Available to hire
Hi, I’m Kiley Moran, a strategic global marketing and product management professional specializing in women and infant health, diagnostics, med device, rare disease, digital health, SaaS, and biologics. With a strong background in driving business development, I have worked extensively on maternal biologics and neonatal health product portfolios, combining data-driven insights with innovative marketing strategies to enhance engagement and market share.
I’m passionate about fostering clinical partnerships, optimizing sales funnels, and leading cross-functional teams to deliver impactful results. Alongside my marketing expertise, I also maintain clinical proficiency as a registered nurse, which enriches my ability to connect with healthcare providers and support patient-centered initiatives.
Experience Level
Work Experience
Senior Global Marketing Manager, Product Manager at Prolacta Bioscience, Global
April 30, 2025 - July 9, 2025Responsible for up & down-stream marketing activities, strategies and initiatives for global portfolio of maternal biologics used in the NICU space. Adept at campaign creation, management, strategy, execution, and tracking. Expert data-driven leader building scalable solutions, workflows and policies utilizing and interpreting competitive market and financials research. Own optimization and translation of digital platforms and insights into sales funnel growth. Drive clinical facility and clinician partnerships, KOLs, and site contracting. Proficient with planning and creation of commercial plan, product roadmap, KPIs, metrics and goals for cross-functional partners. Successfully initiated, drove and completed a targeting and segmentation initiative of all US hospitals transitioning the salesforce from lead-based, to account-based selling strategy growing marketshare YoY. Currently manage a team of marketing managers and their ongoing development. Developed and executed customer lifecy
Senior Manager, Global Marketing, Product Manager at Laborie, Global
June 30, 2024 - July 9, 2025Managed product portfolio of maternal, neonatal, gynecological, and labor delivery solutions including marketing and lifecycle management. Defined and executed new product introduction achieving 38% growth YoY. Led complex metrics analysis to assess global market trends and translate data into actionable decisions. Developed targeted drip campaigns to maintain lead engagement over long sales cycles. Created and maintained digital marketing content and platforms. Served as subject matter expert in women’s health, providing clinical insights and strategic guidance supporting product development, provider education, and go-to-market efforts. Demonstrated understanding of genomic testing and molecular diagnostics.
Registered Nurse, School District at Whitman Hanson District
December 1, 2023 - PresentFloating, per diem school RN.
National Business Marketing Manager at PHILIPS, North America
June 30, 2023 - July 9, 2025Developed and executed strategies to drive business in fetal monitoring, obstetrical, high/low acuity, and infusion space including oncology with physiologic and software solutions. Led sales and marketing for maternal infant health clinical support tools across healthcare settings. Owned DTC platform for buyers. Developed clinical, c-suite, and KOL relationships. Fostered and educated channel partnerships to expand market coverage. Skilled in regulatory audit and compliance.
Business Development Manager at PHILIPS, United States
January 31, 2023 - July 9, 2025Owned and developed fetal, maternal/obstetrical, gynecological monitoring, and SaaS portfolio. Leveraged patient-centered storytelling including testimonials and case studies. Aligned marketing with patient care pathways to ensure cohesive experiences. Supported DTC platform for customers and commercial businesses. Acted as subject matter expert for maternal, gynecological, and neonatal care. Developed strategic plans to facilitate funnel growth and accurate forecasting. Achieved portfolio revenue goal exceeding $13M.
NICU Clinical Sales Specialist at PHILIPS, United States
April 30, 2021 - July 9, 2025Provided medical education for internal and external customers about neonatal NICU product portfolio. Subject matter expert in maternal and infant care. Ensured compliance with HIPAA and healthcare regulations. Identified and contracted KOL and clinician speaker opportunities. Collaborated with 3PL and distributor businesses. Developed contracts for software solutions and monitoring equipment. Achieved doubled territory revenue goal exceeding $9M.
NICU Registered Nurse at Brigham and Women’s Hospital, Boston
April 30, 2019 - July 9, 2025Provided specialized nursing care in neonatal intensive care unit.
NICU Registered Nurse at South Shore Hospital, Weymouth
November 30, 2018 - July 9, 2025Delivered nursing care focusing on neonatal intensive care patients.
Pediatric Registered Nurse at Franciscan Children’s Hospital, Brighton
June 30, 2017 - July 9, 2025Provided pediatric nursing care and support.
Education
Master’s in Bioethics at Harvard Medical School
January 1, 2026 - December 31, 2026BS in Nursing at Southern New Hampshire University
January 1, 2016 - December 31, 2016Qualifications
Registered Nurse License
January 1, 2016 - July 9, 2025Executive Leadership Forum
January 1, 2024 - December 31, 2024Industry Experience
Healthcare, Life Sciences, Non-Profit Organization, Software & Internet, Professional Services
Experience Level
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