Hi, I'm Michael Dimatulac, a strategic and creative marketing specialist with over 5 years of experience in the food & beverage and entertainment industries. I thrive in developing campaigns, managing content, and elevating brand visibility while leading cross-functional projects from start to finish. I enjoy crafting compelling stories and executing marketing strategies that engage and grow audiences. Currently, I manage marketing initiatives for SCG America's hospitality groups and produce live DJ events under the MAZD brand. I’m passionate about blending creative direction and data-driven marketing to drive guest retention, event turnout, and consistent brand messaging.

Michael Dimatulac

Hi, I'm Michael Dimatulac, a strategic and creative marketing specialist with over 5 years of experience in the food & beverage and entertainment industries. I thrive in developing campaigns, managing content, and elevating brand visibility while leading cross-functional projects from start to finish. I enjoy crafting compelling stories and executing marketing strategies that engage and grow audiences. Currently, I manage marketing initiatives for SCG America's hospitality groups and produce live DJ events under the MAZD brand. I’m passionate about blending creative direction and data-driven marketing to drive guest retention, event turnout, and consistent brand messaging.

Available to hire

Hi, I’m Michael Dimatulac, a strategic and creative marketing specialist with over 5 years of experience in the food & beverage and entertainment industries. I thrive in developing campaigns, managing content, and elevating brand visibility while leading cross-functional projects from start to finish. I enjoy crafting compelling stories and executing marketing strategies that engage and grow audiences.

Currently, I manage marketing initiatives for SCG America’s hospitality groups and produce live DJ events under the MAZD brand. I’m passionate about blending creative direction and data-driven marketing to drive guest retention, event turnout, and consistent brand messaging.

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Experience Level

Intermediate
Intermediate
Intermediate

Language

English
Fluent
Tagalog
Advanced

Work Experience

Digital Marketing Manager at SCG America
January 1, 2024 - Present
Manage all marketing and promotional initiatives for SCG America’s hospitality groups including Nova Kitchen & Bar and VITA Italian Bar & Grill. Oversee marketing operations, campaign planning, and asset development for both restaurants, ensuring consistent brand messaging and visual storytelling. Plan, produce, and execute monthly content calendars encompassing social media strategy, email campaigns, and flyer designs for multiple restaurant brands. Support CRM and email marketing efforts with personalized messaging strategies to enhance guest retention and event turnout. Manage influencer collaborations and media partnerships to expand reach and generate targeted buzz around key campaigns.
Freelance Creative & Event Producer at MAZD
January 1, 2020 - Present
Promote and manage live DJ events under the brand MAZD, curating marketing campaigns for major nightlife venues such as Encore Beach Club (Las Vegas) and Terracotta LA. Consistently ranked as a top-performing seller for guest attendance and bottle service, increasing VIP reservations by up to 30% for select events. Utilize social media platforms to build community, engage new audiences, and organically grow event attendance.

Education

Bachelor of Arts at California State University, Fullerton
January 1, 2015 - December 31, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Travel & Hospitality, Media & Entertainment, Consumer Goods