Available to hire
Hi, I’m Abigail! With over 12 years of experience in creative operations and marketing, I specialize in turning strategic campaign goals into impactful results. I enjoy leading cross-functional teams and building efficient workflows to deliver high-quality branded content.
I am passionate about embedding AI tools and leveraging audience insights to create scalable, performance-led content strategies. Outside of work, I love collaborating on creative projects that bring brands and events to life with purpose and personality.
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Freelance Consultant at Considered Events
January 1, 2025 - June 17, 2024Providing strategic, hands-on support across People, Brand, and Events. Projects span brand messaging, marketing campaign delivery, recruitment strategy, internal communications, and end-to-end event management. Every solution is purposefully built and personally delivered.
Freelance Consultant at Considered Events
January 1, 2025 - June 20, 2024Providing strategic, hands-on support across People, Brand, and Events. Projects span brand messaging, marketing campaign delivery, recruitment strategy, internal communications, and end-to-end event management. Every solution is purposefully built and personally delivered.
Marketing & Communications Manager at Quadrant Events Agency
June 1, 2023 - December 31, 2024Led a full agency rebrand including a new website, staff uniforms, branded proposals, and visual assets. Defined brand voice and messaging; coordinated photo shoots; managed Google Business profile, WordPress site, and external PR. Delivered the communications strategy for Network Rail’s flagship event and managed high-profile event delegate communications and platform builds for key stakeholders.
Marketing & Communications Manager, Nottingham at Quadrant Events Agency
June 1, 2023 - December 31, 2024Led a cross-functional team to deliver a full agency rebrand, including a new website, staff uniforms, branded proposals, and visual assets. Defined brand voice and messaging; coordinated photo shoots; managed Google Business profile, WordPress site, and external PR. Delivered the communications strategy for Network Rail’s flagship event; wrote creative briefs and collaborated with the design team. Oversaw delegate communications and award platform builds for high-profile events with stakeholders including Rolls-Royce, Mortgage Advice Bureau, and Eon. Designed and implemented recruitment and onboarding strategies and created internal communications to improve team engagement. Revamped social media platforms resulting in 70% increased engagement.
Creative Projects & Operations at Pro Marketing Agency
September 1, 2020 - June 30, 2023Delivered end-to-end creative projects including brand packs, logo design, and custom WordPress websites. Built and implemented CRM platforms, online courses, and team operational systems. Edited video content and developed onboarding strategies for Google Ads campaigns. Managed multiple client accounts, collaborating with business owners and marketing teams to achieve shared goals.
Creative Projects & Operations at Pro Marketing Agency
September 1, 2020 - June 30, 2023Delivered end-to-end creative projects including brand packs, logo design, and custom WordPress websites. Built and implemented CRM platforms, online courses, and team operational systems. Edited video content and developed onboarding strategies for Google Ads campaigns. Managed multiple client accounts, collaborating with business owners and marketing teams to achieve shared goals.
Talent Acquisition Lead / Special Events Planner at Cambridge Boxhill Language Assessment
October 1, 2019 - March 31, 2020Led recruitment projects, developed talent strategies, annual budgets, and created the organisation’s EVP and internal communications handbook. Supported large-scale international medical events including budget and venue logistics, catering, marketing campaigns, and delegate/speaker management for OET.
Talent Acquisition Lead / Special Events Planner at Cambridge Boxhill Language Assessment
October 1, 2019 - March 31, 2020Led recruitment projects, developed talent strategies, annual budgets, and created the organisation’s EVP and internal communications handbook. Supported large-scale international medical events, overseeing budgets, venue logistics, catering, marketing campaigns, and delegate/speaker management for OET.
Events and Marketing Manager at Paddington Works
October 1, 2018 - August 31, 2019Led brand development and venue launch project with a cross-functional team. Managed vendor sourcing, construction quoting, policy reviews, council liaison, and lease agreements. Set up budgets, pricing, and technical specs for podcast studios and event spaces. Delivered creative and digital marketing assets; ran photoshoots and stakeholder engagement workshops. Organised TEDx talks, music events, workshops, and exhibitions to boost occupancy and revenue.
Events and Marketing Manager at Paddington Works
October 1, 2018 - August 31, 2019Led brand development and venue launch project with a cross-functional team. Managed vendor sourcing, construction quoting, policy reviews, council liaison, and lease agreements. Set up budgets, pricing, and technical specs for podcast studios and event spaces. Delivered creative and digital marketing assets; ran photoshoots and stakeholder engagement workshops. Organised TEDx talks, music events, workshops, and exhibitions, boosting occupancy and revenue.
Senior Events Area Manager at The Office Group / Fora
June 1, 2016 - October 31, 2018Launched a full events department generating over £500k in year one and expanded the team. Managed supplier procurement and contracts ensuring brand alignment, budget adherence, and quality. Oversaw forecasting, KPIs, and financial planning for multi-site event operations. Designed proposal templates and marketing materials and managed social campaigns and exhibitions.
Senior Events Area Manager at The Office Group/ Fora
June 1, 2016 - October 31, 2018Generated £500k+ in year one, launching a full events department and expanding the team. Managed supplier procurement and contracts across brand, budget, and quality. Oversaw forecasting, KPIs, and financial planning for multi-site event operations. Designed proposal templates and marketing materials; delivered exhibitions and managed social campaigns.
Venue Sales & Events Executive at Novus Bars
June 1, 2014 - July 31, 2016Managed sales and operations for private events across multiple hospitality venues. Led seasonal campaigns including the annual Christmas promotions strategy. Strengthened supplier relationships through food and beverage workshops. Designed bespoke client proposals and performed competitor market analysis.
Venue Sales & Events Executive at Novus Bars
June 1, 2014 - July 31, 2016Managed sales and operations for private events across multiple hospitality venues. Led seasonal campaigns including the annual Christmas promotions strategy. Strengthened supplier relationships through food and beverage workshops. Designed bespoke client proposals and delivered competitor market analysis.
Education
Bachelor of the Arts Honours at Buckinghamshire New University
September 1, 2011 - May 31, 2014Bachelor of the Arts Honours at Buckinghamshire New University
September 1, 2011 - May 31, 2014Qualifications
Industry Experience
Professional Services, Media & Entertainment, Travel & Hospitality, Financial Services, Education, Other
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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