessons, improving the platform's lesson delivery for over 4,000 schools and 162,000+ students. Collaborated with subject matter experts and leadership to refine designs based on tutor and student feedback, aligning with product goals and enhancing user experience.
UI/UX Designer (contract) at Third Space Learning, London, UK
September 30, 2021 - August 22, 2025Developed a comprehensive Figma asset library for primary maths lessons including templates, classroom tools, and diagrams, adopted as the platform’s design standard benefiting over 4,000 schools and 162,000+ students. Collaborated with subject matter experts and senior leadership to refine designs based on tutor and student feedback, aligning with product goals and enhancing user experience.
UI/UX Designer (Contract) at Third Space Learning
September 30, 2021 - August 22, 2025Developed a comprehensive Figma asset library for primary maths lessons including class templates, tools, and diagrams, improving lesson delivery for over 4,000 schools and 162,000+ students. Collaborated with subject matter experts and senior leadership to refine designs based on user feedback, ensuring alignment with product goals and enhanced user experience.
UI/UX Designer (contract) at Third Space Learning
September 30, 2021 - August 22, 2025Developed a comprehensive Figma asset library for primary maths lessons including class templates, tools, and diagrams used by over 4,000 schools and 162,000+ students. Collaborated with subject matter experts and senior leaders to refine designs based on tutor and student feedback ensuring alignment with product goals and enhanced user experience.
UI/UX Designer (contract) at Libra Education
July 31, 2021 - September 1, 2025Created UI design components aligning with company branding and refreshed all company leaflets and posters to enhance brand consistency and visual appeal.
UI/UX Designer (contract) at Libra Education
July 31, 2021 - September 1, 2025Designed UI components for graphic assets aligned with company branding and refreshed all company leaflets and posters, enhancing brand consistency and visual appeal.
UI/UX Designer (contract) at Libra Education, London, UK
July 31, 2021 - August 22, 2025Developed UI design components aligned with company branding and refreshed company leaflets and posters to enhance brand consistency and visual appeal.
UI/UX Designer (Contract) at Libra Education
July 31, 2021 - August 22, 2025Designed UI components and marketing collateral aligning with company branding. Refreshed all company leaflets and posters to enhance brand consistency and visual appeal.
UI/UX Designer (contract) at Libra Education
July 31, 2021 - August 22, 2025Created UI design components and marketing collateral aligned with company branding. Refreshed company leaflets and posters to improve brand consistency and visual appeal.
UI/UX Designer at Libra education, London, UK
July 31, 2021 - July 15, 2025Developed UI design components for graphic assets aligning with company branding; refreshed leaflets and posters to enhance brand consistency and visual appeal.
UI/UX Designer at Third Space Learning
July 1, 2021 - January 31, 2022Created a comprehensive Figma asset library that standardized primary maths lessons and improved lesson delivery for thousands of schools and students. Collaborated with subject matter experts and senior leadership to refine product designs based on user feedback, enhancing the overall user experience.
UI/UX Designer at Libra education
April 1, 2021 - July 31, 2021Developed UI design components consistent with company branding and refreshed marketing collateral, including leaflets and posters to improve brand consistency and aesthetic appeal.
UI/UX Designer at Shenzhen Marine Projects
December 31, 2019 - September 1, 2025Designed patented official logo and marketing assets for a global competition with 20,000+ participants. Led user research informing event planning and created WeChat invitation system increasing participation by 30%. Spearheaded Boolu Tribe app development including wireframes, prototypes, and branding. Conceptualized and executed 'Wish Drift Box' interactive experience gaining extensive media coverage. Oversaw operations and engagement improving local and global impact.
UI/UX Designer at Shenzhen Marine Projects
December 31, 2019 - September 1, 2025Designed patented official logo and marketing assets for a global competition with 20,000+ participants. Led user research to inform event planning, creating a WeChat invitation system that boosted participation by 30%. Spearheaded the app development with wireframes, prototypes, and branding. Conceptualized and executed interactive experiences gaining media coverage from 30+ outlets. Oversaw operations and engagement to enhance local and global impact.
UI/UX Designer at Shenzhen Marine Projects, Shenzhen, China
December 31, 2019 - August 22, 2025Designed patented official logo and marketing assets for global competition with over 20,000 participants. Led research to inform event planning and created a WeChat invitation system boosting participation by 30%. Spearheaded app development including wireframes, prototypes, and branding. Conceptualized and executed 'Wish Drift Box', gaining media coverage from 30+ outlets. Oversaw event operations and engagement to enhance local and global impact.
UI/UX Designer at Shenzhen Marine Projects
December 31, 2019 - August 22, 2025Designed official patented logo and marketing assets for a global competition with over 20,000 participants. Led user research to inform event planning and created a WeChat invitation system that increased participation by 30%. Spearheaded app development with wireframes, prototypes, and branding. Conceptualized and executed 'Wish Drift Box' gaining media coverage from over 30 outlets. Oversaw operations and engagement to enhance local and global impact.
UI/UX Designer at Shenzhen Marine Projects
December 31, 2019 - August 22, 2025Designed patented official logo and marketing assets for a global competition with 20,000+ participants. Led research to inform event planning and created a WeChat invitation system increasing participation by 30%. Spearheaded development of 'Boolu Tribe' app including wireframes, prototypes, and branding. Conceptualized and executed 'Wish Drift Box' interactive experience gaining media coverage from 30+ outlets. Managed onsite operations and engagement to enhance global impact.
Art Teacher at YMM Art Education Group
September 30, 2019 - September 1, 2025Designed course curriculum and delivered tailored lessons to hundreds of students. Provided individual feedback and organized painting activities to foster creativity and artistic development.
Art Teacher at YMM Art Education Group
September 30, 2019 - September 1, 2025Designed course curriculum and delivered tailored lessons to hundreds of students. Provided individual feedback and organized painting activities to foster creativity and artistic development.
Art Teacher at YMM Art Education Group, Guangdong, CN
September 30, 2019 - August 22, 2025Designed course curriculum and delivered tailored lessons to hundreds of students. Responsible for teaching, providing individual feedback, and organizing painting activities fostering creativity and artistic development.
Art Teacher at YMM Art Education Group
September 30, 2019 - August 22, 2025Designed course curriculum and delivered tailored lessons to hundreds of students. Provided individual feedback and organized painting activities to foster creativity and artistic development.
Art Teacher at YMM Art Education Group
September 30, 2019 - August 22, 2025Designed tailored course curriculum and delivered lessons to hundreds of students. Provided individual feedback and organized painting activities to foster creativity and artistic development.
Art Teacher at YMM Art Education Group, Guangdong, CN
September 30, 2019 - July 15, 2025Designed course curriculum and delivered tailored art lessons to hundreds of students. Provided individual feedback and organized painting activities to foster creativity.
Art Teacher at YMM Art Education Group
September 1, 2016 - September 30, 2019Designed tailored course curriculums and delivered lessons to hundreds of students, providing individual feedback and organizing creative activities to foster artistic development.
Education
Master of Arts (MA) at University of the Arts London
September 1, 2019 - July 31, 2021Bachelor of Arts (BA) at Shenzhen University
September 1, 2012 - July 31, 2016Master of Arts at University of the Arts London
January 1, 2019 - December 31, 2021Bachelor of Arts at Shenzhen University
January 1, 2012 - December 31, 2016Master of Arts (MA) in Interaction Design Communication at University of the Arts London
October 1, 2020 - January 31, 2022Bachelor of Arts (BA) in Creative Planning and Design Management at Shenzhen University
September 1, 2016 - July 31, 2020Fintech Foundations, Crypto, Blockchain, Investing, Payments, and Regulations at The Wharton School of the University of Pennsylvania (Online)
February 1, 2024 - February 28, 2024Meta Front-End Developer Professional Certificate at Online
February 1, 2024 - February 28, 2024Master of Arts (MA) in Interaction Design Communication at University of the Arts London
October 1, 2020 - January 31, 2022Bachelor of Arts (BA) in Creative Planning and Design Management at Shenzhen University
September 1, 2016 - July 31, 2020Fintech Foundations, Crypto, Blockchain, Investing, Payments, and Regulations at The Wharton School of the University of Pennsylvania
February 1, 2024 - February 29, 2024Meta Front-End Developer Professional Certificate at Online
February 1, 2024 - February 29, 2024Master of Arts (MA) in Interaction Design Communication at University of the Arts London, London, UK
October 1, 2020 - January 31, 2022Bachelor of Arts (BA) in Creative Planning and Design Management at Shenzhen University, Guangdong, China
September 1, 2016 - July 31, 2020Fintech Foundations, Crypto, Blockchain, Investing, Payments, and Regulations at The Wharton School of the University of Pennsylvania, Online
February 1, 2024 - February 28, 2024Meta Front-End Developer Professional Certificate at Online
February 1, 2024 - February 28, 2024Master of Arts (MA) in Interaction Design Communication at University of the Arts London
October 1, 2020 - January 31, 2022Bachelor of Arts (BA) in Creative Planning and Design Management at Shenzhen University
September 1, 2016 - July 31, 2020Meta Front-End Developer Professional Certificate at Online
February 1, 2024 - February 29, 2024Fintech Foundations, Crypto, Blockchain, Investing, Payments, and Regulations at The Wharton School of the University of Pennsylvania, Online
February 1, 2024 - February 29, 2024Master of Arts (MA) in Interaction Design Communication at University of the Arts London
October 1, 2020 - January 31, 2022Bachelor of Arts (BA) in Creative Planning and Design Management at Shenzhen University
September 1, 2016 - July 31, 2020Fintech Foundations, Crypto, Blockchain, Investing, Payments, and Regulations at The Wharton School of the University of Pennsylvania
February 1, 2024 - February 29, 2024Meta Front-End Developer Professional Certificate at Online
February 1, 2024 - February 29, 2024Qualifications
Fintech Foundations, Crypto, Blockchain, Investing, Payments, and Regulations
January 1, 2023 - December 31, 2023Meta Front-End Developer Professional Certificate
January 1, 2023 - December 31, 2023Fintech Foundations, Crypto, Blockchain, Investing, Payments, and Regulations
January 11, 2030 - July 15, 2025Meta Front-End Developer Professional Certificate
January 11, 2030 - July 15, 2025Most Solution-Focused Award
February 1, 2023 - August 22, 2025€6000 Scholarship for Antwerp Royal Academy of Fine Arts Exchange Program
January 1, 2020 - August 22, 2025Most Solution-Focused Award from Free2Learn
February 1, 2023 - August 22, 2025€6000 Scholarship for Antwerp Royal Academy of Fine Arts Exchange Program
January 11, 2030 - August 22, 2025Most Solution-Focused Award from Free2Learn
February 1, 2023 - August 22, 2025€6000 Scholarship recipient for Antwerp Royal Academy of Fine Arts exchange program
January 1, 2018 - August 22, 2025Outstanding Volunteer Certificate, ACG International Art Education
October 1, 2016 - August 22, 2025Most Solution-Focused Award from Free2Learn
February 1, 2023 - September 1, 2025€6000 Scholarship recipient for Antwerp Royal Academy of Fine Arts exchange program
January 11, 2030 - September 1, 2025Most Solution-Focused Award from Free2Learn
February 1, 2023 - September 1, 2025€6000 Scholarship Recipient for Antwerp Royal Academy of Fine Arts Exchange Program
January 1, 2019 - September 1, 2025Industry Experience
Education, Non-Profit Organization, Software & Internet, Media & Entertainment, Professional Services
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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