Hi! I'm Eliza, a passionate marketing student and digital marketing intern with hands-on experience in SEO, paid media campaigns, and competitive analysis. I love combining my creativity and analytical skills to help brands grow their online presence and improve campaign performance. Balancing my studies in marketing and international studies, I also enjoy creative writing which helps me craft compelling content. Outside of work and school, I’m actively involved in campus leadership, directing cultural events and managing communications for the Filipinx Student Association. I’m always eager to learn more and take on new challenges in the marketing world!

Eliza Surdzial

Hi! I'm Eliza, a passionate marketing student and digital marketing intern with hands-on experience in SEO, paid media campaigns, and competitive analysis. I love combining my creativity and analytical skills to help brands grow their online presence and improve campaign performance. Balancing my studies in marketing and international studies, I also enjoy creative writing which helps me craft compelling content. Outside of work and school, I’m actively involved in campus leadership, directing cultural events and managing communications for the Filipinx Student Association. I’m always eager to learn more and take on new challenges in the marketing world!

Available to hire

Hi! I’m Eliza, a passionate marketing student and digital marketing intern with hands-on experience in SEO, paid media campaigns, and competitive analysis. I love combining my creativity and analytical skills to help brands grow their online presence and improve campaign performance. Balancing my studies in marketing and international studies, I also enjoy creative writing which helps me craft compelling content.

Outside of work and school, I’m actively involved in campus leadership, directing cultural events and managing communications for the Filipinx Student Association. I’m always eager to learn more and take on new challenges in the marketing world!

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Digital Marketing Intern at AEM
May 1, 2025 - Present
Assist in SEO optimization, including website auditing, keyword research, backlink building and outreach, on-page updates, and technical SEO recommendations. Support paid media campaigns by monitoring performance, recommending optimization strategies, and analyzing creative. Conduct competitive analysis and create new search tactics including structured data schema and LLM generative search optimization.
Student Marketing Specialist at IU Communications & Marketing
September 1, 2024 - Present
Build and launch multi-format paid media campaigns in Meta and LinkedIn, write performance evaluations for paid media campaigns for upper management, analyze campaign performance, research video ad usage with a COPE approach, and draft high-level reports and campaign wrap-ups. Update campaign flowcharts and media calendars to align tactics with brand campaigns and budget documentation.
MarTech Intern at IU Communications & Marketing
September 1, 2024 - July 8, 2025
Supported lead generation by uploading and measuring advertising campaigns on LinkedIn, Meta, and Snapchat. Built retargeting audiences to increase KPIs, created and updated flowcharts for advertising campaign tactics, reached out to vendors for media offerings, and designed personalized emails and data extensions on Salesforce Marketing Cloud.
Digital Marketing Intern at Love & Hope Design
May 1, 2024 - July 8, 2025
Created and edited website landing pages to improve user engagement. Uploaded and measured advertising campaigns on Google and Meta to increase traffic and brand awareness. Managed email marketing lists with segmentation through MailChimp, created graphics and blog posts for engagement, and researched SEO strategies to improve website searchability.
Crew Member at Dunkin'
August 1, 2022 - July 8, 2025
Enhanced customer experience by sharing product knowledge and making recommendations. Resolved customer issues amicably, adhered to store standards and systems, and collaborated with team members to increase productivity.
Intern at Salted Hue
May 1, 2022 - July 8, 2025
Created social media posts for brand awareness, streamlined online operations by creating and maintaining a company website, organized design inventory, conducted social media data research for improving reach, compiled vendor info for clients, and assisted in planning and execution of events to increase efficiency and client satisfaction.

Education

Bachelor of Science in Business at Indiana University, Kelley School of Business
August 1, 2022 - May 1, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Retail, Professional Services, Non-Profit Organization