I am an enthusiastic and energetic individual with 7 years of experience in the marketing field. As a professional and freelancer, I have successfully uplifted multiple projects and brands with tailored strategies. I excel in offline and digital marketing, social media marketing, content creation, paid ad management, website management (WordPress and Wix), SEM, SEO, design, photography, and videography. I bring all of this and more to help you achieve your organizational goals in the best possible way. I am passionate about leveraging data-driven strategies to maximize engagement and brand visibility. With experience across diverse industries, I thrive in dynamic environments and enjoy collaborating with teams to create impactful marketing campaigns that drive growth.…

Kushantha Toussaint

I am an enthusiastic and energetic individual with 7 years of experience in the marketing field. As a professional and freelancer, I have successfully uplifted multiple projects and brands with tailored strategies. I excel in offline and digital marketing, social media marketing, content creation, paid ad management, website management (WordPress and Wix), SEM, SEO, design, photography, and videography. I bring all of this and more to help you achieve your organizational goals in the best possible way. I am passionate about leveraging data-driven strategies to maximize engagement and brand visibility. With experience across diverse industries, I thrive in dynamic environments and enjoy collaborating with teams to create impactful marketing campaigns that drive growth.…

Available to hire

I am an enthusiastic and energetic individual with 7 years of experience in the marketing field. As a professional and freelancer, I have successfully uplifted multiple projects and brands with tailored strategies. I excel in offline and digital marketing, social media marketing, content creation, paid ad management, website management (WordPress and Wix), SEM, SEO, design, photography, and videography. I bring all of this and more to help you achieve your organizational goals in the best possible way.

I am passionate about leveraging data-driven strategies to maximize engagement and brand visibility. With experience across diverse industries, I thrive in dynamic environments and enjoy collaborating with teams to create impactful marketing campaigns that drive growth.

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Skills

Experience Level

Work Experience

Senior Marketing Executive at Informatics Institute of Technology (IIT), Sri Lanka
September 30, 2024 - July 9, 2025
Led social media and digital marketing efforts, increasing Facebook reach to 3M, Instagram followers to 10K+, and TikTok followers from 15 to 5,200+. Managed SEM, SEO, website optimization, paid ads, content creation, and influencer partnerships to drive engagement and lead generation.
Senior Marketing Executive at Informatics Institute of Technology (IIT), Sri Lanka
September 30, 2024 - July 9, 2025
Handled digital marketing, social media management, branding, public relations, customer and supplier management, event coordination, creative design, video editing, and photography. Increased Facebook reach to 3M, Instagram followers to over 10K, and TikTok followers from 15 to over 5,200. Managed SEM, SEO, website optimization, paid ads, content creation, and influencer partnerships to drive engagement and leads.
Marketing & Social Media Specialist at Elegant World Tailoring & Embroidery (Brand: Zahra Karmostaji), United Arab Emirates
September 1, 2024 - Present
Managed and enhanced social media visibility and engagement, growing Instagram followers from 1,500+ and launching a new TikTok account achieving 560+ followers. Developed and maintained LinkedIn and other social platforms to boost online presence. Implemented and optimized marketing platforms such as Google Merchant Center, Google Ads, TikTok Ads, and CRM/automation tools like HubSpot and Zapier. Designed and edited graphical posters, video content, and other marketing materials. Managed client relationships and partnerships, coordinating PR between business partners and event organizers for exhibitions. Oversaw backend operations of e-commerce platforms, including order processing and inventory updates for renowned partners. Developed and managed paid digital advertisements to increase brand awareness, generate leads, and drive conversions. Created annual marketing plans, organized photoshoots, and developed brand management strategies for luxury products.
Marketing & Social Media Specialist at Elegant World Tailoring & Embroidery (Brand: Zahra Karmostaji), United Arab Emirates
September 1, 2024 - Present
Managed and enhanced social media visibility and engagement, increasing Instagram followers and launching a TikTok account. Developed and maintained social media platforms to boost online presence. Implemented and optimized marketing platforms such as Google Merchant Center, Google Ads, TikTok Ads, HubSpot, and Zapier automations. Designed and edited marketing materials including posters, video content, brochures, and product visuals. Managed client relationships and partnerships to ensure effective PR between business partners and event organizers. Oversaw backend operations of e-commerce platforms and managed paid digital advertisements to increase brand awareness, generate leads, and drive conversions. Created annual marketing plans, organized photoshoots, and developed strategies for new product launches and luxury brand management.
Senior Marketing Executive at Lyceum International School & Dream Team Media, Sri Lanka
November 30, 2022 - July 9, 2025
Developed branding and marketing strategies for internal and external clients, managed social media channels across five platforms, conducted market research and competitor analysis, executed Below-the-Line marketing initiatives, coordinated events, and created digital/print promotional materials to support marketing goals.
Senior Marketing Executive at Lyceum International School & Dream Team Media, Sri Lanka
November 30, 2022 - July 9, 2025
Developed branding and marketing strategies for internal and external clients. Managed social media channels, curated and scheduled content across multiple platforms. Conducted market research and competitor analysis to prepare strategic reports. Executed Below-the-Line marketing initiatives to boost brand awareness and coordinated offline and virtual events. Designed promotional digital and printed materials to support marketing objectives.
Senior Executive - International Marketing at The International Institute of Knowledge Management, Sri Lanka
October 31, 2021 - July 9, 2025
Specialized in international marketing and PR, managed client relationships for three associations across offline and digital channels. Conducted market analysis and strategy development for 15 projects. Created promotional materials for 20 international projects, coordinated logistics and hosted conferences in Sri Lanka and Thailand. Executed digital marketing campaigns including email and call campaigns, managed multiple social media pages, and utilized analytics for data-driven decision-making. Led the International Society for Research on Children and Youth as a team leader and provided compère and voice-over services for events.
Senior Executive - International Marketing at The International Institute of Knowledge Management, Sri Lanka
October 31, 2021 - July 9, 2025
Specialized in international marketing and public relations. Managed client relationships for multiple associations through offline and digital channels. Conducted market analysis and developed strategies for projects. Created promotional materials for international projects. Coordinated logistics and hosted conferences in Sri Lanka and Thailand. Executed digital marketing campaigns and managed social media pages. Utilized analytics for data-driven decision making. Led a research society as a team leader and provided compère and voice-over services.
Freelancer
January 1, 2020 - Present
Provided digital marketing, designing, and business development services part-time. Managed social media, paid ads, and websites, executed search engine marketing strategies, created digital and print designs, and edited videos. Consulted on business growth and development across industries including education, retail, sports and fitness, real estate, agriculture, tourism and hospitality, hotels and restaurants, and logistics.
Freelancer
January 1, 2020 - Present
Provided digital marketing, designing, and business development services across various industries including education, retail, sports and fitness, real estate, agriculture, tourism, hospitality, hotel and restaurants, and logistics. Managed social media, paid ads, websites, SEO, creative design, and video editing. Consulted on business growth strategies.
Accounts Assistant at V-cube Network Solutions (Pvt) Ltd, Sri Lanka
October 31, 2018 - July 9, 2025
Managed financial records and bookkeeping using QuickBooks, processed invoices and petty cash transactions.
Accounts Assistant at V-cube Network Solutions (Pvt) Ltd, Sri Lanka
October 31, 2018 - July 9, 2025
Managed financial records and bookkeeping using QuickBooks, processed invoices and petty cash transactions.

Education

BSc (Hons) Business Management at Canterbury Christ Church University, UK
July 1, 2020 - February 28, 2022
SQA Higher National Diploma in Business at Saegis Campus, Sri Lanka
June 1, 2018 - June 30, 2020
BSc (Hons) Business Management at Canterbury Christ Church University, UK
July 1, 2020 - February 28, 2022
Higher National Diploma in Business at Saegis Campus, Sri Lanka
June 1, 2018 - June 30, 2020

Qualifications

Professional Diploma in Digital Marketing
November 1, 2022 - April 30, 2023
Search Engine Optimization Masterclass
July 1, 2023 - November 30, 2023
Google Analytics 4 Bootcamp - Asia Pacific Institute of Digital Marketing (APIDM)
January 1, 2023 - December 31, 2023
SEO Principles: An Essential Guide for Beginners - Semrush
January 1, 2023 - December 31, 2023
Fundamentals of digital marketing by Google Digital Garage
January 1, 2023 - December 31, 2023
LinkedIn Course on Social Media Marketing: Strategy and Optimization
January 1, 2023 - December 31, 2023
LinkedIn Course on Marketing on Instagram
January 1, 2023 - December 31, 2023
Google My Business by Google Digital Academy (Skillshop)
January 1, 2023 - December 31, 2023
SEO by Hubspot Academy
January 1, 2023 - December 31, 2023
Professional Diploma in Digital Marketing - Asia Pacific Institute of Digital Marketing (APIDM)
November 1, 2022 - April 30, 2023
Search Engine Optimization Masterclass - Asia Pacific Institute of Digital Marketing (APIDM)
July 1, 2023 - November 30, 2023
Google Analytics 4 Bootcamp - Asia Pacific Institute of Digital Marketing (APIDM)
January 1, 2023 - December 31, 2023
SEO Principles: An Essential Guide for Beginners - Semrush
January 1, 2023 - December 31, 2023
Fundamentals of digital marketing by Google Digital Garage
January 11, 2030 - July 9, 2025
LinkedIn Course on Social Media Marketing: Strategy and Optimization
January 11, 2030 - July 9, 2025
LinkedIn Course on Marketing on Instagram
January 11, 2030 - July 9, 2025
Google My Business by Google Digital Academy (Skillshop)
January 11, 2030 - July 9, 2025
SEO by HubSpot Academy
January 11, 2030 - July 9, 2025

Industry Experience

Education, Retail, Real Estate & Construction, Agriculture & Mining, Travel & Hospitality, Transportation & Logistics

Skills

Experience Level