Hi, I'm Kelly Reeves, a passionate and versatile Textile Designer specializing in surface pattern design with a strong background in illustration, fashion, and product design. I delight in creating whimsical and feminine artwork that resonates with the Gift, Paper Goods, and Children's markets. With years of experience, I excel in translating hand-rendered and digital art into factory-ready files and managing projects from concept to production. I'm a lifelong learner who loves exploring new trends and technologies, including AI tools like Midjourney and Adobe Firefly, which I use to enhance creativity and speed up my workflows. When I'm not designing, I enjoy keeping my style fresh through continuing education and design challenges, and I am always excited about the next creative opportunity.

Kelly Reeves

Hi, I'm Kelly Reeves, a passionate and versatile Textile Designer specializing in surface pattern design with a strong background in illustration, fashion, and product design. I delight in creating whimsical and feminine artwork that resonates with the Gift, Paper Goods, and Children's markets. With years of experience, I excel in translating hand-rendered and digital art into factory-ready files and managing projects from concept to production. I'm a lifelong learner who loves exploring new trends and technologies, including AI tools like Midjourney and Adobe Firefly, which I use to enhance creativity and speed up my workflows. When I'm not designing, I enjoy keeping my style fresh through continuing education and design challenges, and I am always excited about the next creative opportunity.

Available to hire

Hi, I’m Kelly Reeves, a passionate and versatile Textile Designer specializing in surface pattern design with a strong background in illustration, fashion, and product design. I delight in creating whimsical and feminine artwork that resonates with the Gift, Paper Goods, and Children’s markets. With years of experience, I excel in translating hand-rendered and digital art into factory-ready files and managing projects from concept to production.

I’m a lifelong learner who loves exploring new trends and technologies, including AI tools like Midjourney and Adobe Firefly, which I use to enhance creativity and speed up my workflows. When I’m not designing, I enjoy keeping my style fresh through continuing education and design challenges, and I am always excited about the next creative opportunity.

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Language

English
Fluent

Work Experience

Independent Illustrator & Surface Designer at Kelly Reeves Art – Freelance
June 1, 1999 - Present
Developed and licensed original surface pattern collections for various applications including textiles, gift wrap, and home decor. Created hand-drawn and digital illustrations used in fabric lines, sticker packs, coloring books, and print-on-demand shops. Built brand identity and marketing materials including social media, digital product mockups, and promotional campaigns. Maintained a cohesive artistic voice across Etsy, Spoonflower, and other platforms. Regularly engaged in continuing education and design challenges to keep style fresh and on-trend. Integrated AI tools (e.g., Midjourney, ChatGPT, Adobe Firefly) to accelerate concept development, explore visual trends, generate mockups, and support marketing content. Used AI for generating design prompts, pattern layouts, and content for social posts and product descriptions. Experimented with AI-assisted ideation in moodboard building, seasonal forecasting, and collection naming.
Textile Design Assistant at Mulberry Neckwear (Jerry Garcia Tie Line)
December 31, 1998 - July 9, 2025
Digitized analog art into production-ready repeats and worked within color limitations for screen printing. Reviewed strike-offs and assisted in developing trend boards and mockups. Maintained design library and assisted in tech pack creation and communication with overseas manufacturers.
Design Manager – Marketing at Hawaii Management Alliance Association
December 31, 2002 - July 9, 2025
Directed creative projects from branding to collateral production. Designed marketing materials and trained the sales team on brand usage and visual presentation. Managed budgets and production timelines while ensuring brand consistency across platforms.
Multimedia Designer at McDougall Creative
December 31, 1999 - July 9, 2025
Designed digital and print materials for marketing communications projects.

Education

Bachelor of Arts at State University of New York
January 1, 2004 - December 31, 2004

Qualifications

Make Art That Sells – Full Series
January 1, 2016 - December 31, 2017
Make it in Design – Modules 1–4
January 1, 2016 - December 31, 2017
Textile Design Lab – Ongoing study
January 1, 2014 - December 31, 2018
Surface Design Immersion – Bonnie Christine
January 1, 2019 - December 31, 2020
School of Visual Storytelling – Illustration & Visual Narrative
January 1, 2020 - December 31, 2021
Leverage Your Art – Stacy Bloomfield
January 1, 2023 - December 31, 2023

Industry Experience

Consumer Goods, Retail, Media & Entertainment, Professional Services, Other