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Hello! I'm a transformational marketing leader with 15+ years of experience shaping brand narratives, building high-performing teams, and driving measurable growth across B2B and B2C markets. I specialize in brand architecture, go-to-market strategy, and content ecosystems that accelerate revenue and market share. I've reframed ambiguity into opportunity, aligned stakeholders, and positioned organizations for scale, acquisitions, and long-term success. My work helps brands tell compelling stories, win hearts and wallets, and partner with executives to set bold growth agendas.…Hello! I'm a transformational marketing leader with 15+ years of experience shaping brand narratives, building high-performing teams, and driving measurable growth across B2B and B2C markets. I specialize in brand architecture, go-to-market strategy, and content ecosystems that accelerate revenue and market share. I've reframed ambiguity into opportunity, aligned stakeholders, and positioned organizations for scale, acquisitions, and long-term success. My work helps brands tell compelling stories, win hearts and wallets, and partner with executives to set bold growth agendas.

Manzoor Qadar

Brand Designer, Creative Director, Marketing Strategist, +4

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Hello! I'm a transformational marketing leader with 15+ years of experience shaping brand narratives, building high-performing teams, and driving measurable growth across B2B and B2C markets. I specialize in brand architecture, go-to-market strategy, and content ecosystems that accelerate revenue and market share. I've reframed ambiguity into opportunity, aligned stakeholders, and positioned organizations for scale, acquisitions, and long-term success. My work helps brands tell compelling stories, win hearts and wallets, and partner with executives to set bold growth agendas.…Hello! I'm a transformational marketing leader with 15+ years of experience shaping brand narratives, building high-performing teams, and driving measurable growth across B2B and B2C markets. I specialize in brand architecture, go-to-market strategy, and content ecosystems that accelerate revenue and market share. I've reframed ambiguity into opportunity, aligned stakeholders, and positioned organizations for scale, acquisitions, and long-term success. My work helps brands tell compelling stories, win hearts and wallets, and partner with executives to set bold growth agendas.

Available to hire

Hello! I’m a transformational marketing leader with 15+ years of experience shaping brand narratives, building high-performing teams, and driving measurable growth across B2B and B2C markets. I specialize in brand architecture, go-to-market strategy, and content ecosystems that accelerate revenue and market share.

I’ve reframed ambiguity into opportunity, aligned stakeholders, and positioned organizations for scale, acquisitions, and long-term success. My work helps brands tell compelling stories, win hearts and wallets, and partner with executives to set bold growth agendas.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Advanced

Work Experience

Freelance Creative & Brand Consultant at Kree8ive Marketing

January 1, 2023 - Present

Co-developed and branded Vocalmi’s SingSavvy sound-healing app, defining feature sets, UX flows, subscription tiers, and revenue models to support recurring wellness content. Created corporate wellness and online course packages, producing campaign briefs, mood boards, launch decks, and scripted video lessons. Implemented subscription platforms and email automation systems using Mailchimp and Klaviyo, boosting paid conversions by 18%. Designed website landing pages (Figma, Shopify CMS), in-app banners, social visuals, and email templates to ensure cohesive brand identity. Documented updated brand guidelines, tone-of-voice frameworks, and creative toolkits, facilitating weekly creative sprints and monthly brainstorms with teams and external creators.

Head of B2B Marketing at Reebee

January 31, 2023 - July 9, 2025

Architected brand identity for a new software vertical with updated visual frameworks, positioning statements, and launch concept decks. Piloted AI-powered design workflows using Midjourney and Runway to generate rapid visual prototypes for client presentations. Executed subscription-model experiments for digital content membership; developed email nurture sequences and tracked LTV and churn in HubSpot. Collaborated on packaging and creative direction for digital toolkits, ensuring cohesive brand experience across web and print.

Senior Marketing Strategist at Creatica Studios

September 30, 2021 - July 9, 2025

Developed and launched online wellness courses and virtual retreats integrating Thinkific and automated email funnels, resulting in 500+ sign-ups in the launch week. Led concepting and scripting for branded video content including sound bath demos, artist interviews, and event teasers, collaborating with videographers and motion designers. Created creative briefs, mood boards, and brand style guides for music and wellness clients, enhancing visual consistency and audience engagement by 35%.

Head of Marketing Project Management at Qadman Advertising

January 31, 2017 - July 9, 2025

Directed end-to-end creative deliverables for lifestyle and entertainment brands including campaign briefs, mood boards, packaging mockups, and digital visuals. Streamlined project workflows using Asana and Monday.com; managed external vendors to ensure timely delivery of print and web assets. Produced branded event toolkits and email templates in Klaviyo and Shopify CMS to support product launches and seasonal promotions.

Fractional CMO / Strategic Brand Architect at Kree8ive Marketing

January 1, 2023 - November 15, 2025

Advise founders and early-stage ventures on brand positioning, messaging frameworks, and go-to-market strategies. Architect integrated marketing roadmaps that unify brand identity, content strategy, and channel execution. Lead development of thought leadership and narrative-driven campaigns to strengthen market presence and investor readiness. Optimize content ecosystems across digital and offline touchpoints for consistency, resonance, and ROI.

B2B Marketing Lead at Reebee Inc.

January 1, 2023 - January 1, 2023

Built and launched a new B2B business unit, including brand identity, positioning, and GTM strategy. Directed Salesforce Marketing Cloud integration to streamline lead nurturing and campaign automation. Represented the company at national retail conferences, strengthening industry presence and credibility. Partnered with sales, product, and external vendors to align marketing with revenue goals.

Senior Marketing Strategist at Creatica Studio

September 1, 2021 - September 1, 2021

Directed brand strategy and customer lifecycle campaigns across multiple industries. Developed customer journey maps and data-driven personalization strategies to improve engagement. Collaborated with creative teams to deliver innovative campaigns aligned with client KPIs.

Marketing Project Manager at Qadman Advertising

January 1, 2017 - January 1, 2017

Designed and executed advertising, branding, and digital campaigns for SMB clients. Coordinated cross-functional teams to deliver projects on time and within budget. Built long-term client relationships, ensuring repeat business and sustained growth.