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Hi, I'm Rachida ATTAR, a marketing professional with over 7 years of experience in project management, go-to-market strategy, marketing, and journalism. I have a passion for crafting engaging content and executing data-driven marketing campaigns that deliver measurable results. With a Master’s degree in marketing, management & communication from Toulouse Business School, I enjoy working in diverse industries and collaborating closely with clients to bring their vision to life. I’m bilingual in English and French and thrive in dynamic environments where I can apply my skills in digital marketing, brand strategy, SEO, and marketing automation. Currently, I’m proud to be involved with initiatives that support immigration and tourism sectors in Canada, while also managing marketing efforts in the real estate and tech industries.…Hi, I'm Rachida ATTAR, a marketing professional with over 7 years of experience in project management, go-to-market strategy, marketing, and journalism. I have a passion for crafting engaging content and executing data-driven marketing campaigns that deliver measurable results. With a Master’s degree in marketing, management & communication from Toulouse Business School, I enjoy working in diverse industries and collaborating closely with clients to bring their vision to life. I’m bilingual in English and French and thrive in dynamic environments where I can apply my skills in digital marketing, brand strategy, SEO, and marketing automation. Currently, I’m proud to be involved with initiatives that support immigration and tourism sectors in Canada, while also managing marketing efforts in the real estate and tech industries.

Rachida ATTAR

Project Manager, Marketing Strategist, Digital Marketer, +4

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Hi, I'm Rachida ATTAR, a marketing professional with over 7 years of experience in project management, go-to-market strategy, marketing, and journalism. I have a passion for crafting engaging content and executing data-driven marketing campaigns that deliver measurable results. With a Master’s degree in marketing, management & communication from Toulouse Business School, I enjoy working in diverse industries and collaborating closely with clients to bring their vision to life. I’m bilingual in English and French and thrive in dynamic environments where I can apply my skills in digital marketing, brand strategy, SEO, and marketing automation. Currently, I’m proud to be involved with initiatives that support immigration and tourism sectors in Canada, while also managing marketing efforts in the real estate and tech industries.…Hi, I'm Rachida ATTAR, a marketing professional with over 7 years of experience in project management, go-to-market strategy, marketing, and journalism. I have a passion for crafting engaging content and executing data-driven marketing campaigns that deliver measurable results. With a Master’s degree in marketing, management & communication from Toulouse Business School, I enjoy working in diverse industries and collaborating closely with clients to bring their vision to life. I’m bilingual in English and French and thrive in dynamic environments where I can apply my skills in digital marketing, brand strategy, SEO, and marketing automation. Currently, I’m proud to be involved with initiatives that support immigration and tourism sectors in Canada, while also managing marketing efforts in the real estate and tech industries.

Available to hire

Hi, I’m Rachida ATTAR, a marketing professional with over 7 years of experience in project management, go-to-market strategy, marketing, and journalism. I have a passion for crafting engaging content and executing data-driven marketing campaigns that deliver measurable results. With a Master’s degree in marketing, management & communication from Toulouse Business School, I enjoy working in diverse industries and collaborating closely with clients to bring their vision to life.

I’m bilingual in English and French and thrive in dynamic environments where I can apply my skills in digital marketing, brand strategy, SEO, and marketing automation. Currently, I’m proud to be involved with initiatives that support immigration and tourism sectors in Canada, while also managing marketing efforts in the real estate and tech industries.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Fluent

Work Experience

Corporate Communications Consultant at Tourisme Mauricie – Québec

May 31, 2025 - July 10, 2025

Structured and authored the 2024 annual report covering member services, marketing campaigns, sponsorships, available funds, and financials. Wrote and edited corporate documents and tourism guides to enhance brand communication and stakeholder engagement.

Corporate Communications Consultant at Tourisme Mauricie – Québec

May 31, 2025 - July 10, 2025

Structured and authored the 2024 annual report covering member services, marketing campaigns and initiatives, sponsorships, available funds, and financials. Wrote and edited corporate documents and tourism guides to enhance brand communication and engagement.

Marketing and Promotion Officer at RIFCSO - Réseau en immigration francophone du Centre-Sud-Ouest de l’Ontario

April 1, 2025 - Present

Advised on and supported the development and execution of marketing and communications strategy, including strategic planning, content creation, social media management, brand positioning, and event promotion to achieve visibility, engagement, and growth objectives.

Marketing and Promotion Officer at RIFCSO - Réseau en immigration francophone du Centre-Sud-Ouest de l’Ontario

April 1, 2025 - Present

Advised on and supported the development and execution of marketing and communications strategy. Responsibilities included strategic planning, content creation, social media management, brand positioning, and event promotion to achieve visibility, engagement, and growth objectives.

Digital Marketer at myAbode - Proptech company owner of Condos.ca, Property.ca and Right at Home Realty

February 28, 2025 - July 10, 2025

Designed and executed multi-channel marketing strategies focused on agent recruitment and retention using email marketing, paid ads, and social media campaigns. Implemented marketing automation workflows, optimized CRM segmentation and messaging, monitored budgets and KPIs to drive ROI. Led brand governance and trained internal teams on marketing platforms and automation best practices.

Digital Marketer at myAbode - Proptech company owner of Condos.ca, Property.ca and Right at Home Realty

February 28, 2025 - July 10, 2025

Designed and executed comprehensive multi-channel marketing strategies focused on agent recruitment and retention using email marketing, paid ads, and organic social media campaigns. Implemented and optimized marketing automation workflows, leveraged CRM systems and AI-powered tools for audience segmentation and lead nurturing. Monitored budgets and KPIs to drive ROI and optimized campaign performance. Developed SEO/SEM strategies, led brand governance, and supported corporate events and trade shows within the Canadian real estate industry.

Marketing Project Manager at Light House Technology - Digital agency

November 30, 2023 - July 10, 2025

Led digital marketing initiatives from strategy to implementation across industries. Developed multi-channel marketing strategies, conducted customer and market research, coordinated cross-functional teams, created SEO strategies, managed Google Ads and social media campaigns. Implemented HubSpot workflows and monitored KPIs to optimize campaign effectiveness.

Marketing Project Manager (Markets: Canada, France) at Light House Technology - Digital agency

November 30, 2023 - July 10, 2025

Led the execution of digital marketing initiatives across diverse industries from strategy to implementation. Collaborated with clients to translate objectives into high-impact marketing campaigns. Developed multi-channel marketing strategies based on data-driven insights. Coordinated design, development and content teams in delivering projects on time and budget. Created UX designs from Figma to optimized landing pages. Built SEO strategies and managed paid advertising campaigns on Google Ads and social platforms. Implemented HubSpot workflows for customer journey and lead retention. Monitored KPIs and provided digital marketing guidance to clients.

Food and Hospitality Journalist at Food Magazine & CHR Magazine

August 31, 2020 - July 10, 2025

Produced articles, briefs, and reports for print and digital media. Analyzed market trends and consumer behavior to create insightful content. Provided editorial support and on-the-ground coverage for international trade shows, enhancing media outreach and industry relationships.

Food and Hospitality Journalist at Food Magazine & CHR Magazine

August 31, 2020 - July 10, 2025

Produced high-impact articles, briefs, and reports for print and digital audiences. Analyzed trade statistics, market trends, and consumer behavior to provide actionable insights. Provided editorial support and coverage for major international trade shows including Gulfood, SIAL, and WorldFood Istanbul, strengthening industry connections and outreach.

Education

Master’s Degree at Toulouse Business School, France

January 1, 2020 - December 31, 2022

Master's Degree at Toulouse Business School, France

January 1, 2020 - December 31, 2022