Hi! I'm Alia, an ambitious Marketing Specialist passionate about crafting creative, data-driven strategies that help brands grow. With experience leading digital campaigns, managing branding, and engaging communities, I've had the chance to work with diverse clients including startups and NGOs internationally. I love collaborating cross-functionally and mentoring teams to enhance their skills and deliver impactful marketing results. I'm always eager to learn and adapt in this fast-paced digital world, and I’m excited to bring my energy and insights to remote global roles.

Alia Elsherbiny

Hi! I'm Alia, an ambitious Marketing Specialist passionate about crafting creative, data-driven strategies that help brands grow. With experience leading digital campaigns, managing branding, and engaging communities, I've had the chance to work with diverse clients including startups and NGOs internationally. I love collaborating cross-functionally and mentoring teams to enhance their skills and deliver impactful marketing results. I'm always eager to learn and adapt in this fast-paced digital world, and I’m excited to bring my energy and insights to remote global roles.

Available to hire

Hi! I’m Alia, an ambitious Marketing Specialist passionate about crafting creative, data-driven strategies that help brands grow. With experience leading digital campaigns, managing branding, and engaging communities, I’ve had the chance to work with diverse clients including startups and NGOs internationally.

I love collaborating cross-functionally and mentoring teams to enhance their skills and deliver impactful marketing results. I’m always eager to learn and adapt in this fast-paced digital world, and I’m excited to bring my energy and insights to remote global roles.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

Arabic
Fluent
English
Advanced
French
Advanced

Work Experience

Marketing & Communication Specialist at Sprints.ai
May 1, 2025 - July 8, 2025
Developed comprehensive marketing briefs for international and local clients, aligning brand messaging with client goals across sectors. Acted as an Account Manager, handling end-to-end client communications, ensuring on-time delivery, and maintaining client satisfaction. Drafted and distributed PR press releases for high-profile collaborations including a project with the U.S. Embassy, enhancing public credibility and press visibility. Scripted and shot Instagram Reels, achieving the highest engagement rate on the company’s social platforms, and served as the face of Sprints in digital content. Created engaging content calendars and daily posts across all digital platforms, boosting engagement by 40% in 3 months. Led email marketing campaigns with open rates and CTRs exceeding industry benchmarks. Launched and managed a University Ambassador Program, leading over 35 ambassadors across Egypt. Coordinated partnerships with Sales and Business Development teams and contributed to SEO ef
Marketing Research & Communication Assistant at Ahram Newspaper Egypt
September 1, 2023 - July 8, 2025
Conducted market and audience research on economic sectors to support campaign messaging and content development. Supported the creation of strategic communication briefs for articles, events, and stakeholder engagement. Participated in high-level meetings with industry leaders and diplomats, gaining insights into brand positioning and economic storytelling. Collaborated with editorial teams to ensure alignment with brand strategy. Analyzed economic trends and transformed complex data into digestible narratives to widen audience reach.
Event Marketing & Brand Activation Coordinator at Carnival Louly
June 1, 2024 - July 8, 2025
Managed marketing for multiple public and corporate events, boosting brand visibility. Launched social media campaigns and influencer outreach strategies to drive attendance. Designed consistent on-site branding materials and created engaging reels and event content, increasing online engagement by 25%. Secured partnerships and managed vendor relations for branded activations.
Customer Experience & Marketing Assistant at Elkelmaweya bookstore
November 1, 2020 - July 8, 2025
Supported in-store marketing campaigns and themed events through visual displays. Promoted new product arrivals and recommended products to enhance customer satisfaction. Assisted with promotional material preparation and shelf organization. Provided customer insights to improve marketing strategies.

Education

Bachelor's at Cairo University
January 1, 2022 - December 31, 2026
General Certificate of Secondary Education at Ecole Franco city
January 1, 2016 - December 31, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Non-Profit Organization, Retail, Professional Services