Available to hire
I’m a skilled multi-tasker at heart, specializing in project and marketing management with a proven track record of turning strategic plans into measurable results. I thrive on leading cross-functional teams, spotting market trends, and delivering campaigns that boost visibility and revenue.
Throughout my career I’ve built and executed SaaS-focused digital campaigns, managed large budgets, and fostered strong partnerships with brand teams across LATAM and North America. I love creative problem solving, data-driven decision making, and producing compelling content that resonates with customers.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Spanish; Castilian
Fluent
French
Fluent
Italian
Advanced
Work Experience
Regional Digital Marketing Manager / Lead at Ingram Micro Latam Export
December 31, 2025 - July 9, 2025Led the Digital Marketing Team within Ingram Micro's LATAM Export Division. Successfully marketed diverse digital content, managing over 20 technology vendors and orchestrating more than 15 marketing campaigns monthly for major brands. Managed email marketing through Adobe Marketo and Oracle Eloqua with high engagement rates, utilized SQL analytics for campaign optimization, and leveraged LinkedIn and Meta analytics to enhance targeting. Streamlined campaign processes, managed budgets, and mentored marketing professionals, improving performance metrics significantly.
Chief Creative Officer / Design Lead at Digital Art Galleries: Eyes On Walls and Giant Art
January 1, 2019 - PresentManaged creative processes for two worldwide digital art galleries, translating marketing objectives into creative strategies. Led creative teams, managed e-commerce websites, produced marketing collateral, and oversaw client pitches. Developed email engagement strategies, created audiovisual material, and maintained strategic partnerships with global clients like Amazon, Wayfair, and Macy's. Specialized in e-commerce, content optimization, and digital marketing data analysis.
Post Production Coordinator at B-612 TV et Communications
December 31, 2019 - July 9, 2025Coordinated post-production schedules for TV shows in Montreal, edited and colored content for various series, conducted image research, and provided creative direction for pitches. Managed final presentations for TV and film distribution and developed 2D content for online distribution.
Partner, Co-Founder / Senior Creative Director at The Aegency
December 31, 2019 - July 9, 2025Recruited and assigned candidates for the fashion modeling industry, produced digital video clips for international exposure, created marketing materials, and enhanced models’ portfolios. Participated in financial decisions and compliance to bring projects to fruition.
Brand Manager / Senior Designer at GCA Real Estate
August 31, 2017 - July 9, 2025Executive Creative Director responsible for designing and publishing brochures, digital presentations, and POS materials for worldwide online distribution.
Marketing Associate and Main Digital Media Producer at CRspark / POSH Casino
December 31, 2018 - July 9, 2025Led creative direction in script writing, video production, and digital publishing for VIP casino landing pages. Copywriter and designer for daily mailers in French and English. Implemented marketing strategies for over 1500 reviewers.
Project Manager Assistant & Senior Graphic Designer at Beaver Tails Inc
December 31, 2015 - July 9, 2025Created POS materials for franchisees across Canada and internationally, improved brand marketing, developed product designs, designed interactive forms, and enhanced social media and website strategies.
Regional Digital Marketing Manager / Lead at Ingram Micro Latam Export
December 31, 2025 - July 9, 2025Led the Digital Marketing Team as the primary digital execution lead within Ingram Micro's LATAM Export Division based in USA headquarters. Managed over 20 technology vendors and executed more than 15 marketing campaigns monthly for key brands such as Adobe, Cisco, and Microsoft across Central America and the English Caribbean. Managed email marketing initiatives via Adobe Marketo and Oracle Eloqua with strong open and click-through rates, conducted A/B testing, and reported monthly SMART KPIs. Utilized SQL for subscriber analysis and real-time campaign tracking to enhance data-driven decisions. Managed digital marketing budgets effectively and mentored marketing professionals, improving performance metrics.
Chief Creative Officer / Design Lead at Digital Art Galleries: Eyes On Walls and Giant Art
January 1, 2019 - PresentManaged creative processes for international digital art galleries. Led creative teams in production, ensuring brand standards and visual communication. Maintained e-commerce websites and landing pages using HTML5 and CSS basics. Developed email strategies that boosted open rates by 200%. Produced audiovisual content including script writing, filming, animation, and post-production. Onboarded strategic global clients such as Amazon and Macy's, coordinating product uploads and promotional strategies. Analyzed marketing data focusing on conversion rates for campaigns.
Post Production Coordinator at B-612 TV et Communications
December 31, 2019 - July 9, 2025Coordinated and organized post-production schedules for TV shows aired on TVA Montreal and Casa TV. Edited content for various TV series and handled image research and design trend analysis. Provided creative direction for pitches targeting TV and film clients, including Netflix. Managed final product delivery and developed audiovisual projects from concept to finish. Contributed ideas to improve ongoing and future productions.
Partner, Co-Founder / Senior Creative Director at The Aegency
December 31, 2019 - July 9, 2025Recruited and assigned candidates for the fashion modeling industry. Designed sourcing strategies and created digital marketing materials including catalogs and animated banners. Produced and distributed digital video content for international exposure. Generated sales leads by connecting models with clients and ensured job requirement compliance and quality standards. Participated in financial decision making for projects.
Brand Manager / Senior Designer at GCA Real Estate
August 31, 2017 - July 9, 2025Executive Creative Director responsible for design, editing, and publishing of brochures, presentations, signs, and POS materials distributed worldwide online.
Marketing Associate and Main Digital Media Producer at CRspark / POSH Casino
December 31, 2018 - July 9, 2025Executive Creative Director managing script writing, video production, editing, and digital publishing for VIP casino landing pages across global markets. Provided copywriting and design work for daily mailers in French and English and implemented marketing strategies for a large reviewer base.
Project Manager Assistant & Senior Graphic Designer at Beaver Tails Inc
December 31, 2015 - July 9, 2025Created and distributed POS material for franchisees across Canada and internationally. Improved branding and developed new marketing strategies and innovative product designs. Designed interactive fillable forms, social media strategies, and website mock-ups to boost brand awareness. Led corporate website and print advert brand revamp.
Regional Digital Marketing Manager / Lead at Ingram Micro Latam Export
December 31, 2025 - July 9, 2025Led the Digital Marketing Team for Ingram Micro's LATAM Export Division based in the USA. Managed over 20 technology vendors and orchestrated 15+ marketing campaigns monthly for major brands including Adobe, Cisco, and Microsoft across Central America and the English Caribbean. Achieved email marketing open rates of 35% and CTR of 12% through Adobe Marketo and Oracle Eloqua, implementing A/B testing to improve engagement by 15%. Utilized SQL analytics and Xvantage platform for real-time performance tracking, enhancing data-driven decision-making by 40%. Mentored marketing professionals, improving team performance metrics by 30%. Managed digital marketing budgets, cross-functional teams across multiple countries, and developed detailed reports analyzing vendor campaign metrics.
Chief Creative Officer / Design Lead at Digital Art Galleries: Eyes On Walls and Giant Art
December 31, 2025 - July 9, 2025Managed creative processes from concept to completion for two global digital art galleries based in Montreal. Led creative teams in producing marketing collateral, maintained e-commerce platforms using HTML5 and CSS, and developed client pitches and proposals. Coordinated email marketing efforts driving $3M in annual revenues, maintained major shopping sites including COSTCO NEXT brand, and executed marketing data analysis to optimize conversion rates. Produced audiovisual material including script writing and video production. Onboarded and managed strategic partnerships with Amazon, Home Depot, Macy's, and others. Created product marketing collateral, optimized content for partner sites, and drove promotional strategies.
Post Production Coordinator at B-612 TV et Communications
December 31, 2019 - July 9, 2025Coordinated post-production schedules for TV shows on TVA Montreal and Casa TV. Edited and converted primary content for TV series, conducted image research and trend analysis, provided creative direction for TV/film pitches including for Netflix, edited and rendered final presentations, supervised final product delivery, developed original audiovisual projects for online distribution, and contributed ideas for project improvements.
Partner, Co-Founder / Senior Creative Director at The Aegency
December 31, 2019 - July 9, 2025Co-founded and managed a high-end modeling agency in Costa Rica. Recruited and assigned candidates, developed sourcing strategies, produced digital video clips for international exposure, generated sales leads connecting models with clients, created print and digital marketing materials, managed concept development for portfolios, ensured compliance with industry standards, and participated in financial decision making.
Brand Manager / Senior Designer at GCA Real Estate
August 31, 2017 - July 9, 2025Acted as Executive Creative Director designing and publishing brochures, digital presentations, signage, and POS materials for worldwide distribution related to W Griffintown and GH Griffintown projects.
Marketing Associate and Main Digital Media Producer at CRspark / POSH Casino
December 31, 2018 - July 9, 2025Directed creative production including script writing, video production, editing, and digital publishing for multiple VIP casino landing pages across London, USA, and France. Provided copywriting and design for daily mailers in French and English, and executed marketing strategies targeting over 1500 reviewers.
Project Manager Assistant & Senior Graphic Designer at Beaver Tails Inc
December 31, 2015 - July 9, 2025Created and distributed POS materials for 104 franchisees across Canada and internationally. Worked on brand improvement, developed marketing strategies and product designs, designed interactive client forms, social media strategies, website mock-ups, and revamped corporate branding and print adverts.
Regional Digital Marketing Manager / Lead at Ingram Micro Latam Export
August 31, 2025 - July 31, 2025Led the Digital Marketing Team as the primary digital execution lead for Ingram Micro's LATAM Export Division. Successfully sold and marketed diverse digital content, managed over 20 technology vendors, and orchestrated more than 15 marketing campaigns monthly for major brands like Adobe, Cisco, Intel, and Microsoft across Central America and the English Caribbean. Managed email marketing initiatives with Adobe Marketo and Oracle Eloqua, achieving open rates of 35% and CTR of 12% with A/B testing. Utilized SQL for analytics and real-time tracking tools to boost data-driven decision making. Mentored marketing professionals, improved performance metrics, and managed creative campaigns with CRM platforms including Salesforce and HubSpot. Oversaw front-end and back-end website management for boutiques and coordinated cross-functional teams globally.
Chief Creative Officer / Design Lead at Digital Art Galleries: Eyes On Walls and Giant Art
January 1, 2025 - July 31, 2025Managed creative processes from concept to completion for two global digital art galleries. Translated marketing objectives into creative strategies and led a multidisciplinary team, including IT and e-commerce website maintenance. Directed creative team for marketing collateral and client proposals. Developed email marketing strategies that increased open rates by 200%, managed e-commerce product uploads and partnership content for major clients like Amazon and Macy's. Produced audiovisual marketing materials, curated strategic business partnerships, and managed product content and promotional strategies.
Post Production Coordinator at B-612 TV et Communications
January 1, 2019 - July 31, 2025Coordinated post-production schedules for TV shows in Montreal, edited content for series, conducted image research, provided creative direction for pitches, and helped manage final presentation deliveries. Developed audiovisual projects from concept to completion including 2D online content and supported creative brainstorming.
Partner, Co-Founder / Senior Creative Director at The Aegency
January 1, 2019 - July 31, 2025Co-founded a high-end modeling agency where responsibilities included recruiting candidates, producing digital video clips for exposure, generating sales leads, and producing print and digital marketing materials. Enhanced models’ portfolios and ensured compliance with quality standards. Participated in financial decision-making.
Marketing Associate and Main Digital Media Producer at CRspark / POSH Casino
January 1, 2018 - July 31, 2025Executive Creative Director for script writing, video production, editing and digital publishing for VIP casino landing pages across London, USA, and France. Developed marketing strategies targeting over 1500 reviewers and crafted bilingual copywriting for daily mailers.
Brand Manager / Senior Designer at GCA Real Estate
August 31, 2017 - July 31, 2025Executive Creative Director responsible for designing and publishing brochures, digital presentations, signage, and POS materials for worldwide online distribution.
Project Manager Assistant & Senior Graphic Designer at Beaver Tails Inc
January 1, 2015 - July 31, 2025Created and distributed POS materials for over 104 franchisees in Canada and internationally. Improved branding and marketing strategies, designed interactive client forms, social media strategies, website mock-ups, and led a brand revamp for internal platforms and advertisements.
Regional Digital Marketing Manager / Lead at Ingram Micro Latam Export
August 1, 2025 - July 31, 2025Led the Digital Marketing Team as the primary digital execution lead within Ingram Micro's LATAM Export Division. Successfully sold and marketed diverse digital content, exceeded team expectations within six months, and managed over 20 technology vendors. Orchestrated execution of 15+ marketing campaigns monthly for major brands. Managed email marketing with Adobe Marketo and Oracle Eloqua achieving 35% open rate and 12% CTR. Leveraged SQL analytics and LinkedIn/Meta analytics achieving 75,000 views per campaign. Streamlined processes with cross-functional teams and managed digital marketing budget and teams across multiple countries. Mentored marketing professionals, optimizing client engagement and customer retention. Coded and created campaigns using a template repository, reducing time-to-launch by 40%, and managed multiple CRM platforms.
Chief Creative Officer / Design Lead at Digital Art Galleries: Eyes On Walls and Giant Art
January 1, 2025 - July 31, 2025Managed creative processes for two worldwide digital art galleries from concept to completion. Translated marketing objectives into creative strategies, worked with multidisciplinary teams, and maintained e-commerce websites. Directed creative teams producing marketing collateral, visual communications, and client pitches. Managed profitability, deliverables, and budgets. Led email marketing division driving $3 million in additional annual revenues. Maintained major e-commerce sites including COSTCO NEXT brand. Developed email engagement strategies and created audiovisual materials from script to post-production. Onboarded strategic global clients and coordinated product uploads and promotional advertising.
Post Production Coordinator at B-612 TV et Communications
January 1, 2019 - July 31, 2025Coordinated post-production schedules for TV shows on TVA Montreal and Casa TV. Handled editing and conversion of primary content, conducted research and design trend analysis, provided creative direction for TV/film pitches, and delivered final products for distribution. Developed audiovisual projects including 2D content for online distribution and contributed to project improvements.
Partner, Co-Founder / Senior Creative Director at The Aegency
January 1, 2019 - July 31, 2025Recruited and assigned candidates for the fashion modeling industry. Designed sourcing strategies, created digital video clips for international exposure, generated sales leads, and produced marketing materials including catalogs and animated banners. Enhanced models’ portfolios and ensured compliance with quality standards. Participated in financial decisions related to projects.
Marketing Associate and Main Digital Media Producer at CRspark / POSH Casino
January 1, 2018 - July 31, 2025Executive Creative Director responsible for script writing, video production, editing, and digital publishing across VIP casino landing pages. Created copy and designed daily mailers in French and English. Implemented marketing strategies targeting over 1500 reviewers.
Brand Manager / Senior Designer at GCA Real Estate
August 1, 2017 - July 31, 2025Executive Creative Director managing design, editing, and publishing of brochures, digital presentations, and POS materials for worldwide online distribution.
Project Manager Assistant & Senior Graphic Designer at Beaver Tails Inc
January 1, 2015 - July 31, 2025Created and distributed POS material for 104 franchisees across Canada and internationally. Improved branding and developed new marketing strategies and product designs. Designed interactive fillable forms, social media strategies, and website mock-ups. Led brand revamp projects.
Regional Digital Marketing Manager / Lead at Ingram Micro Latam Export
August 1, 2025 - July 31, 2025Led the Digital Marketing Team as the primary digital execution lead within Ingram Micro's LATAM Export Division headquartered in the USA. Managed and sold diverse digital content exceeding expectations, managed 20+ technology vendors, and executed over 15 marketing campaigns monthly for major brands such as Adobe, Cisco, Dell Technologies, Intel, Microsoft, among others. Managed email marketing initiatives via Adobe Marketo and Oracle Eloqua, achieving industry-leading open and click-through rates, and used SQL analytics for performance insights. Oversaw campaign budgets, real-time tracking, and cross-functional team collaborations across multiple countries, mentoring marketing professionals and streamlining operations.
Chief Creative Officer / Design Lead at Eyes On Walls and Giant Art
January 1, 2025 - July 31, 2025Managed creative processes for two worldwide digital art galleries from concept to completion. Worked with multidisciplinary teams, maintained e-commerce platforms, led the creative production of marketing collateral, brand management, client proposals, and profitability monitoring. Trained and managed creative staff including social media managers and developers. Developed email marketing strategies that increased engagement dramatically and onboarded major global clients such as Amazon, Wayfair, and Macy's. Coordinated online product management and promotional strategies.
Post Production Coordinator at B-612 TV et Communications
January 1, 2019 - July 31, 2025Coordinated and organized post-production schedules for TV shows, edited primary content for several series, conducted image research and film trend analysis, provided creative direction for pitches, and managed the delivery of final products for TV and film distribution. Developed audiovisual projects for online distribution and contributed ideas for project improvements.
Partner, Co-Founder / Senior Creative Director at The Aegency
January 1, 2019 - July 31, 2025Recruited and assigned candidates for the fashion modeling industry, designed sourcing strategies, produced digital video content for international exposure, created marketing materials including print and digital campaigns, and enhanced portfolios. Participated in financial decision-making and ensured job compliance and quality standards.
Marketing Associate and Main Digital Media Producer at CRspark / POSH Casino
January 1, 2018 - July 31, 2025Directed script writing, video production, editing, and publishing for VIP casino landing pages across multiple regions. Created daily mailers in French and English and implemented marketing strategies targeting over 1500 reviewers.
Brand Manager / Senior Designer at GCA Real Estate
August 1, 2017 - July 31, 2025Designed, edited, and published brochures, digital presentations, and point-of-sale materials for worldwide distribution.
Project Manager Assistant & Senior Graphic Designer at Beaver Tails Inc
January 1, 2015 - July 31, 2025Created and distributed POS material for franchises in Canada and internationally. Improved branding and developed new marketing strategies and product designs. Designed interactive client forms and social media strategies to enhance brand awareness.
Regional Digital Marketing Manager / Design Team Lead at Ingram Micro Latam Export
August 1, 2025 - September 1, 2025Led the Digital Marketing Team for Ingram Micro's LATAM Export Division, managing diverse SaaS-focused digital campaigns and marketing automation platforms. Directed over 15 campaigns monthly for major technology brands in Central America and the English Caribbean. Achieved high email marketing engagement with 35% open rate and 12% CTR, conducted A/B testing, utilized SQL analytics, and managed the Xvantage platform. Streamlined campaign processes with cross-functional teams while controlling digital marketing budgets and vendor reporting. Supervised distributed teams and improved client engagement and retention through CRM optimizations.
Chief Creative Officer / Design Lead at Digital Art Galleries: Eyes On Walls and Giant Art
August 1, 2025 - September 1, 2025Managed creative processes for two global digital art galleries, translating marketing objectives into clear strategies. Produced and rendered graphic design, animated videos, and multimedia content for campaigns and social media. Led creative teams and client pitches while ensuring brand standards. Key contributor to email marketing revenue growth and e-commerce management including Amazon Vendor Central. Conducted marketing data analysis to optimize performance and increased email open rates by 200%. Onboarded and maintained partnerships with global clients like Amazon, Wayfair, and Home Depot.
Post Production Coordinator at B-612 TV et Communications
January 1, 2019 - September 1, 2025Coordinated post-production schedules for TV programs including TVA Montreal, Discovery Channel, and Casa TV. Processed content for editing, enhanced series footage, conducted design trend research, directed pitch strategies, and supervised delivery of final television and film products. Managed audiovisual projects from concept to completion, including 2D online content.
Partner, Co-Founder / Senior Creative Director at The Aegency
January 1, 2019 - September 1, 2025Recruited and managed candidates for the fashion modeling industry while designing sourcing strategies. Created digital video clips for global exposure, generated sales leads by connecting models with clients, and crafted marketing materials including catalogs and animated banners. Led concept development to enhance portfolios and participated in financial project decisions.
Marketing Associate and Main Digital Media Producer at CRspark / POSH Casino
March 1, 2018 - September 1, 2025Directed scriptwriting, video production, editing, and digital publishing for multiple casino landing pages across London, USA, and France. Implemented copywriting and design for daily mailers in French and English and executed marketing strategies that engaged a wide reviewer base.
Project Manager Assistant & Senior Graphic Designer at Beaver Tails Inc
January 1, 2015 - September 1, 2025Created and distributed POS materials for over 100 franchisees internationally, collaborated on branding initiatives, developed marketing strategies and product designs, and designed interactive forms and social media strategies. Revamped branding for corporate internal websites and print ads.
Regional Digital Marketing Manager / Design Team Lead at Ingram Micro Latam Export
August 31, 2025 - September 1, 2025Led the Digital Marketing Team focused on SaaS digital campaigns, marketing automation, and lead generation for SaaS products across LATAM and English Caribbean regions. Managed over 20 technology vendors and launched 15+ monthly marketing campaigns for major brands like Adobe, Cisco, Dell, Microsoft, and Amazon. Achieved email open rates of 35% and CTR of 12% using Adobe Marketo and Oracle Eloqua, increasing engagement with A/B testing. Utilized SQL analytics and platform management to boost data-driven decision-making. Supervised cross-functional teams globally, optimized budgets and resources, and streamlined campaign processes, resulting in improved client engagement and retention.
Chief Creative Officer / Design Lead at Digital Art Galleries: Eyes On Walls and Giant Art
August 31, 2025 - September 1, 2025Managed creative processes for two global digital art galleries based in Montreal, translating marketing objectives into clear strategies. Directed creative teams in multimedia content creation including graphic design, animated videos, and e-commerce website maintenance. Spearheaded email marketing strategies increasing open rates by 200% and managed Amazon Vendor Central operations. Oversaw partnerships with global clients like Amazon, Wayfair, Macy's, and Home Depot to optimize product listings and advertising. Produced comprehensive audiovisual content from concept to post-production.
Post Production Coordinator at B-612 TV et Communications
January 31, 2019 - September 1, 2025Coordinated post-production schedules and asset processing for TVA Montreal, Discovery Channel, and Casa TV programs. Enhanced content for various series, conducted research on design trends, and directed pitch strategies for network clients including Netflix. Edited and colored final presentations, supervised product delivery, and developed audiovisual projects for digital platforms.
Partner, Co-Founder / Senior Creative Director at The Aegency
January 31, 2019 - September 1, 2025Recruited and managed candidates in the fashion modeling industry, designed sourcing strategies, and produced digital marketing materials including video clips and catalogs. Generated sales leads and elevated models' portfolios through print and digital campaigns. Participated in financial and project management decisions to ensure success.
Marketing Associate and Main Digital Media Producer at CRspark / POSH Casino
March 31, 2018 - September 1, 2025Directed video production and digital publishing for VIP casino landing pages in multiple countries. Created bilingual copywriting and designs for daily mailers and executed marketing strategies engaging over 1,500 reviewers.
Project Manager Assistant & Senior Graphic Designer at Beaver Tails Inc
January 31, 2015 - September 1, 2025Created and distributed POS materials for 104 franchisees internationally, collaborated on branding initiatives, developed marketing strategies and interactive client engagement forms. Enhanced social media presence and revamped corporate branding for print and online platforms.
Regional Digital Marketing Manager / Design Team Lead at Ingram Micro LATAM Export
August 31, 2025 - September 17, 2025Led the LATAM Export digital marketing function, overseeing 20+ technology vendors, and launching 15+ campaigns monthly for brands including Adobe, Cisco, Dell, and Microsoft. Managed email programs via Marketo/Eloqua with open rates around 35% and CTR ~12%, conducted A/B tests, and delivered data-driven insights using SQL analytics. Directed real-time campaign analytics, improving decision-making by ~40%, and coordinated cross-functional teams across multiple countries to ensure brand consistency and cost-effective results.
Chief Creative Officer / Design Lead at Digital Art Galleries: Eyes On Walls and Giant Art
August 31, 2025 - September 17, 2025Directed creative strategy and production for two global digital art galleries. Translated marketing objectives into creative campaigns, managed e-commerce pages, and produced multimedia content for landing pages and social channels. Led email marketing efforts, achieving a 200% increase in engagement, and oversaw Amazon Vendor Central and partner site content to drive revenue and brand consistency.
Post Production Coordinator at B-612 TV et Communications
January 1, 2019 - September 17, 2025Coordinated post-production schedules for TVA Montreal, Discovery Channel, and Casa TV; processed 16K primary content into proxy files; directed pitches for Casa, TVA, and Netflix; edited, colored, and rendered final presentations; ensured on-time delivery of content for television and online platforms.
Partner, Co-Founder / Senior Creative Director at The Aegency
January 1, 2019 - September 17, 2025Recruited and connected models with production companies and clients; produced digital video clips for international exposure; generated sales leads; directed concept development for campaigns and managed marketing materials and pitches.
Marketing Associate and Main Digital Media Producer at CRspark / POSH Casino
March 31, 2018 - September 17, 2025Directed script writing, video production, editing, and digital publishing for seven VIP casino landing pages; implemented bilingual marketing campaigns; engaged over 1,500 reviewers and drove high-impact content across channels.
Project Manager Assistant & Senior Graphic Designer at Beaver Tails Inc
January 1, 2015 - September 17, 2025Created POS materials for 104 franchisees, enhanced branding initiatives, designed interactive forms and social media strategies, and revamped the corporate website and collateral to boost brand awareness.
Regional Digital Marketing Manager / Design Team Lead at Ingram Micro Latam Export
August 1, 2025 - September 17, 2025Strategic leader driving SaaS-focused digital campaigns across LATAM. Managed the LATAM Digital Marketing Team, coordinating 15+ campaigns monthly for major brands and overseeing 20 technology vendors. Led co-marketing initiatives with brand partners and supervised email marketing via Adobe Marketo and Oracle Eloqua, achieving ~35% open rates and ~12% CTR with A/B testing improving engagement ~15%. Utilized SQL analytics for performance insights and real-time tracking on the Xvantage platform to boost data-driven decisions by ~40%. Directed cross-functional collaboration across multiple regions, optimized budgets, and supervised audience targeting with LinkedIn and Meta analytics.
Chief Creative Officer / Design Lead at Digital Art Galleries: Eyes On Walls and Giant Art
August 1, 2025 - September 17, 2025Led creative direction for two worldwide digital art galleries, translating marketing objectives into compelling campaigns and multimedia content. Managed daily design and animation production for corporate pages, campaigns, and social media; upheld brand standards; led client pitches, timelines, and budgets. Built partnerships with major clients (Amazon, Wayfair, Houzz, Home Depot, StackCommerce, etc.), managed Amazon Vendor Central content, and optimized promotional material. Drove email marketing growth and analyzed Google Ads, Google Business, and Facebook performance to optimize ROAS, contributing to significant revenue growth and brand visibility.
Post Production Coordinator at B-612 TV et Communications
January 1, 2019 - September 17, 2025Coordinated post-production schedules for TVA Montreal, Discovery Channel, and Casa TV; processed up to 16K primary content into proxy files; enhanced footage for series and directed pitches for Casa, TVA, and Netflix. Edited, colored, and rendered final presentations; supervised delivery for television and film distribution; developed audiovisual projects from concept to completion.
Partner, Co-Founder / Senior Creative Director at The Aegency
January 1, 2019 - September 17, 2025Co-founded and led the agency, recruiting and placing models for the fashion industry; designed sourcing strategies and produced digital video clips for international exposure. Generated sales leads, created print and digital marketing materials, directed campaign concepts, and supported financial decisions to bring projects to fruition.
Marketing Associate and Main Digital Media Producer at CRspark / POSH Casino
March 1, 2018 - September 17, 2025Directed script writing, video production, editing, and digital publishing for seven VIP casino landing pages; produced copy for daily mailers in French and English. Implemented marketing strategies that engaged over 1,500 reviewers.
Project Manager Assistant & Senior Graphic Designer at Beaver Tails Inc
January 1, 2015 - September 17, 2025Created POS materials for 104 franchisees; collaborated with marketing to enhance Beaver Tails branding. Developed marketing strategies and product designs, designed interactive forms, social media concepts, and website mock-ups; revamped branding for internal corporate site and print ads.
Education
Minor in Digital and Audiovisual Production at Universidad Creativa
January 1, 2010 - December 31, 2012Major in Photography at Universidad Veritas
January 1, 2009 - December 31, 2009Minor at Universidad Creativa
January 1, 2010 - December 31, 2012Major at Universidad Veritas
January 1, 2009 - December 31, 2009Professional Certificate at Massachusetts Institute of Technology (MIT)
January 1, 2022 - January 1, 2022International Experience at Concordia University
January 1, 2016 - December 31, 2016Certificate at INA
January 1, 2013 - December 31, 2013International Experience Canada in Marketing Chief, Project Manager at Concordia University
January 1, 2016 - December 31, 2016Creative Producer and Web Designer Certificate in UI/UX Designer Intern at INA
January 1, 2013 - December 31, 2013Major in Photography at Universidad Veritas
January 1, 2010 - December 31, 2010Professional Certificate at Massachusetts Institute of Technology (MIT)
January 1, 2022 - January 1, 2022International Experience Canada in Marketing Chief, Project Manager at Concordia University
January 1, 2016 - December 31, 2016Certificate at INA
January 1, 2013 - December 31, 2013Minor at Universidad Creativa
January 1, 2012 - December 31, 2012Major at Universidad Veritas
January 1, 2010 - December 31, 2010Minor at Universidad Creativa
January 1, 2010 - December 31, 2012Major at Universidad Veritas
January 1, 2009 - December 31, 2009Minor at Universidad Creativa
January 1, 2012 - December 31, 2012Major at Universidad Veritas
January 1, 2010 - December 31, 2010Professional Certificate at Massachusetts Institute of Technology (MIT)
January 1, 2022 - January 1, 2022Blended Professional Certificate | Chief Digital Officer at Massachusetts Institute of Technology (MIT)
January 1, 2022 - September 17, 2025Marketing Chief, Project Manager at Concordia University, Montreal, Canada
January 1, 2016 - September 17, 2025Creative Producer and Web Designer Certificate | UI/UX Designer at INA (Intern at AvVenta Worldwide, now Accenture)
January 1, 2013 - September 17, 2025Minor | Digital and Audiovisual Production at Universidad Creativa
January 1, 2012 - September 17, 2025Major | Photography at Universidad Veritas, San José, Costa Rica
January 1, 2010 - September 17, 2025Blended Professional Certificate - Chief Digital Officer at Massachusetts Institute of Technology (MIT)
January 1, 2022 - January 1, 2022International Experience Canada | Marketing Chief, Project Manager at Concordia University, Montreal, Canada
January 1, 2016 - January 1, 2016Creative Producer and Web Designer Certificate | UI/UX Designer at INA (Intern at AvVenta Worldwide, now Accenture)
January 1, 2013 - January 1, 2013Minor - Digital and Audiovisual Production at Universidad Creativa
January 1, 2012 - January 1, 2012Major - Photography at Universidad Veritas, San José, Costa Rica
January 1, 2010 - January 1, 2010Qualifications
Blended Professional Certificate in Chief Digital Officer
January 1, 2021 - December 31, 2022Creative Producer and Web Designer Certificate
January 1, 2012 - December 31, 2013Certified SCRUM Master
January 11, 2030 - July 31, 2025Blended Professional Certificate in Chief Digital Officer
January 1, 2021 - December 31, 2022Blended Professional Certificate in Chief Digital Officer
January 1, 2021 - December 31, 2022Certified SCRUM Master
January 11, 2030 - July 31, 2025Certified SCRUM Master
January 11, 2030 - July 31, 2025Certified Scrum Master
January 11, 2030 - September 17, 2025Certified Scrum Master
January 11, 2030 - September 17, 2025Industry Experience
Computers & Electronics, Media & Entertainment, Retail, Real Estate & Construction, Professional Services, Software & Internet, Travel & Hospitality, Wholesale & Distribution, Education
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